MailerLite vs Drip
Marketing Automation pricing comparison · 2026
MailerLite pricing ranges from $0–$18/month, while Drip ranges from $39–$1199/month. MailerLite is typically 96% more affordable, though your actual cost depends on tier and team size.
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MailerLite and Drip both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | MailerLite | Drip |
|---|---|---|
| Free | Free /month | $39 /month |
| Growing Business | $10 /month (1,000 subscribers) | $89 /month |
| Advanced | $18 /month (1,000 subscribers) | $449 /month |
| 100,000 contacts | — | $1.2K /month |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
MailerLite
2 scenarios$21/month ($252/year)
Creator (2,500 Subscribers)
on Growing Business
$90/month ($1,080/year)
Small Business (10,000 Subscribers)
on Advanced
Drip
3 scenarios$39/month
Starter Setup
$449/month
Growing Business
$1,199/month
Enterprise Setup
Market Intelligence
MailerLite
- Median annual cost
- $534
- Based on
- 72 deals
Drip
- Median annual cost
- $500
- Based on
- 353 deals