Salesforce vs HubSpot CRM Pricing (2026)

Salesforce vs HubSpot CRM

CRM pricing comparison · 2026

Salesforce pricing ranges from $0–$550/user/month, while HubSpot CRM ranges from $0–$150/user/month. HubSpot CRM is typically 40% more affordable, though your actual cost depends on tier and team size.

CRM

Salesforce

$0–$550
/user/month
6 plans · Free tier
Full pricing breakdown →
VS
CRM

HubSpot CRM

$0–$150
/user/month
4 plans · Free tier
Full pricing breakdown →

Salesforce and HubSpot CRM both operate in the crm category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Salesforce HubSpot CRM
Free Suite Free /month Free /user/month
Starter Suite $25 /user/month $20 /seat/month
Pro Suite $100 /user/month $100 /seat/month
Enterprise $175 /user/month $150 /seat/month
Unlimited $350 /user/month
Agentforce 1 Sales $550 /user/month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Salesforce

5 scenarios
$7,100 Year 1 ($1,500 licenses + $5,000 implementation + $600 training)
Small Business (5 users, Starter Suite)
$140,000 Year 1 ($84,000 licenses + $50,000 implementation + $6,000 training)
Mid-Market Team (40 users, Enterprise)
$789,000 Year 1 ($504,000 licenses + $200,000 implementation + $85,000 dedicated admin)
Enterprise Deployment (120 users, Unlimited)
See all 5 scenarios →

HubSpot CRM

6 scenarios
$10,500 Year 1 ($6,000 licenses + $1,500 onboarding + $3,000 integrations)
Small Team (5 users, Professional)
$54,300 Year 1 ($30,000 Sales Hub + $10,800 Marketing Hub + $1,500 onboarding + $12,000 implementation)
Mid-Market (25 users, Professional)
$121,500 Year 1 ($90,000 Sales Hub + $18,000 Marketing Hub + $3,500 onboarding + $10,000 implementation)
Enterprise (50 users, Enterprise)
See all 6 scenarios →

Market Intelligence

Salesforce

Median annual cost
$74,700
Average negotiated discount
13%
Based on
2216 deals

HubSpot CRM

Median annual cost
$26,275
Average negotiated discount
18%
Based on
804 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Salesforce 9 hidden costs

high
Mandatory Annual Price Uplifts 5-9% of annual contract value
medium
Sandbox Environment Costs 5-30% of base license costs
critical
Implementation and Consulting Costs $50,000-$200,000+ for initial implementation; $60,000-$120,000/year for dedicated admin
high
Data Storage Overage Charges $5,000-$50,000 annually in storage overages
high
CPQ Complexity and Maintenance $50,000-$150,000+ implementation; ongoing specialist costs
See all Salesforce hidden costs →

HubSpot CRM 6 hidden costs

high
Tiered Feature Paywalls and Rapid Price Escalation $3,000-$10,000+ annually in forced upgrades
medium
Mandatory Onboarding and Implementation Fees $5,000-$15,000 in implementation costs
high
Email Deliverability and Technical Issues 5-10% of license costs
critical
Restrictive Annual Contract Terms $3,000-$50,000 depending on plan
critical
Free Tier Data Lockout $240-$1,800 annual forced upgrade cost
See all HubSpot CRM hidden costs →

Contract Terms

Term Salesforce HubSpot CRM
Auto-renewal Yes Yes
Cancellation 30+ days before renewal required for changes Must provide notice before annual renewal; difficult to cancel mid-contract
Minimum commitment Typically 12 months minimum; multi-year terms common 1 year
Can downgrade No No