Marketo vs MailerLite
Marketing Automation pricing comparison · 2026
Marketo pricing ranges from $895–$4095/month, while MailerLite ranges from $0–$18/month. MailerLite is typically 100% more affordable, though your actual cost depends on tier and team size.
VS
Marketo and MailerLite both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Marketo | MailerLite |
|---|---|---|
| Growth | $895 /month | Free /month |
| Select | $2.1K /month | $10 /month (1,000 subscribers) |
| Prime | $4.1K /month | $18 /month (1,000 subscribers) |
| Ultimate | Custom | — |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Marketo
3 scenariosCustom pricing — typically negotiated annually, contact sales for quote
Enterprise (100+ users)
Around $2,095/month on the most popular plan
Typical Usage
Around $2,095/month on the most popular plan
Typical Usage
MailerLite
2 scenarios$21/month ($252/year)
Creator (2,500 Subscribers)
on Growing Business
$90/month ($1,080/year)
Small Business (10,000 Subscribers)
on Advanced
Market Intelligence
Marketo
- Median annual cost
- $875
- Based on
- 55 deals
MailerLite
- Median annual cost
- $534
- Based on
- 72 deals