Price checkMonthly
Base$39/moPro$94/moUnlimited Smart$174/mo
See all 4 plans

All Smartlead Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Base

  • 2,000 contacts
  • 6,000 Email sends
  • 2,000 Verified Emails

Pro

  • 30,000 contacts
  • 90,000 Email sends
  • 30,000 Verified Emails

Unlimited Smart

  • Unlimited contacts
  • 150,000 Email sends
  • 50,000 Verified Emails

Unlimited Prime

  • Unlimited contacts
  • 500,000 Email sends
  • 170,000 Verified Emails
  • 3 SmartServers included
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At a glance

List price by tier (annualized, per license)

Per-license list price across Smartlead's plans, annualized. Custom-priced tiers show a hatched bar.

Base$384/yr
Pro$936/yr
Unlimited Smart$1.7K/yr
Unlimited Prime$3.8K/yr
Quick Answer
Last verified:
Medium confidence

Smartlead pricing: Base $39, Pro $94, Unlimited Smart $174, Unlimited Prime $379/mo. Plans: Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month, and Unlimited Prime at $379/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Smartlead offers 4 pricing tiers: Base, Pro, Unlimited Smart, Unlimited Prime. Paid plans include Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month. The Unlimited Smart plan is most popular, premium (eligible for ultrapremium).

Compared to other sales engagement software, Smartlead is positioned at the mid-market price point.

  • 14 documented hidden costs beyond list price
  • Contracts auto-renew — New subscriptions have a 7-day full refund guarantee; renewals have a 3-day refund window if unused; monthly plans require 30 days' notice to prevent future billing; annual plans offer no refunds for unused months; approved refunds incur a 4.5% non-refundable processing fee; add-on products are strictly non-refundable.
  • G2 rating: 4.6 out of 5 from 306 reviews (as of Jul 2026)
Last verified: | Sources: 2 pricing pages and reviews

How much does Smartlead cost?

Smartlead has 4 paid plans costing $39–$379/mo. Plans include Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month, Unlimited Prime at $379/month.

Smartlead Pricing Overview

Smartlead pricing: Base $39, Pro $94, Unlimited Smart $174, Unlimited Prime $379/mo. The Base plan costs $39/month, best for foundation tier. The Pro plan costs $94/month, best for growth tier. The Unlimited Smart plan costs $174/month, best for most popular, premium (eligible for ultrapremium). The Unlimited Prime plan costs $379/month, best for premium (eligible for ultrapremium).

Smartlead contracts auto-renew.

There are at least 14 documented hidden costs beyond Smartlead's list price, including implementation, training, and add-on fees.

This pricing was last verified in October 31, 2026 from 2 independent sources.

See Smartlead Plans

Smartlead offers several pricing tiers to meet different needs. Plans are available on a monthly basis. The available tiers include Base, Growth, Pro, Unlimited Smart, Unlimited Prime, Pro, and Export.

How Smartlead Pricing Compares

Compare Smartlead pricing against top alternatives in Sales Engagement.

Apollo $0-$119/mo View pricing → Cargo $0-$3000/month View pricing → Groove Custom pricing View pricing →

Compare Smartlead vs Alternatives

Before committing to Smartlead, compare pricing with these 3 alternatives in the same category.

VSApollo
Free

Individual prospecting

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VSCargo
Free

Trying Cargo with 100 free credits, no credit card required

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VSGroove
Custom

Sales teams using Salesforce with Gmail and Google Calendar

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All Smartlead alternatives & migration guides

What Companies Actually Pay for Smartlead

Review scores
TrustRadius 8.4out of 10 (10)
Trustpilot 3.4out of 5 (85)
G2 4.6out of 5 (306)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
Bugs and Reliability IssuesCustomer SupportOnboarding and Learning CurveLack of Intelligence Layer/Multi-channel Capabilities

How Smartlead Pricing Compares

Software Starting Price Top Price
Smartlead $39/month $379/month
Apollo Free $119/user/month
Cargo Free $3000/month
Groove Custom Custom
Kixie Custom Custom
Lemlist $69/month $109/month

Browse all Sales Engagement pricing →

14 Smartlead Hidden Costs Beyond the List Price

Beyond the listed price, Smartlead has at least 14 documented hidden costs that can significantly increase total cost of ownership.

Watch for 14 hidden costs
  • SmartProspect Fee $59 per month
    medium 1 source
    Grounded summary SmartProspect Fee: Marketed as "free leads," SmartProspect carries a flat $59 per month maintenance fee, drawing on the plan's credit limit
  • General Add-ons 3-5 times the advertised price
    high 1 source
    Grounded summary Add-ons: Features like email verification, SmartSenders (mailbox provisioning), SmartServers (dedicated IPs), and client management (whitelabeling) are additional costs not included in the base pricing
  • SmartSenders (Mailbox Provisioning) $3.99 to $9 per mailbox per month, plus $13 to $19 per domain per year
    medium 1 source
    Grounded summary SmartSenders (Mailbox Provisioning): This service costs approximately $3.99 to $9 per mailbox per month, plus $13 to $19 per domain per year, depending on the provider (Google, Outlook, or SMTP) and whether the mailbox is new or pre-warmed
  • White-label/Client Workspaces $29 per client workspace per month
    medium 1 source
    Grounded summary Some sources also mention client/workspace add-ons at $39 per month
  • Email Verification Credits
    low 1 source
    Grounded summary Email Verification Credits: Verification is not included in all plans and is a paid add-on
  • Deliverability Testing (SmartDelivery)
    low 1 source
    Grounded summary Deliverability Testing (SmartDelivery): This is another paid add-on
  • External Domains and Mailboxes ~$13-$19 per domain per year, and $2.99–$4 per month per mailbox
    medium 1 source
    Grounded summary Domains and Mailboxes: Beyond the Smartlead subscription, teams often budget for sending domains (e.g., ~$13-$19 per domain per year
  • Smart Lead Digital Setup/Onboarding
    medium 1 source
    Grounded summary Add-ons: Features like email verification, SmartSenders (mailbox provisioning), SmartServers (dedicated IPs), and client management (whitelabeling) are additional costs not included in the base pricing
  • Total Cost Discrepancy 3 to 5 times the advertised base price
    critical 1 source
    Grounded summary The real-world cost can be 3 to 5 times the advertised base price once necessary add-ons are factored in
  • Whitelabeling $29/month per client workspace
    medium 1 source
    Grounded summary The Unlimited Prime plan includes three client workspaces.
  • SmartDelivery (Inbox Placement Testing)
    high 1 source
    Grounded summary Higher tiers like Pro ($174/month) and Export ($599/month) offer more advanced features.
  • SmartServers (Dedicated IPs) $39/month
    medium 1 source
    Grounded summary SmartServers (Dedicated IPs): Dedicated IPs and infrastructure for deliverability are billed separately, with one dedicated IP costing around $39/month.
  • Unlimited Sends Caveat potentially more than doubling the bill overnight
    high 1 source
    Grounded summary Outgrowing a tier can lead to a significant price jump, potentially more than doubling the bill overnight.
  • Premium AI Warmup Pool $59/month
    low 1 source
    Grounded summary Premium AI Warmup Pool: This is a $59/month add-on for Base and Pro plans, included in Unlimited Smart and higher.
Tip

Ask your Smartlead sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 4 independent sources
industry TrustRadius Enterprise reviews Trustpilot Consumer reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 17 source citations total.

Smartlead Contract Terms

Smartlead contracts auto-renew. Changes require New subscriptions have a 7-day full refund guarantee; renewals have a 3-day refund window if unused; monthly plans require 30 days' notice to prevent future billing; annual plans offer no refunds for unused months; approved refunds incur a 4.5% non-refundable processing fee; add-on products are strictly non-refundable.. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice New subscriptions have a 7-day full refund guarantee; renewals have a 3-day refund window if unused; monthly plans require 30 days' notice to prevent future billing; annual plans offer no refunds for unused months; approved refunds incur a 4.5% non-refundable processing fee; add-on products are strictly non-refundable.
Minimum Commitment Monthly subscriptions have no long-term lock-in contracts, while annual billing provides a discount but no refunds for unused months.
Based on 1 verified source

How to Negotiate Smartlead Pricing

Smartlead contracts are negotiable. These 2 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 2 tactics
Leverage Discounts medium success

Available discounts offer some leverage.

https://tenereteam.com
Custom Terms for Large Commitments medium success

The potential for custom terms on larger commitments offers some leverage.

https://tenereteam.com
High success Medium Low / difficult

Full negotiation guide →

Smartlead Price History

Pricing changes CostBench has tracked for Smartlead, verified across 2 snapshots going back to 2026Q3.

  1. Smartlead price decrease

    Highest tier decreased from $599 to $315/month

    -47.41%

  2. Smartlead tier restructure

    Changed from 7 to 4 pricing tiers

  3. Smartlead Pro decrease

    Pro tier decreased from $174 to $78/month

    -55.2%

Price stable over 0.2 years

View Smartlead's full price history →

Smartlead Pricing FAQ

01 What is the cheapest paid plan?

The cheapest paid plan is the Base tier, which costs $32.0 per month.

02 What are the different Pro plans available?

Smartlead offers two Pro plans: one at $78.0 per month and another at $174.0 per month.

03 Does Smartlead offer annual discounts?

Based on the provided data, there are no annual discounts available for any of the plans.

Is this pricing incorrect? — we'll verify and update it.