Keap Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
Keap costs $299/month for Keap.
Keap costs $299 to $299 per month as of April 2026. Plan: Keap at $299/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Keap offers 1 pricing tiers: Keap. Paid plans include Keap at $299/undefined.
Compared to other crm software, Keap is positioned at the premium price point.
- 8 documented hidden costs beyond list price
- Contracts auto-renew — 10 days before renewal
- G2 rating: 3.8/5 from 13 reviews
How much does Keap cost?
Keap Pricing Overview
Keap has 1 pricing plans ranging from $299 to $299/month. The Keap plan costs $299/month.
Keap contracts auto-renew, with a 1 month minimum commitment, requiring 10 days before renewal notice to cancel.
There are at least 8 documented hidden costs beyond Keap's list price, including implementation, training, and add-on fees.
This pricing was last verified in March 28, 2026 from 2 independent sources.
Keap pricing starts at $299/month for the base plan, which includes 2 users and 1,500 contacts. Additional users cost $30/month each, and pricing increases substantially as your contact list grows—moving to 25,000 contacts can more than double your monthly cost. All plans require speaking to a retention specialist to cancel, and users report being charged for an extra month even with proper notice. Long-term customers consistently report 70%+ price increases in recent years without corresponding platform improvements.
How Keap Pricing Compares
Compare Keap pricing against top alternatives in CRM.
All Keap Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Keap | $299 / | $undefined | — |
View all features by plan
Keap
- 1,500 contacts included
- 2 user licenses
- CRM with drag-and-drop sales pipeline
- Marketing automation with AI assistants
- Email marketing (broadcast and automated)
- SMS marketing (500 messages included)
- 100 voice minutes included
- Landing pages and web forms
- Payment processing (Keap Pay or third-party)
- Invoicing and e-commerce
- Appointment scheduling
- Advanced reporting and analytics
- Mobile app (iOS and Android)
- Integrations with 2,500+ apps
Compare Keap vs Alternatives
Before committing to Keap, compare pricing with these 3 alternatives in the same category.
What Companies Actually Pay for Keap
Score gap reflects platform demographics — G2 surveys verified business users; Trustpilot is open to all, skewing toward support complaints.
Keap Year 1 Total Cost by Company Size
Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.
Single user managing 1,200 contacts with basic email marketing, CRM, and payment processing. Uses included SMS tier.
Team of 4 users managing 3,500 contacts with automation, landing pages, and SMS campaigns. Needs 2 additional users and contact tier upgrade.
5-person team with 8,000 contacts using full CRM, email automation, payment processing, and advanced SMS tier. Requires additional users and contact capacity.
10-person team managing 15,000 contacts with comprehensive automation, multiple pipelines, invoicing, and Gold service package for dedicated support.
Basic Keap setup for a small team with minimal contact list
Single user with 1,500 contacts using Keap for email marketing and basic CRM
5-person team with 1,500 contacts using Keap for marketing automation and sales pipeline
2 users with 1,500 contacts paying annually for discount
2 users managing 25,000 contacts with annual billing
How Keap Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Keap | $299/month | $299/month |
| Bitrix24 CRM | Free | $399/organization/month |
| Close | Free | $139/user/month |
| Copper | $9/user/month | $134/user/month |
| Folk CRM | $24/user/month | $100/user/month |
| Freshsales | Free | $69/user/month |
Detailed pricing comparisons:
Keap Contract Terms
Keap contracts auto-renew and cannot be downgraded mid-term. Changes require 10 days before renewal. These terms are sourced from verified buyer experiences.
Must contact customer success manager to make plan changes
How to Negotiate Keap Pricing
Keap contracts are negotiable. These 8 tactics are sourced from real buyer experiences and procurement specialists.
Keap offers a 20% discount for qualifying nonprofit organizations. Ensure you ask about this if eligible.
Reddit post mentioning nonprofit pricingAnnual billing is approximately 16% cheaper than monthly billing. For example, annual pricing is $249/month versus $299/month for monthly billing for the same tier.
redditCompare Keap's pricing to competitors like ActiveCampaign ($15/month), HubSpot, or GoHighLevel. Multiple users mention these as cheaper alternatives with similar or better features.
Reddit discussions comparing CRM pricingAnnual billing saves approximately 16% compared to monthly. Use this as leverage to negotiate better annual rates or request monthly flexibility.
Reddit pricing breakdown showing $249/year vs $299/monthUsers report being offered retention deals when attempting to cancel. However, this requires speaking to retention specialists who will pressure you to stay.
Trustpilot cancellation experiencesKeap Certified Partners can offer better pricing than going direct. Multiple sources mention this can reduce costs.
redditMultiple long-term users (7-10+ years) report zero innovation or feature improvements despite massive price increases. Use this to push back on price hikes.
Trustpilot reviews from long-term customersLock in current pricing before inevitable increases. Users report 70% price increases over 12-15 months, so negotiating a multi-year rate lock could save significantly.
trustpilotKeap Pricing FAQ
01 How much does Keap cost per month?
Keap costs $299/month when billed monthly. Annual billing offers a discount (approximately 17% savings). This base price includes 1,500 contacts and 2 users. A mandatory $500 one-time onboarding fee also applies.
02 What is the difference between Keap and Infusionsoft?
Keap is the rebranded name for Infusionsoft. The company changed its name to Keap in 2019 to reflect its broader CRM and small business automation focus. The platform offers the same core functionality as Infusionsoft but with a simplified pricing structure and user interface.
03 How much do additional contacts cost in Keap?
Additional contact pricing is tiered based on volume. Moving from 1,500 to 2,500 contacts adds approximately $84/month to your base subscription. The 2,500-5,000 contacts tier adds an additional $150/month, and the 5,000-10,000 contacts tier adds an additional cost on top of the $299/month base price. Pricing scales up significantly for larger contact databases.
04 Does Keap have a free trial?
Yes, Keap offers a 14-day free trial with no credit card required. However, the trial has limitations including a 25-email sending limit, no payment processing, and no SMS messaging capabilities.
05 What is included in the $500 onboarding fee?
The mandatory $500 implementation package includes one-on-one strategy-building sessions, a Sales & Marketing Playbook (valued at $1,500), data import and migration services, weekly and monthly check-ins with a strategy manager, and automation setup assistance. This fee is required for all new customers.
06 Can I cancel my Keap subscription anytime?
While you can cancel your Keap subscription, if you signed up for an annual contract and cancel before the term ends, you'll be charged a $299 early termination fee. Month-to-month subscriptions can be canceled without this penalty.
07 How much do SMS and text messages cost in Keap?
Tier 1 SMS/voice is included with your subscription: 500 text messages and 100 voice minutes per month. Additional tiers start at $24/month. Overage charges are $0.015 per text message and $0.01 per voice minute. Additional 500-message bundles cost $6/month. SMS features are currently only available to U.S. users.
08 Is Keap good value for money?
User reviews are mixed on value. According to surveys, 21% of users consider Keap good value for money, and 15% state that while expensive, it's worth the price. However, 56% of users reviewed agreed that the software is too expensive. Many users cite the mandatory onboarding fee, contact scaling costs, and additional fees as reducing overall value.
09 Can I cancel Keap online?
No. Keap does not allow online cancellation. You must schedule a call with a retention specialist and provide 10 days notice. Multiple users report being charged for an additional full month even after proper notice, and you cannot remove payment methods from your account until after cancellation is processed.
10 Has Keap's pricing increased recently?
Yes, significantly. Multiple long-term users report price increases of 70% in 12-15 months, with some stating prices have doubled in the last couple of years. These increases came without corresponding improvements to features or service quality.
11 What additional costs should I expect with Keap?
Beyond the base subscription, expect $30/month per additional user, escalating costs as your contact list grows, optional setup/onboarding fees ($1,000-$5,000), and a forced extra month charge if you cancel. Some users also report unauthorized auto-upgrades that increase their bill without consent.
12 Is Keap's pricing competitive compared to alternatives?
No. Users consistently report that competitors like ActiveCampaign ($15/month starting), HubSpot, and GoHighLevel offer similar or better features at significantly lower price points. Keap's value proposition has declined as prices increased without platform improvements.
13 What is Keap's cancellation policy?
Keap requires 10 days notice before your renewal date to cancel. However, you cannot cancel within the app or remove payment methods yourself. You must schedule a conversation with a 'customer success manager' who will attempt to retain you. Multiple users report being charged for an additional full month even after providing proper notice. Based on user experiences, expect the cancellation process to take 2-4 weeks and require multiple follow-ups.
14 Does Keap frequently increase prices?
Yes. Multiple long-term users report significant price increases without corresponding feature improvements. Users have documented price increases of 70% over 12-15 months, with some reporting prices doubling over a couple of years. These increases appear to happen without advance notification to customers.
15 Is there a free trial or free plan?
Keap does not offer a free plan. They do offer a 14-day free trial, but you must provide credit card information upfront. Be aware that canceling can be difficult and requires speaking with a representative.
16 What are the main complaints about Keap?
The most common complaints are: (1) extremely difficult cancellation process requiring live sales calls, (2) steep price increases without feature improvements (70% in 12-15 months reported), (3) poor customer service with unresponsive account managers, (4) outdated user interface, (5) being charged for an extra month after cancellation, and (6) inability to remove payment methods from your account.
17 Are there better alternatives to Keap?
Multiple users recommend ActiveCampaign (starting at $15/month), HubSpot (free tier available), and GoHighLevel as better alternatives. Users cite better features, modern interfaces, easier cancellation, and lower prices. One user stated: 'ActiveCampaign, Hubspot, GHL are all better alternatives for the price.'
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