All Pipedrive Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Lite

  • Lead, calendar, and pipeline management
  • AI-powered report creation
  • Real-time sales feed
  • 500+ integrations
  • Personalized onboarding

Growth

  • All Lite features
  • Full email sync with tracking and templates
  • Automations and nurturing sequences
  • Subscription and forecast reports
  • Meeting scheduler and contacts timeline
  • Live chat support

Premium

  • All Growth features
  • LeadBooster (lead generation and routing)
  • AI-powered deal scoring and multi-email tools
  • Company data enrichment
  • Contracts and e-signatures
  • Enhanced team, report, and field customization

Ultimate

  • All Premium features
  • Advanced security rules and alerts
  • Phone and email data enrichment
  • Sandbox testing account
  • Extended phone support
  • Partnership discounts
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What does Pipedrive actually cost you?

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Tier
Billing
Your projected cost$350per month · $14/seat × 25 seats
Year 1 license$4.2K12 months at this rate
At a glance

List price by tier (annualized, per seat)

Per-seat list price across Pipedrive's plans, annualized. Custom-priced tiers show a hatched bar.

Lite$168/yr
Growth$468/yr
Premium$588/yr
Ultimate$948/yr
Real-world benchmark

Buyers actually pay a median of $800/yr for Pipedrive contracts (Vendr deal flow, n=67). That's a contract total — the more seats, the more leverage to negotiate down.

Quick Answer
Last verified:
Medium confidence

Pipedrive costs $14 to $79 per user/month as of June 2026, with 4 plans available. Plans: Lite at $14/user/month, Growth at $39/user/month, Premium at $49/user/month, and Ultimate at $79/user/month. The median contract is $800/year based on 67 verified purchases.

Explore Pipedrive

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Pipedrive offers 4 pricing tiers: Lite, Growth, Premium, Ultimate. Paid plans include Lite at $14/user/month (billed annually), Growth at $39/user/month (billed annually), Premium at $49/user/month (billed annually). The Growth plan is growing sales teams that need email automation, workflow rules, and revenue forecasting..

Compared to other crm software, Pipedrive is positioned at the budget-friendly price point.

  • Median contract: $800/yr from 67 purchases
  • 0
  • Contracts auto-renew

How much does Pipedrive cost?

Pipedrive pricing ranges from $14 to $79/user/month across 4 plans. Plans include Lite at $14/user/month, Growth at $39/user/month, Premium at $49/user/month, Ultimate at $79/user/month.

Pipedrive Pricing Overview

Pipedrive has 4 pricing plans ranging from $14 to $79/user/month. The Lite plan costs $14/user/month, best for small sales teams needing essential pipeline tracking and basic integrations.. The Growth plan costs $39/user/month, best for growing sales teams that need email automation, workflow rules, and revenue forecasting.. The Premium plan costs $49/user/month, best for mid-market sales teams needing lead routing, ai scoring, and granular team controls.. The Ultimate plan costs $79/user/month, best for enterprise sales teams requiring advanced security, data enrichment, and priority support..

Pipedrive contracts auto-renew.

The median Pipedrive customer pays $800/year based on 67 verified purchases.

This pricing was last verified in June 9, 2026 from 1 independent source.

Pipedrive costs $14 to $79 per user per month when billed annually, across four plans: Lite ($14), Growth ($39), Premium ($49), and Ultimate ($79). Monthly billing runs higher — $24, $49, $79, and $99 respectively. There is no free plan, but a 14-day free trial is available on every tier.

Pipedrive is a sales-focused CRM built around visual pipeline management. Founded in 2010, it is used by over 100,000 companies and is designed to help sales teams track deals with minimal administrative overhead — in deliberate contrast to broader platforms like Salesforce or HubSpot.

The current four-plan structure (Lite, Growth, Premium, Ultimate) was introduced in 2025, replacing the previous five-plan lineup of Essential, Advanced, Professional, Power, and Enterprise. Premium now bundles LeadBooster, which was previously a paid add-on, making it a stronger mid-tier option for teams that need lead routing.

Pricing scales per user, so costs grow linearly with team size. A 10-person team on Growth pays $390/month ($4,680/year) on annual billing; the same team on Premium pays $490/month ($5,880/year). Add-ons such as Campaigns and Web Visitors are billed per company rather than per user, which benefits larger teams.

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How Pipedrive Pricing Compares

Compare Pipedrive pricing against top alternatives in CRM.

Compare Pipedrive vs Alternatives

Before committing to Pipedrive, compare pricing with these 3 alternatives in the same category.

All Pipedrive alternatives & migration guides

What Companies Actually Pay for Pipedrive

The median Pipedrive buyer pays $800/year based on 67 verified purchase transactions.

What companies actually pay $800/yr Median across 67 community cost mentions
Review scores
TrustRadius 7.7/10 (4)
Trustpilot 4.2/5 (25)
Top pricing complaints
Pricing becomes expensive as you scaleAdvanced features require higher-tier plansLimited marketing automation compared to competitorsAuto-renewal billing surprises
Source: Community cost mentions (Reddit, Hacker News) — aggregated from 67 distinct user reports. Indicative only — not contract-grade data.

How Pipedrive Pricing Compares

Software Starting Price Top Price
Pipedrive $14/user/month $79/user/month
Capsule CRM Free $75/user/month
Bitrix24 CRM Free $499/organization/month
Close Free $139/user/month
Copper $9/user/month $134/user/month
Folk CRM $30/user/month $100/user/month
Intelligence sourced from 3 independent sources
Trustpilot Consumer reviews Reddit User discussions TrustRadius Enterprise reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 7 source citations total.

Pipedrive Contract Terms

Pipedrive contracts auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Mid-Term Downgrade Not allowed
Payment Terms Monthly or annual subscription
Based on 1 verified source

How to Negotiate Pipedrive Pricing

Pipedrive contracts are negotiable. These 5 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 5 tactics
Commit to annual billing upfront high success

Pipedrive's published annual pricing is roughly 17-23% cheaper than monthly across every tier. The Lite plan's annual rate works out to $14/user/month, and the same proportional savings apply to Growth, Premium, and Ultimate. This is the only published, no-friction discount Pipedrive offers.

Pipedrive published pricing page (annual vs. monthly comparison)
Ask for free trial extensions before committing high success

Pipedrive's 14-day trial is short for evaluating a CRM with real sales data. Reps will often grant 14-30 day extensions if you ask, giving you more time to validate ROI before committing. This is not a discount but reduces the risk of buying the wrong tier.

Reported by multiple Pipedrive trial users on Reddit r/CRM
Negotiate at quarter-end or year-end medium success

Like most SaaS vendors, Pipedrive sales reps have quota incentives that peak at the end of fiscal periods. Buyers report securing 10-20% off list pricing on multi-year commitments by timing the close around quarter-end. Combine with a multi-seat commitment for stronger leverage.

Common SaaS negotiation pattern reported across Reddit r/sales and r/CRM
Bundle add-ons into the seat price medium success

Rather than paying $32.50/mo for LeadBooster and $32.50/mo for Smart Docs as separate line items, ask for them to be included in your seat price during negotiation. This is more achievable on Power and Enterprise plans where reps have more pricing flexibility, and works best when committing to 20+ seats.

Reported by Pipedrive customers on Reddit and Trustpilot reviews
Threaten to switch to HubSpot Free or Zoho medium success

Pipedrive competes directly with HubSpot's free CRM tier and Zoho CRM's $14/user plan. Mentioning a comparison evaluation in writing during renewal negotiation has yielded retention discounts of 15-25% for users at risk of churning. Most effective near contract renewal date.

Customer renewal negotiation pattern reported on Reddit r/sales

Full negotiation guide →

Pipedrive Price History

Pricing changes CostBench has tracked for Pipedrive, verified across 3 snapshots going back to 2026Q1.

  1. Pipedrive price increase

    Highest tier increased from $39 to $79/month

    +102.56%
  2. Pipedrive tier restructure

    Changed from 3 to 4 pricing tiers

  3. Pipedrive tier renamed

    "Enterprise" renamed to "Premium"

  4. Pipedrive price decrease

    Highest tier decreased from $79 to $39/month

    -50.63%
  5. Pipedrive tier restructure

    Changed from 4 to 3 pricing tiers

  6. Pipedrive tier renamed

    "Premium" renamed to "Enterprise"

Price stable over 0.8 years

Pipedrive Pricing FAQ

01 How much does Pipedrive cost per user?

Pipedrive costs $14–$79 per user per month on annual billing. The four plans are Lite at $14, Growth at $39, Premium at $49, and Ultimate at $79. Monthly billing is more expensive: $24, $49, $79, and $99 per user. There is no free plan, but a 14-day free trial is available on all tiers.

02 What are Pipedrive's current plan names?

Pipedrive's current plans are Lite, Growth, Premium, and Ultimate — introduced in 2025. They replaced the previous Essential, Advanced, Professional, Power, and Enterprise lineup. Lite maps to the old Essential, Growth to Advanced, Premium consolidates Professional and Power, and Ultimate replaces Enterprise.

03 Does Pipedrive have a free plan?

No. Pipedrive does not offer a permanent free plan. All users must choose a paid plan after the 14-day free trial ends. The lowest-cost option is Lite at $14 per user per month on annual billing, or $24 per user per month on monthly billing.

04 How much does Pipedrive cost for a 10-person team?

A 10-person team on annual billing pays $140/month on Lite, $390/month on Growth, $490/month on Premium, or $790/month on Ultimate. Switching from monthly to annual billing saves roughly 29–39% depending on the plan chosen.

05 What is included in Pipedrive Premium and why does it cost more than Growth?

Pipedrive Premium at $49/user/month adds LeadBooster (lead generation chatbots and routing), AI-powered deal scoring, company data enrichment, contracts and e-signatures, and enhanced team and field customization on top of everything in Growth ($39). LeadBooster was previously a separate $39/month company-level add-on, so Premium bundles meaningful extra value.

06 What are Pipedrive's add-on costs?

Pipedrive sells additional modules billed per company (not per user): Campaigns for email marketing (price varies by contact volume), Web Visitors for website visitor identification, and Smart Docs for e-signatures if not on Premium or Ultimate. LeadBooster is bundled into Premium and Ultimate plans, so teams on those tiers do not need to purchase it separately.

Is this pricing incorrect? — we'll verify and update it.