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Estimate

Metricool costs Free to $210 per month as of August 2026, with 4 plans available including a free tier. Plans: Free (free), Starter at $25/month, and Advanced at $67/month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Metricool offers 4 pricing tiers: Free, Starter, Advanced, Custom. A free plan is available. Paid plans include Starter at $25/user/month, Advanced at $67/user/month. The Starter plan is solo creators and small teams (5 brands $25/mo, 10 brands $45/mo).

Metricool lists $0-$210/month, but hidden costs like implementation and support add to the total as of August 2026. Key hidden costs: linkedin add-on, twitter/x add-on, team management and approval workflows. Verified from 1 sources by CostBench.

Hidden Costs Breakdown

1

LinkedIn Add-on

medium addon

For Starter plans, connecting a LinkedIn account costs an additional $5 per connected account per month.

industry

Twitter/X Add-on: Connecting a Twitter/X account is a paid add-on across all plans, including Custom, at a cost of $5 per connected Premium account per month (or €5 per month).

2

Twitter/X Add-on

medium addon

Connecting a Twitter/X account is a paid add-on across all plans at a cost of $5 per connected Premium account per month (or €5 per month).

industry

Twitter/X Add-on: Connecting a Twitter/X account is a paid add-on across all plans, including Custom, at a cost of $5 per connected Premium account per month (or €5 per month).

3

Team Management and Approval Workflows

high implementation

Features crucial for agencies and larger teams, such as inviting team members with role-based permissions and setting up post-approval systems, are exclusively available on the Advanced and Custom plans.

industry

Twitter/X Add-on: Connecting a Twitter/X account is a paid add-on across all plans, including Custom, at a cost of $5 per connected Premium account per month (or €5 per month).

4

Advanced Integrations

medium implementation

Integrations with tools like Looker Studio and Zapier are restricted to the Advanced and Custom plans.

industry

Advanced Integrations: Integrations with tools like Looker Studio and Zapier are also restricted to the Advanced and Custom plans.

5

White-label Reporting

high addon

White-label reporting for agencies is only available on the Custom/Enterprise tier, which requires contacting sales for pricing.

industry

White-label Reporting: For agencies requiring reports with their own branding rather than Metricool's, white-label reporting is only available on the Custom/Enterprise tier, which requires contacting sales for pricing.

6

Hashtag Tracking

high overage

Metricool charges €25 per day for hashtag tracking, which could amount to €750 per month for continuous use.

industry

Hashtag Tracking: One source mentions Metricool charging €25 per day for hashtag tracking, which could amount to €750 per month for continuous use.

7

Auto-Renewal Without Clear Notice

high addon

Multiple users report being charged for annual renewals without adequate warning, with no refund option after the charge. Some users were charged even after attempting to cancel, and Metricool reportedly does not allow removal of credit card information once added.

trustpilot

The service limits reach/engagement and renews without approval. I cancelled my service but was still charged the full amount. I contacted requesting a refund and they pointed me to their return policy where they do not provide refunds.

trustpilot

I didn't know they charge me until next yearly payment came. I see that as fraud and don't recommend them! I just subscribed for free plan and didn't use it, just tried. It is not ok!

8

No Refunds Policy

high support

Metricool enforces a strict no-refund policy, with only a 15-day return window on annual subscriptions. Users who discover problems after the window closes — including bugs, engagement drops, or price changes — are denied refunds.

trustpilot

I find their returns to be very predatory, as they only allow a 15 day return window on a yearly subscription. So once you'd realized the drastic reduction in your engagement, it's already too late to get a refund.

trustpilot

even though my subscription renewed only 2 days ago, they will not give me a refund for this period and they will also not return any difference considering the fact I'm paying 250% for this tier still..

9

Price Increases Without Grandfathering

medium overage

Metricool has raised prices over time without adjusting rates for existing subscribers, leaving long-term customers paying significantly more than current rates for the same tier.

trustpilot

I wanted to unsubscribe after this persisted for 2 weeks now and I just found out that they lowered the price in the last two years and I am paying... more than double comparing how much they are currently charging for this tier. For more than 1 year..

trustpilot

They significantly increased their pricing whilst my company was on what we were misled to believe was a trial, and that price increase killed the edge they had on other providers

10

Looker Studio Connector Requires Advanced Plan

low addon

The Looker Studio connector for building custom dashboards is locked behind the Advanced plan ($53/month annually or $67/month), not available on the Starter plan.

reddit

I also use alot the Looker Studio Conector to create my own dashbords, but this is in the advance plan.

11

Twitter/X Account Connection Issues

medium integration

Users report that Twitter/X account connectivity may not function as expected despite paying for plans that advertise the feature.

trustpilot

They ask for 54$ but you can't even add a twitter account

12

Auto-Renewal Charges with No-Refund Policy

high support

Metricool auto-renews annual subscriptions without prominent advance notice. Multiple users report being charged for renewal cycles after attempting to cancel, and the company enforces a strict no-refund policy or a very limited 15-day refund window on annual plans. Users who miss the window cannot recover payments. One user also reports being unable to remove a credit card from the system after canceling.

trustpilot

The service limits reach/engagement and renews without approval. I cancelled my service but was still charged the full amount. I contacted requesting a refund and they pointed me to their return policy where they do not provide refunds.

trustpilot

The product is decent, but when I canceled they didn't process the cancel, then charged my card and won't refund. I tried to delete my credit card from their system and they wouldn't allow me to remove it. So plan on a fight to get out.

13

No Price Adjustment for Legacy Subscribers

medium support

When Metricool lowers plan prices, existing subscribers continue to be billed at the original higher rate with no proactive adjustment or credit. At least one user reports paying approximately 250% of the current price for their plan tier for over a year, and the company declined to refund the difference even immediately after renewal.

trustpilot

I just found out that they lowered the price in the last two years and I am paying... more than double comparing how much they are currently charging for this tier. For more than 1 year.. I wrote them a message and even though my subscription renewed only 2 days ago, they will not give me a refund for this period and they will also not return any difference considering the fact I'm paying 250% for this tier still.. I've spent more than 1000 euros on this app and they don't even want to refund a small amount, after being their client for years.

trustpilot

They significantly increased their pricing whilst my company was on what we were misled to believe was a trial, and that price increase killed the edge they had on other providers that were previously similarly priced and suddenly became much cheaper.

14

Twitter/X Integration May Not Function

medium integration

At least one paid plan user reports being unable to add a Twitter/X account despite paying for a plan that should include the feature. The free tier documentation also notes that Twitter/X connectivity has been reported as unreliable even on paid plans.

trustpilot

They ask for 54$ but you can't even add a twitter account

15

Possible Social Media Engagement Drop After Switching to Scheduled Posting

low integration

Some users report a significant and abrupt decline in social media engagement after routing posts through Metricool's scheduler, suggesting the accounts may be subject to reduced distribution by social platforms for using third-party scheduling. Causation is disputed, but the risk is mentioned in multiple reviews.

trustpilot

After I started scheduling posts with Metricool, the engagement across all of my accounts completely dropped. It was as if my accounts were now shadowbanned for scheduling content through Metricool.

trustpilot

The service limits reach/engagement and renews without approval.

Frequently Asked Questions

01 What hidden costs should I budget for with Metricool?

Beyond the license fee, budget for: LinkedIn Add-on ($5 per connected account per month); Twitter/X Add-on ($5 per connected Premium account per month); Hashtag Tracking (€25 per day); Auto-Renewal Without Clear Notice ($240-$804/year); No Refunds Policy ($240-$804/year); Price Increases Without Grandfathering (10-150% above current plan pricing); Looker Studio Connector Requires Advanced Plan ($33-$47/user/month upgrade cost); Twitter/X Account Connection Issues (5-15% of license costs); Auto-Renewal Charges with No-Refund Policy ($240-$636); No Price Adjustment for Legacy Subscribers (100-150% of license costs); Twitter/X Integration May Not Function (5-15% of license costs); Possible Social Media Engagement Drop After Switching to Scheduled Posting (5-10% of license costs). Exact totals depend on your deployment size and negotiated terms.

02 Does Metricool charge for implementation?

Metricool implementation is not included in the license cost. Features crucial for agencies and larger teams, such as inviting team members with role-based permissions and setting up post-approval systems, are exclusively available on the Advanced and Custom plans..

03 How much does Metricool support cost?

Metricool enforces a strict no-refund policy, with only a 15-day return window on annual subscriptions. Users who discover problems after the window closes — including bugs, engagement drops, or price changes — are denied refunds. Estimated impact: $240-$804/year.

04 Are there overage or storage costs with Metricool?

Metricool charges €25 per day for hashtag tracking, which could amount to €750 per month for continuous use.. Estimated impact: €25 per day.

05 What add-ons cost extra with Metricool?

Add-on pricing for Metricool varies by feature. The sourced cost breakdown above lists any verified add-on costs we have.

Check current Metricool pricing

Prices and terms change; verify against the live pricing page.

See Metricool Pricing