SurveySparrow vs Qualtrics
Survey Software pricing comparison · 2026
SurveySparrow pricing ranges from $0–$249/month, while Qualtrics ranges from $125–$125/month. SurveySparrow is typically 37% more affordable, though your actual cost depends on tier and team size.
VS
SurveySparrow and Qualtrics both operate in the survey software category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | SurveySparrow | Qualtrics |
|---|---|---|
| Free | Free / | Custom |
| Basic | $19 / | $125 / |
| Starter | $39 / | Custom |
| Business | $79 / | Custom |
| Professional | $249 / | — |
| Enterprise | Custom | — |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
SurveySparrow
3 scenarios$228/year
Solo Consultant (Basic)
$948/year
Small Team of 3 (Business)
$2,988/year
Mid-Size Organization (Professional)
Qualtrics
3 scenarios$18,000
Small Research Team
$24,000/year
$75,000/year ($6,250/month for 50 users)
Mid-Size CX Program
$120,000
Enterprise Multi-Product
$500,000/year
Contract Terms
| Term | SurveySparrow | Qualtrics |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | 30 days written notice required | Must be negotiated out - auto-renewal is standard |
| Minimum commitment | Quarterly (no monthly billing option) | 12 months |
| Price escalation | Annual subscriptions auto-renew with a 7% price increase on the previous year's fee | 5-9% annual uplift standard. Finance team enforces 5%+ increases unless explicitly limited in contract language. Users report: 'Whatever is listed as the maximum cap in the terms language will be what they push as the minimum increase upon renewal.' |
| Can downgrade | Yes | No |