CRM pricing across 22 tracked products: entry-tier median $16, top-tier median $112. Cheapest: Bitrix24 CRM. Most premium: SugarCRM. Updated October 2026.
CRM pricing varies across per-seat, per-usage, and enterprise-quoted tiers. Published list prices on vendor pricing pages form the basis of this benchmark; quote-only products are listed but left out of the medians.
Entry-tier median is $16, top-tier median $112 (products with published prices only).
| Product | Entry | Median | Top | Unit |
|---|---|---|---|---|
| Apptivo CRM | $15 | $30 | $50 | month |
| Bitrix24 CRM | $0 | $186 | $499 | month |
| Capsule CRM | $0 | $27 | $54 | month |
| Clarify | $0 | $25 | $50 | month |
| Close | $19 | $79 | $149 | month |
| Copper | $29 | $69 | $134 | month |
| Folk CRM | $30 | $60 | $100 | month |
| Freshsales | $11 | $47 | $71 | month |
| HubSpot CRM | $0 | $100 | $150 | month |
| Insightly CRM | $0 | $49 | $99 | month |
| Keap | $299 | $299 | $299 | month |
| Less Annoying CRM | $15 | $15 | $15 | month |
| Microsoft Dynamics 365 | $50 | $105 | $150 | month |
| monday CRM | $18 | $25 | $41 | month |
| Nutshell | $19 | $49 | $89 | month |
| Pipedrive | $24 | $64 | $99 | month |
| Salesflare | $29 | $64 | $124 | month |
| Salesforce | $0 | $275 | $550 | month |
| Streak | $0 | $89 | $159 | month |
| SugarCRM | $59 | $110 | $1,000 | month |
| Zendesk Sell | $25 | $109 | $219 | annual |
| Zoho CRM | $0 | $35 | $50 | month |
Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier. Custom means the vendor publishes no list price (quote only); those rows are left out of the medians.
Across 22 tracked products, the entry-tier median is $16 and the top-tier median is $112. Individual products vary significantly — see the per-product table above.
Bitrix24 CRM has the lowest entry-tier price in our tracked set.
SugarCRM has the highest top-tier list price among tracked products.
Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.