ConvertKit Pricing 2026
Complete pricing guide with plans, hidden costs, and negotiation tips
ConvertKit pricing varies by team size and features, ranging from $0 to $66 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
- Billing: Monthly and annual (save 15-20%)
- Hidden costs: Add ~35% for implementation, support, and training
ConvertKit offers 3 pricing tiers: Newsletter, Creator, Pro. Standard paid plans include Newsletter at $0/user/month, Creator at $33/user/month, Pro at $66/user/month. The Creator plan is creators who want to automate their marketing workflows.
Compared to other marketing automation software, ConvertKit is positioned at the budget-friendly price point.
ConvertKit is an email marketing platform built specifically for creators - bloggers, podcasters, YouTubers, course creators, and online entrepreneurs. Founded in 2013 by Nathan Barry, it has grown to serve over 600,000 creators who want email tools designed for audience building rather than traditional corporate marketing. The platform's clean, minimalist interface and creator-first philosophy have made it the default choice in the creator economy.
ConvertKit pricing ranges from free for up to 10,000 subscribers to $50+/month for Creator Pro plans with advanced features. Unlike Mailchimp or HubSpot which serve broad markets, ConvertKit focuses exclusively on creators with features like customizable landing pages, digital product sales, paid newsletter subscriptions, tip jars, and a newsletter referral system to grow your audience organically. The visual automation builder makes complex email sequences accessible even to non-technical users.
In this pricing guide, we break down ConvertKit's subscriber-based pricing tiers, explain what features unlock at each level, detail how costs scale as your audience grows from hundreds to hundreds of thousands of subscribers, and reveal the hidden fees around premium features and Creator Network participation that creators should budget for.
All ConvertKit Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Newsletter | Free | Custom 0 | Creators building their audience who want a free email platform |
| Creator | $33 /user/month | Custom | Creators who want to automate their marketing workflows |
| Pro | $66 /user/month | Custom | Professional creators and teams who need advanced analytics and collaboration |
View all features by plan
Newsletter
- Up to 10,000 subscribers
- 1 basic Visual Automation
- Unlimited landing pages & forms
- Unlimited email broadcasts
- Audience tagging & segmentation
- Sell digital products & subscriptions
Creator
- Up to 1,000 subscribers (base)
- Unlimited visual automations
- Unlimited email sequences
- A/B test subject lines
- Survey subscribers with polls
- Remove Kit branding
- Apps & integrations
- RSS campaigns
- 24/7 email & chat support
Pro
- Up to 1,000 subscribers (base)
- Unlimited users
- Insights dashboard
- Deliverability reporting
- Subscriber engagement scoring
- Collaborative editing
- A/B test subject lines & content
- Facebook custom audiences
- Newsletter referral system
- Edit links in sent broadcasts
- 24/7 priority email & chat support
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Frequently Asked Questions
01 How much does ConvertKit cost?
ConvertKit offers three plans: Newsletter (free up to 10,000 subscribers but no automations), Creator (starts at $25/month or $9/month annual for 300 subscribers), and Creator Pro (starts at $50/month or $25/month annual for 300 subscribers). Prices scale based on subscriber count - for example, 10,000 subscribers costs $100/month on Creator or $140/month on Creator Pro.
02 Is ConvertKit free?
Yes, ConvertKit's Newsletter plan is free and supports up to 10,000 subscribers with unlimited landing pages, forms, and broadcasts. However, the free plan lacks email automation - you cannot create sequences or automated funnels. For automation capabilities, you need the Creator plan starting at $25/month.
03 How does ConvertKit pricing work?
ConvertKit uses subscriber-based pricing. You choose a plan tier (Newsletter, Creator, or Creator Pro) and your price depends on your total subscriber count. Subscribers include all contacts regardless of tag or segment. Unsubscribed contacts don't count toward your limit - a key advantage over Mailchimp.
04 Is ConvertKit worth it for creators?
ConvertKit is worth it if you're a creator who needs automation, landing pages, and digital product sales in one platform. It's more expensive than MailerLite but offers better creator-focused features. For pure email newsletters without automation, the free Newsletter plan is generous at 10K subscribers.
05 How does ConvertKit compare to Mailchimp?
ConvertKit's free plan (10,000 subscribers) is more generous than Mailchimp's free plan (500 contacts). ConvertKit is purpose-built for creators with better landing pages and digital product sales. Mailchimp offers more advanced marketing features but at higher prices. At 10,000 subscribers, ConvertKit Creator ($100/month) is similar to Mailchimp Standard (~$100/month).
06 How does ConvertKit compare to competitors on price?
ConvertKit is mid-range for creator-focused email marketing. It's more expensive than MailerLite ($10/month for 1,000 subscribers) but cheaper than Kajabi (starts at $149/month). Compared to Mailchimp, ConvertKit offers more generous free tier and better creator features. Beehiiv is a newer competitor with similar free tier and lower paid pricing.
07 What discounts does ConvertKit offer?
ConvertKit offers annual billing discounts of approximately 30% off monthly pricing. They also offer a 14-day free trial of paid plans. No specific nonprofit or education discounts are published, but creators can contact support for potential deals. Occasional promotional discounts of 20-40% appear during Black Friday.
08 Does ConvertKit offer nonprofit or education pricing?
ConvertKit doesn't have a formal nonprofit or education discount program like Mailchimp (15%) or HubSpot (40%). However, the free Newsletter plan supporting 10,000 subscribers is generous for most nonprofit use cases. Contact ConvertKit support directly for potential case-by-case discounts.
09 What's included in ConvertKit Creator Pro?
ConvertKit Creator Pro includes everything in Creator plus: unlimited team members, newsletter referral system for viral growth, subscriber scoring to identify engaged readers, advanced reporting, Facebook custom audiences integration, and priority support. It costs $50/month for 300 subscribers, scaling with list size.
10 How does ConvertKit billing work?
ConvertKit bills monthly or annually based on your total subscriber count. Annual billing provides ~30% savings. Your subscriber count is checked at billing time - if you grow past a threshold, you're automatically moved to the next pricing tier. Downgrading tiers requires subscriber count to fall below the threshold.
11 Can I negotiate ConvertKit pricing?
ConvertKit has limited pricing negotiation for standard plans. However, creators with 100,000+ subscribers may qualify for custom enterprise pricing - contact their sales team directly. Annual prepayment unlocks the ~30% discount without negotiation.
12 What happens if I exceed my ConvertKit subscriber limit?
ConvertKit automatically upgrades you to the next pricing tier when your subscriber count exceeds your current limit. There's no overage charge - you simply pay the next tier's price. For example, growing from 9,000 to 11,000 subscribers on Creator moves you from $79/month to $100/month.