Quick Answer
Last verified:
Medium confidence

Kit (formerly ConvertKit) costs Free to $79 per month as of November 2026, with 3 plans available including a free tier. Plans: Free (free), Creator at $39/month, and Pro at $79/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Kit (formerly ConvertKit) offers 3 pricing tiers: Free, Creator, Pro. A free plan is available. Paid plans include Creator at $39/month, Pro at $79/month. The Creator plan is growing creators who need automations and sequences.

Kit (formerly ConvertKit) pricing negotiability depends on its billing model. Kit (formerly ConvertKit) lists $0-$79/month across 3 tiers (Free, Creator, Pro). Best times to negotiate: quarter-ends (Mar, Jun, Sep, Dec). Verified from 1 sources by CostBench.

Negotiation Tactics

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Request Annual Discount Upfront

Annual billing on Creator ($390/year vs $468 paying monthly) and Pro ($792/year vs $948 paying monthly) at 1,000 subscribers saves about 17%, and one user reported being offered a one-year discount to stay after a price increase — ask before renewal.

Source: Trustpilot user report of one-year discount offer

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Monitor Subscriber Count Closely

The Free plan caps at 10,000 subscribers; above that you need Creator or Pro, which are priced by list size (from $39/month and $79/month, or $33 and $66/month billed yearly, at 1,000 subscribers). Set alerts before crossing the threshold and clean inactive subscribers before billing cycles to avoid being auto-upgraded without auto-downgrade.

Source: Multiple Trustpilot billing complaints

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Document All Support Interactions

When requesting downgrades from Pro to Creator or Creator to Free, or seeking refunds, document all support interactions in writing. Multiple users report being denied refunds or receiving automated responses, so a paper trail may improve outcomes.

Source: Trustpilot support quality complaints

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Threaten Cancellation for Retention Discount

At least one user reports being offered a one-year discount when indicating they planned to cancel. Contact support and state you are evaluating switching to a competitor such as ActiveCampaign or Mailchimp — a retention offer may be extended.

Source: Trustpilot review, Sep 11, 2025

Best Times to Negotiate

Mar Q1 End
Jun Q2 End
Sep Q3 End
Dec Year End

Pro tip: The last week of each quarter has the best discounts. Sales teams are most motivated to close deals right before quotas reset.

Use These Alternatives as Leverage

Mentioning these alternatives during negotiation shows you've done your research and have real options:

Mailchimp

$0-350+/mo

Choose Mailchimp over Kit if you want more email template designs and a bigger feature set for marketing

ActiveCampaign

$29-149/mo

Choose ActiveCampaign over Kit if you've outgrown Kit's automation capabilities and need more power

Klaviyo

$0-1,500+/mo

Choose Klaviyo over Kit if you sell products and need deep e-commerce integration and revenue attribution

Script: "We're also evaluating Mailchimp, which comes in at $0-350+/mo. Can you help us understand the value difference?"

What's Negotiable vs. Non-Negotiable

Usually Negotiable

List price / per-user cost High
Multi-year discount High
Free months / extended trial High
Premium support inclusion Medium
Professional services fees Medium
Payment terms (Net 60/90) Medium
Price lock for renewals Medium
Custom contract terms Low

Rarely Negotiable

  • Core product features (available to all customers)
  • Data security & compliance standards
  • Basic SLA commitments
  • Platform architecture or roadmap

Focus your negotiation energy on pricing, terms, and fees rather than trying to change core product features or compliance requirements.

Sample Negotiation Email

Common Mistakes

  • ✗ Accepting the first price offered
  • ✗ Negotiating without competitive quotes
  • ✗ Revealing your budget too early
  • ✗ Signing at the beginning of a quarter
  • ✗ Forgetting to negotiate renewal terms upfront

Frequently Asked Questions

01 Is Kit (formerly ConvertKit) pricing negotiable?

Yes. Kit (formerly ConvertKit) lists $0-$79/month across 3 tiers (Free, Creator, Pro). Leverage comes from deal size, contract length, and competing quotes.

02 When is the best time to negotiate with Kit (formerly ConvertKit)?

End of quarter (March, June, September, December) and especially end of fiscal year. Sales reps are motivated to hit quotas and more willing to offer discounts to close deals.

03 What discounts can I expect from Kit (formerly ConvertKit)?

We don't have verified Kit (formerly ConvertKit)-specific discount data yet, so we won't quote a number. Kit (formerly ConvertKit) lists $0-$79/month across 3 tiers (Free, Creator, Pro). Actual discounts depend on deal size, commitment length, and timing.

04 Should I use a procurement team or negotiate directly?

For deals over $50K annually, consider involving procurement or a buying group. They have experience negotiating software contracts and may get better terms. For smaller deals, negotiating directly works well.

05 What if Kit (formerly ConvertKit) says the price is non-negotiable?

This is often a starting position. Ask to speak with a manager, mention you're evaluating competitors, or wait until quarter-end. If truly non-negotiable, negotiate on other terms like payment terms, support, or contract length.

Want the Full Negotiation Playbook?

Our comprehensive guide covers 12 proven tactics, email templates, timing strategies, and expert tips for negotiating any software contract.

Read the Complete Negotiation Guide →
Free Tools

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Check current Kit (formerly ConvertKit) pricing

Prices and terms change; verify against the live pricing page.

See Kit (formerly ConvertKit) Pricing