Drip vs Brevo
Marketing Automation pricing comparison · 2026
Drip costs $39/mo, while Brevo has a free plan, then from $9/user/mo. Drip is typically 17% more affordable, though your actual cost depends on tier and team size.
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
Drip and Brevo both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Drip | Brevo |
|---|---|---|
| 1-2,500 people | $39 /month | Free /month |
| Starter (5,000 emails) | — | $9 /user/month |
| Starter | — | $9 /month |
| Standard (5,000 emails) | — | $18 /user/month |
| Standard | — | $18 /month |
| Starter (20,000 emails) | — | $29 /user/month |
| Standard (20,000 emails) | — | $65 /user/month |
| Starter (100,000 emails) | — | $69 /user/month |
| Standard (100,000 emails) | — | $129 /user/month |
| Professional | — | $499 /month |
| Enterprise | — | $2.5K /month |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Drip
1 scenarioBrevo
5 scenariosMarket Intelligence
Drip
- Median annual cost
- $500
- Based on
- 353 deals
Brevo
- Median annual cost
- $252
- Based on
- 38 deals
Contract Terms
| Term | Drip | Brevo |
|---|---|---|
| Auto-renewal | — | — |
| Cancellation | — | — |
| Minimum commitment | monthly or annual billing cycle | — |
| Can downgrade | — | Yes |