Marketo vs Brevo
Marketing Automation pricing comparison · 2026
Marketo pricing ranges from $895–$4095/month, while Brevo ranges from $9–$499/month. Brevo is typically 99% more affordable, though your actual cost depends on tier and team size.
VS
Marketo and Brevo both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Marketo | Brevo |
|---|---|---|
| Growth | $895 /month | $9 / |
| Select | $2.1K /month | $29 / |
| Prime | $4.1K /month | $69 / |
| Ultimate | Custom | $18 / |
| Standard (20,000 emails) | — | $65 / |
| Standard (100,000 emails) | — | $129 / |
| Professional | — | $499 / |
| Enterprise | — | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Marketo
3 scenariosCustom pricing — typically negotiated annually, contact sales for quote
Enterprise (100+ users)
Around $2,095/month on the most popular plan
Typical Usage
Around $2,095/month on the most popular plan
Typical Usage
Brevo
5 scenarios$216/year
Solo creator (5,000 emails/month)
$780/year
Growing business (20,000 emails/month)
$5,988/year
Marketing team on Professional plan
Market Intelligence
Marketo
- Median annual cost
- $875
- Based on
- 55 deals
Brevo
- Median annual cost
- $252
- Based on
- 38 deals
Contract Terms
| Term | Marketo | Brevo |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | — | — |
| Minimum commitment | 1 year | — |
| Can downgrade | — | Yes |