Kit (formerly ConvertKit) Pricing 2026

Kit's Creator plan costs $39/month billed monthly, or $33/month billed yearly ($390/year), for 1,000 subscribers. The Pro plan costs $79/month billed monthly, or $66/month billed yearly ($792/year), for 1,000 subscribers. Both paid plans rise in price as your subscriber count grows. The Free plan costs $0 for up to 10,000 subscribers.

Yes. Kit's Free plan covers up to 10,000 subscribers and 1 user, with unlimited landing pages, forms, and email broadcasts, audience tagging and segmentation, and digital product and subscription sales (3.5% + 30¢ per transaction). It has no Visual Automations or automated email sequences, no app integrations or RSS campaigns, and Kit branding stays on. Those require the Creator plan ($39/month, or $33/month billed yearly) or Pro.

Kit's paid plans are priced by subscriber count. Its pricing page quotes prices for 1,000 subscribers: Creator is $39/month (or $33/month billed yearly) and Pro is $79/month (or $66/month billed yearly). Both rise as your list grows, so check Kit's pricing page for your exact list size. The Free plan stays free up to 10,000 subscribers.

Kit (then ConvertKit) raised prices by approximately 34% for new customers in October 2025. The Creator plan entry price increased from $33/month to $39/month, and Pro increased from $66/month to $79/month. Existing subscribers on legacy plans may have been grandfathered, but new sign-ups pay the higher rates.

Creator ($39/month, or $33/month billed yearly, for 1,000 subscribers) includes unlimited Visual Automations and email sequences, app integrations, RSS campaigns, SMS marketing, Kit MCP, removal of Kit branding, and 2 users. Pro ($79/month, or $66/month billed yearly) adds unlimited users, Subscriber Signals, a Growth Concierge team, engagement analytics, an insights dashboard, subscriber engagement scoring, deliverability reporting, a newsletter referral system, Facebook custom audiences, collaborative editing, the ability to edit links in sent broadcasts, and 24/7 priority support.

No. Kit automatically upgrades your plan as your subscriber count grows but does not automatically downgrade when you remove subscribers. You must manually contact support to request a lower tier. Refunds are not issued for billing that occurred before the downgrade request.

Kit does not offer refunds as a standard policy. Users have reported being denied refunds even when requesting a downgrade within 24 hours of a billing charge. A 30-day refund window was referenced in one account but appears to be applied inconsistently.

No. The free plan does not include automated email sequences or the visual automation builder. To access automations, you need the Creator plan ($39/month at base subscriber counts) or the Pro plan ($79/month at base subscriber counts). Both prices scale upward as your list grows.

Yes, according to multiple user reports. Users have cited a platform-wide 50% price increase and individual cases of prices tripling mid-contract. Users locked into annual plans at the time of increases reported having no recourse.

Cancelling a subscription is reported to be straightforward, but full account deletion is a separate and slower process. Users have reported waiting six weeks or more for deletion to be completed, with Kit's legal team involved in processing the request.