Social Media Management Software Pricing 2026: 24+ Tools Compared
Social Media Management Software Pricing 2026: 24+ Tools Compared
Shortlist
Quick Answer

Social Media Management software billed monthly typically runs Free to $1.5K per month in 2026. The average across 17 tools is $209 per month. 5 of 24 tools offer free tiers.

Quick Picks

Best Value

Publer

From Free/month

Best Free Tier

Buffer

Free plan available

Workspace

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Full Comparison Matrix

Product Starting Price Popular Tier Enterprise Free Tier Best For
Publer Free /month $7.50 /month $10 /month Yes Individuals getting started solo on social media
Buffer Free /month $9 /month $12 /month Yes Individual creators testing the platform
Tailwind App $14.99 /month $22.49 /month $44.98 /month No Biggest savings — all products in one
Metricool Free /month $46 /month $67 /month Yes Solo creators testing the platform
ContentStudio $15 /month $49 /month $139 /month No Individuals and small teams managing up to 5 social accounts
Planable $39 /month $49 /month $59 /month No -
SocialBee $29 /month $49 /month $99 /month No -
SocialBee $29 /month $49 /month $99 /month No -
Later $25 /month $50 /month $110 /month No Casual scheduling for individuals
SocialPilot $20 /month $70 /month $200 /month No -
Iconosquare Free /month $70.50 /month $167 /month Yes Getting started at no cost
NapoleonCat $79 /month $104 /month $465 /month No -
Loomly $65 /month $198.50 /month $332 /month No -
Sendible $35 /month $199 /month $750 /month No Solo creators or single-brand managers
Vista Social $99 /month $199 /month $449 /month No -
Brand24 $249 /month $499 /month $1.5K /month No Solo entrepreneurs and freelancers tracking a single brand
Emplifi (formerly Socialbakers) $1.2K /month $1.9K /month $2.5K /month No -

Category Summary

24

Products

$209

Avg /mo (17 tools)

5

Free Tiers

Social Media Management Pricing FAQ

01 What is social media management software?

Social media management software helps schedule posts, monitor engagement, and analyze performance across multiple social platforms from one dashboard.