Marketo vs Brevo
Marketing Automation pricing comparison · 2026
Marketo is quote-based, while Brevo has a free plan, then from $9/user/mo. These products use different pricing models ( vs Per-seat subscription), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
Marketo and Brevo both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Marketo | Brevo |
|---|---|---|
| Growth | Custom | Free /month |
| Select | Custom | $9 /user/month |
| Prime | Custom | $9 /month |
| Ultimate | Custom | $18 /user/month |
| Standard | — | $18 /month |
| Starter (20,000 emails) | — | $29 /user/month |
| Standard (20,000 emails) | — | $65 /user/month |
| Starter (100,000 emails) | — | $69 /user/month |
| Standard (100,000 emails) | — | $129 /user/month |
| Professional | — | $499 /month |
| Enterprise | — | $2.5K /month |
Market Intelligence
Marketo
- Median annual cost
- $875
- Based on
- 55 deals
Brevo
- Median annual cost
- $252
- Based on
- 38 deals
Contract Terms
| Term | Marketo | Brevo |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | — | — |
| Minimum commitment | 1 year | — |
| Can downgrade | — | Yes |