ConvertKit Pricing 2026

ConvertKit offers three plans: Newsletter is free for up to 10,000 subscribers, Creator is $33/month ($390/year), and Pro is $66/month ($790/year). Annual billing saves roughly $6/year on Creator and $2/year on Pro versus monthly billing. There is no separate per-subscriber add-on pricing within these published tiers.

Yes, ConvertKit's Newsletter plan is free and supports up to 10,000 subscribers with unlimited landing pages, forms, and broadcasts. However, the free plan is limited to a single visual automation — you cannot build unlimited sequences or automated funnels. For full automation capabilities, you need the Creator plan at $33/month.

ConvertKit uses plan-based pricing. You choose a tier (Newsletter, Creator, or Pro) and pay a flat monthly or annual rate: Newsletter is free, Creator is $33/month, and Pro is $66/month. Subscribers include all contacts regardless of tag or segment, and unsubscribed contacts don't count toward the Newsletter plan's 10,000-subscriber limit — a key advantage over Mailchimp.

ConvertKit is worth it if you're a creator who needs automation, landing pages, and digital product sales in one platform. It's more expensive than lightweight senders like MailerLite but offers better creator-focused features. For pure email newsletters without automation, the free Newsletter plan is generous at 10,000 subscribers.

ConvertKit's free Newsletter plan (10,000 subscribers) is much more generous than Mailchimp's free plan (500 contacts). ConvertKit is purpose-built for creators with better landing pages and digital product sales, while Mailchimp offers broader marketing features. ConvertKit's paid Creator plan at $33/month unlocks unlimited automations and sequences that free plans on either platform lack.

ConvertKit is mid-range for creator-focused email marketing. Its paid tiers are flat-rate: Creator at $33/month and Pro at $66/month. That's more than lightweight senders like MailerLite and EmailOctopus, but less than all-in-one creator platforms like Kajabi. Compared to Mailchimp, ConvertKit has a more generous free tier (10,000 subscribers vs 500 contacts) and stronger creator-specific features. Beehiiv is a newer competitor with similar free-tier generosity.

ConvertKit offers modest annual billing savings: Creator is $390/year versus $396 paying monthly ($6/year), and Pro is $790/year versus $792 monthly ($2/year). They also offer a 14-day free trial of paid plans. No formal nonprofit or education discount programs are published, but creators can contact support for potential case-by-case deals. Occasional promotional offers appear during Black Friday.

ConvertKit doesn't have a formal nonprofit or education discount program like Mailchimp (15%) or HubSpot (40%). However, the free Newsletter plan supporting 10,000 subscribers is generous for most nonprofit use cases. Contact ConvertKit support directly for potential case-by-case discounts.

ConvertKit's Pro plan ($66/month or $790/year) includes everything in the Creator plan plus: unlimited team members, newsletter referral system for viral growth, subscriber engagement scoring to identify engaged readers, deliverability reporting, Facebook custom audiences integration, collaborative editing, edit-links-in-sent-broadcasts, and 24/7 priority email and chat support.

ConvertKit bills monthly or annually on a flat plan rate — $33/month ($390/year) for Creator and $66/month ($790/year) for Pro. Annual billing provides modest savings versus monthly. If your subscriber count exceeds the Newsletter plan's 10,000-subscriber cap, you must upgrade to Creator or Pro. Downgrading tiers requires manually contacting support — it does not happen automatically when your list shrinks.

ConvertKit has limited pricing negotiation on its standard Creator ($33/month) and Pro ($66/month) plans. Creators with very large subscriber lists may qualify for custom pricing — contact their sales team directly. Annual prepayment unlocks the published savings ($390/year on Creator vs $396 paying monthly; $790/year on Pro vs $792) without any negotiation.

The Newsletter plan caps at 10,000 subscribers. If you exceed that cap, you must upgrade to the Creator plan ($33/month) or Pro plan ($66/month) to continue sending. There is no overage charge — you simply move to a paid flat-rate plan. Note that if your list later shrinks, ConvertKit does not automatically downgrade you; you must contact support to request a downgrade.

No. ConvertKit does not automatically downgrade your plan when your subscriber count drops. You must manually contact support to request a downgrade, otherwise you'll continue being billed at the higher tier — for example, staying on Pro ($66/month) or Creator ($33/month) even after cleaning inactive subscribers. Multiple users report being charged for higher tiers for months because they didn't know a manual request was required.

Yes. Multiple users report having their accounts suspended or terminated without clear warning or explanation, even for brand-new accounts that haven't sent any emails yet. Reasons given include concerns about affiliate marketing (even for users who hadn't engaged in it yet), business name issues, or no reason at all. Account suspensions can result in loss of subscriber data and significant business disruption.

Multiple users report experiencing unexpected price increases. One user stated that ConvertKit raised prices by 50% without adequate notice. The platform also automatically moves you to a paid plan when you exceed the Newsletter plan's 10,000-subscriber limit, but does not automatically downgrade when your list shrinks, requiring manual intervention to avoid overpayment.

Reviews are mixed. TrustRadius reviews suggest it's good for entry-level entrepreneurs and creators with a relatively simple interface. However, Trustpilot reviews frequently mention difficulty navigating the platform, complicated setup processes, and a steep learning curve. Multiple users report spending hours trying to set up basic functionality and finding the automation sequences difficult to configure properly.

ConvertKit has consolidated to three flat-rate plans: Newsletter (free up to 10,000 subscribers), Creator ($33/month / $390/year), and Pro ($66/month / $790/year). Older user reviews reference subscriber-tiered pricing that scaled sharply with list size before this change, which is why you may see higher historical figures quoted. For creators staying under 10,000 subscribers, the free Newsletter plan keeps costs at $0; those needing automation move to Creator at $33/month.

The free Newsletter plan includes up to 10,000 subscribers, unlimited landing pages, unlimited forms, unlimited broadcasts, audience tagging, and subscriber management. However, you are limited to one visual automation, cannot build unlimited email sequences, cannot access third-party integrations, cannot run A/B tests, and cannot remove Kit branding. The plan also includes ConvertKit branding on forms.

For creators looking for lower-cost email platforms, alternatives include MailerLite, EmailOctopus, Beehiiv, and Brevo, which generally run lower than ConvertKit's Creator plan ($33/month) at smaller list sizes. For occasional sending, pay-as-you-go options like Amazon SES or Moosend may be more cost-effective. Compare features carefully — ConvertKit's automations, commerce, and creator-specific tools differ from simpler newsletter senders.

Multiple users report that ConvertKit does not offer refunds, even when billing errors occur or when downgrade requests are made shortly after being charged. One user was told 'they don't offer refunds' after requesting a downgrade within 24 hours of billing.

ConvertKit uses flat-rate plan pricing rather than per-subscriber pricing. The Newsletter plan is free for up to 10,000 subscribers; Creator is $33/month and Pro is $66/month on flat plan pricing. If you exceed the Newsletter plan's 10,000-subscriber cap, you must upgrade to Creator or Pro. The platform automatically upgrades when you exceed limits, but you must manually contact support to downgrade if your list later shrinks.

Yes, but only by manually contacting support. Unlike automatic upgrades, ConvertKit does not automatically downgrade your plan when you reduce subscribers. Multiple users report being charged for higher tiers for months after cleaning their lists because they didn't know to manually request a downgrade. Some users were denied refunds even when requesting downgrades within 24 hours of being billed.

Your bill likely increased because: (1) you crossed the Newsletter plan's 10,000-subscriber cap and were moved to a paid plan (Creator at $33/month or Pro at $66/month), or (2) you experienced a mid-contract price increase. ConvertKit moves accounts to higher plans when subscriber limits are exceeded but does not automatically downgrade when lists shrink. Always monitor your subscriber count and contact support before hitting the next tier to understand pricing changes.