Pardot vs MailerLite
Marketing Automation pricing comparison · 2026
Pardot pricing ranges from $1250–$15000/month, while MailerLite ranges from $0–$18/month. MailerLite is typically 100% more affordable, though your actual cost depends on tier and team size.
VS
Pardot and MailerLite both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Pardot | MailerLite |
|---|---|---|
| Growth | $1.3K /month (up to 10k contacts) | Free /month |
| Plus | $2.8K /month (up to 10k contacts) | $10 /month (1,000 subscribers) |
| Advanced | $4K /month (up to 10k contacts) | $18 /month (1,000 subscribers) |
| Premium | $15K /month (up to 75k contacts) | — |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Pardot
4 scenarios$1,250/month
Starter Setup
$2,750/month
Growing Business
Custom pricing — typically negotiated annually, contact sales for quote
Enterprise (100+ users)
MailerLite
2 scenarios$21/month ($252/year)
Creator (2,500 Subscribers)
on Growing Business
$90/month ($1,080/year)
Small Business (10,000 Subscribers)
on Advanced
Market Intelligence
Pardot
- Median annual cost
- $6,000
- Based on
- 27 deals
MailerLite
- Median annual cost
- $534
- Based on
- 72 deals