Quick Answer
Last verified:
High confidence

MailerLite costs Free to $25 per month as of August 2026, with 4 plans available including a free tier. Plans: Free (free), Comfort at $12/month, and Power at $25/month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

MailerLite offers 4 pricing tiers: Free, Comfort, Power, Enterprise. A free plan is available. Paid plans include Comfort at $12/month (500 subscribers), Power at $25/month (500 subscribers). The Comfort plan is growing marketers needing automation, personalization, and branding removal.

Last verified: | Sources: 5 pricing pages and reviews
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MailerLite lists $0-$25/month, but hidden costs like implementation and support add to the total as of August 2026. Key hidden costs: subscriber limit reductions without notice, forced plan upgrades from pricing restructures, migration labor costs when plans change. Verified from 5 sources by CostBench.

Hidden Costs Breakdown

1

Subscriber Limit Reductions Without Notice

high addon

MailerLite has repeatedly reduced free plan subscriber limits without adequate notice, forcing users to upgrade or migrate. The free tier was cut from 500 to 250 subscribers in June 2026, stranding users mid-setup.

trustpilot

MailerLite built its reputation on a genuinely generous free plan: 500 subscribers, 12,000 monthly emails. That's what brought me in. I built my funnels, set up a few basic automations, integrated everything around that. Then today, June 16 2026, they halved the subscriber limit to 250 and cut monthly sends from 12,000 to 2,500.

trustpilot

I switched from MailChimp to MailerLite because of an increase in subscriber limits (500). After using it for awhile they changed it to 250. This feels like a bait and switch and I would never recommend using a company that does things like this.

2

Forced Plan Upgrades from Pricing Restructures

high overage

MailerLite has restructured plans with little notice, forcing existing customers into higher-priced tiers with features they don't need. Users report being pushed into plans more than double their original cost.

trustpilot

I'm now forced to upgrade into a plan that has features I don't want to pay for that is more than double my old plan. This kind of smoke and mirrors, forced plan change is bad news for any customer.

trustpilot

There new plans with almost no notice for changing it feel really unethical and punitive to longterm clients. I hate this unbundling of features so they can nickel and dime people over things that are very necessary.

3

Migration Labor Costs When Plans Change

medium migration

When MailerLite changes plan limits or structures, users face significant time and labor costs migrating data, rebuilding automations, recreating forms, and reconfiguring integrations — costs MailerLite does not compensate.

trustpilot

Because of their forced changes, I now have to pay my assistant to spend hours manually migrating data, rebuilding email automations, setting up new forms, tagging fields, and attempting to salvage past newsletter campaigns between their legacy and new platforms. MailerLite certainly isn't footing the bill for the extra labor they've caused us, yet they expect me to pay more for a service I was already receiving.

trustpilot

Big time Bait and Switch!! Signed up for the free plan which included several automations and forms. after spending HOURS creating these, linking them to my cart/website etc... suddenly a few months later they change the plan and say pay or else loose everything but 3 of each.

4

No Refunds on Account Termination

high support

MailerLite has an aggressive account suspension policy with no refunds issued even when accounts are terminated shortly after payment, leaving users with no recourse.

trustpilot

I purchased their Comfort package and, within less than 24 hours of activating my account, I sent my very first email campaign to a small group. Without any prior warning, notification, or explanation, my account was terminated immediately... They refused to refund my payment.

trustpilot

they refuse to issue a refund for the paid plan I literally just purchased. They took my money, offered zero human case review, closed my account during launch prep, and provided absolutely no support.

5

Auto-Renewal Lock During Account Suspension

critical compliance

When accounts are suspended, users are locked out of all account settings including billing, making it impossible to disable auto-renewal while the paid subscription continues to charge.

trustpilot

upon suspension, all access to account settings is blocked, making it impossible to disable auto-renewal. They effectively lock you out of your account while keeping the paid subscription active, which feels opportunistic.

Frequently Asked Questions

01 What hidden costs should I budget for with MailerLite?

Beyond the license fee, budget for: Subscriber Limit Reductions Without Notice ($10.80-$22.50/month); Forced Plan Upgrades from Pricing Restructures (10-100% of current plan cost); Migration Labor Costs When Plans Change (5-15% of license costs); No Refunds on Account Termination ($10.80-$22.50/month); Auto-Renewal Lock During Account Suspension ($10.80-$22.50/month). Exact totals depend on your deployment size and negotiated terms.

02 Does MailerLite charge for implementation?

Implementation costs for MailerLite vary by deployment size and customization. Contact the vendor or check our sourced hidden-cost breakdown above for verified figures.

03 How much does MailerLite support cost?

MailerLite has an aggressive account suspension policy with no refunds issued even when accounts are terminated shortly after payment, leaving users with no recourse.. Estimated impact: $10.80-$22.50/month.

04 Are there overage or storage costs with MailerLite?

MailerLite has restructured plans with little notice, forcing existing customers into higher-priced tiers with features they don't need. Users report being pushed into plans more than double their original cost. Estimated impact: 10-100% of current plan cost.

05 What add-ons cost extra with MailerLite?

Add-on pricing for MailerLite varies by feature. The sourced cost breakdown above lists any verified add-on costs we have.

Now You Know the Real Cost — Try MailerLite Free

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Prices and terms change; verify against the live pricing page.

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