Birch vs Brevo
Marketing Automation pricing comparison · 2026
Birch pricing ranges from $49–$1799/month, while Brevo ranges from $9–$499/month. Brevo is typically 96% more affordable, though your actual cost depends on tier and team size.
VS
Birch and Brevo both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Birch | Brevo |
|---|---|---|
| Essential | $49 / | $9 / |
| Pro | $99 / | $29 / |
| Pro ($30K spend) | $249 / | $69 / |
| Pro ($75K spend) | $499 / | $18 / |
| Pro ($150K spend) | $799 / | $65 / |
| Pro ($300K spend) | $1.3K / | $129 / |
| Pro ($500K spend) | $1.8K / | $499 / |
| Enterprise | Custom | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Birch
3 scenarios$99/month ($1,090/year with annual billing)
Small E-commerce Business ($10K/month ad spend)
Pro plan at the $10K spend tier
$499/month ($5,490/year with annual billing)
Growth-Stage DTC Brand ($75K/month ad spend)
Pro plan at the $75K spend tier
$1,299/month ($14,290/year with annual billing)
Performance Marketing Agency ($300K/month client spend)
Pro plan at the $300K spend tier, plus potential Hub add-on at $49-249/month for server-side tracking
Brevo
5 scenarios$216/year
Solo creator (5,000 emails/month)
$780/year
Growing business (20,000 emails/month)
$5,988/year
Marketing team on Professional plan
Market Intelligence
Birch
- Median annual cost
- $230
- Based on
- 135 deals
Brevo
- Median annual cost
- $252
- Based on
- 38 deals
Contract Terms
| Term | Birch | Brevo |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | Immediate cancellation allowed but no refunds on annual plans | — |
| Minimum commitment | Month-to-month for monthly plans, 1 year for annual plans | — |
| Can downgrade | — | Yes |