Close vs Keap Pricing (2026)

Close vs Keap

CRM pricing comparison · 2026

Close pricing ranges from $0–$139/user/month, while Keap ranges from $299–$299/month. Close is typically 78% more affordable, though your actual cost depends on tier and team size.

CRM

Close

$0–$139
/user/month
5 plans · Free tier
Full pricing breakdown →
VS
CRM

Keap

$299–$299
/month
1 plan
Full pricing breakdown →

Close and Keap both operate in the crm category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Close Keap
Free Trial Free /month $299 /
Solo $9 /user/month
Essentials $35 /user/month
Growth $99 /user/month
Scale $139 /user/month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Close

4 scenarios
$495/month ($5,940/year)
5-Person Inside Sales Team
$99/user × 5 users on Growth, plus variable costs for AI Enrich and SMS usage
$2,780/month ($33,360/year)
20-Person Sales Organization
$139/user × 20 users on Scale, plus variable costs for calling, SMS, and enrichment
$9/user
Solo Sales Rep
/month ($108/year) on the Solo plan (1 user, up to 10,000 leads)
See all 4 scenarios →

Keap

9 scenarios
$299/month ($3,588 Year 1)
Solo Operator on Monthly Billing
$299/month ($3,588 Year 1)
Small Team Using Keap for CRM
$299/month ($3,588 Year 1)
Marketing Agency
See all 9 scenarios →

Market Intelligence

Close

Median annual cost
$17,854
0 0

Keap

Median annual cost
$1,182
Based on
66 deals

What Users Say

Close

Trustpilot
1/5 (6)
Top complaints
  • Impossible to cancel trial without contacting support
  • Trial accounts locked by auto-security system requiring personal data verification
  • Poor customer support with template responses

Keap

G2
3.8/5 (13)
Trustpilot
1.2/5 (491)
Top complaints
  • Extremely difficult cancellation process requiring live conversation with sales rep
  • Significant price increases (70% in 12-15 months) without corresponding feature improvements
  • Poor customer service and unresponsive account managers

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Close 5 hidden costs

medium
Calling and AI Enrichment Credits 5-15% of license costs
medium
Difficult Trial Cancellation Process $35-$99
medium
Power Dialer Limited to Higher Tiers $64-$104/user/year
low
Hours Tracking Requires Additional Software Additional time tracking software costs
high
Trial Account Security Lockouts Wasted time and inability to evaluate product
See all Close hidden costs →

Keap 8 hidden costs

high
Forced Extra Month on Cancellation $299
medium
Additional User Costs $30/user/month
high
Contact List Overage Charges 200-300% increase
critical
Unauthorized Auto-Upgrades Variable
medium
Setup and Onboarding Fees $1,000-$5,000
See all Keap hidden costs →

Contract Terms

Term Close Keap
Auto-renewal Yes Yes
Cancellation Must contact support to cancel trial before 14 days 10 days before renewal
Minimum commitment 14-day trial period 1 month
Price escalation Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years.
Can downgrade No