Salesforce vs Keap
CRM pricing comparison · 2026
Salesforce pricing ranges from $0–$550/user/month, while Keap ranges from $299–$299/month. Salesforce is typically 67% more affordable, though your actual cost depends on tier and team size.
VS
Salesforce and Keap both operate in the crm category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Salesforce | Keap |
|---|---|---|
| Free Suite | Free /month | $299 / |
| Starter Suite | $25 /user/month | — |
| Pro Suite | $100 /user/month | — |
| Enterprise | $175 /user/month | — |
| Unlimited | $350 /user/month | — |
| Agentforce 1 Sales | $550 /user/month | — |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Salesforce
5 scenarios$7,100 Year 1 ($1,500 licenses + $5,000 implementation + $600 training)
Small Business (5 users, Starter Suite)
$140,000 Year 1 ($84,000 licenses + $50,000 implementation + $6,000 training)
Mid-Market Team (40 users, Enterprise)
$789,000 Year 1 ($504,000 licenses + $200,000 implementation + $85,000 dedicated admin)
Enterprise Deployment (120 users, Unlimited)
Keap
9 scenarios$299/month ($3,588 Year 1)
Solo Operator on Monthly Billing
$299/month ($3,588 Year 1)
Small Team Using Keap for CRM
$299/month ($3,588 Year 1)
Marketing Agency
Market Intelligence
Salesforce
- Median annual cost
- $74,700
- Average negotiated discount
- 13%
- Based on
- 2216 deals
Keap
- Median annual cost
- $1,182
- Based on
- 66 deals
Contract Terms
| Term | Salesforce | Keap |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | 30+ days before renewal required for changes | 10 days before renewal |
| Minimum commitment | Typically 12 months minimum; multi-year terms common | 1 month |
| Price escalation | — | Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years. |
| Can downgrade | No | No |