Sales Engagement Pricing Benchmarks 2026: 17 Products Compared
Statistics / Sales Engagement Pricing Benchmarks 2026
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Statistic · 3 sections · Updated Oct 20, 2026

Market Median (17 products)

Sales Engagement pricing varies across per-seat, per-usage, and enterprise-quoted tiers. Published list prices on vendor pricing pages form the basis of this benchmark; quote-only products are listed but left out of the medians.

Entry-tier median is $47, top-tier median $114 (products with published prices only).

Per-Product Pricing

Product Entry Median Top Unit
Apollo $0 $60 $119 month
Cargo $165 $250 $3,000 month
Close CRM $9.00 $99 $149 month
Dripify $39 $79 $99 month
Expandi $79 $99 $99 month
Groove Custom Custom Custom month
Kixie Custom Custom Custom month
Klenty $45 $70 $99 month
Lemlist $69 $89 $109 month
Mailshake $29 $64 $99 month
Mixmax $0 $52 $105 month
Outreach (full platform) Custom Custom Custom month
Overloop (Prospect.io) $69 $99 $99 month
Quickmail $49 $174 $299 month
Reply.io $49 $114 $166 month
Smartlead $32 $173 $315 month
ZoomInfo SalesOS $14,995 $25,000 $50,000 month

What this table shows

Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier. Custom means the vendor publishes no list price (quote only); those rows are left out of the medians.

Frequently Asked Questions

01 What do sales engagement actually cost?

Across 17 tracked products, the entry-tier median is $47 and the top-tier median is $114. Individual products vary significantly — see the per-product table above.

02 Which Sales Engagement product is cheapest?

Apollo has the lowest entry-tier price in our tracked set.

03 Which Sales Engagement product is most premium?

ZoomInfo SalesOS has the highest top-tier list price among tracked products.

04 How accurate is this pricing data?

Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.