Brandwatch Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
Brandwatch pricing ranges from $800 to $5000/month.
Brandwatch costs $800 to $5K per month as of May 2026, with 3 plans available. The median contract is $348/year based on 21 verified purchases.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Brandwatch offers 3 pricing tiers: Consumer Intelligence, Social Media Management, Influencer Marketing. The Social Media Management plan is social media managers.
Compared to other social media management software, Brandwatch is positioned at the premium price point.
- Median contract: $348/yr from 21 purchases
- 6 documented hidden costs beyond list price
How much does Brandwatch cost?
Brandwatch Pricing Overview
Brandwatch has 3 pricing plans ranging from $800 to $5,000/month. The Consumer Intelligence plan requires contacting sales for a custom quote and is designed for researchers and analysts. The Social Media Management plan requires contacting sales for a custom quote and is designed for social media managers. The Influencer Marketing plan requires contacting sales for a custom quote and is designed for influencer marketers and agencies.
The median Brandwatch customer pays $348/year based on 21 verified purchases.
There are at least 6 documented hidden costs beyond Brandwatch's list price, including implementation, training, and add-on fees.
This pricing was last verified in April 24, 2026.
How Brandwatch Pricing Compares
Compare Brandwatch pricing against top alternatives in Social Media Management.
All Brandwatch Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Consumer Intelligence | Contact Sales | Contact Sales | Researchers and analysts |
| Social Media Management | Contact Sales | Contact Sales | Social media managers |
| Influencer Marketing | Contact Sales | Contact Sales | Influencer marketers and agencies |
View all features by plan
Consumer Intelligence
- Social listening
- AI analysis
- Custom dashboards
Social Media Management
- Multi-channel management
- Content calendar
- Social CRM
Influencer Marketing
- Creator discovery
- 30M+ database
- Campaign measurement
Compare Brandwatch vs Alternatives
Before committing to Brandwatch, compare pricing with these 3 alternatives in the same category.
What Companies Actually Pay for Brandwatch
The median Brandwatch buyer pays $348/year based on 21 verified purchase transactions.
How Brandwatch Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Brandwatch | $800/month | $5000/month |
| Brand24 | $249/month | $699/month |
| Buffer | Free | $10/month |
| Hootsuite | $99/month | $249/month |
| Later | $25/month | $80/month |
| Snapchat for Business | Free | $3000/month |
Detailed pricing comparisons:
Brandwatch Pricing FAQ
01 How much does Brandwatch cost?
Pricing varies by plan. Check the official pricing page for current rates.
02 Does Brandwatch have a free tier?
Check the pricing section above for free tier availability.
03 What are the main features of Brandwatch?
Key features include the items listed in the pricing tiers above.
04 Is Brandwatch worth the price?
Value depends on your specific needs and use case. Compare features across plans.
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