HubSpot CRM vs Folk CRM
CRM pricing comparison · 2026
HubSpot CRM pricing ranges from $0–$150/user/month, while Folk CRM ranges from $24–$100/user/month. Folk CRM is typically 20% more affordable, though your actual cost depends on tier and team size.
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HubSpot CRM and Folk CRM both operate in the crm category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | HubSpot CRM | Folk CRM |
|---|---|---|
| Free | Free /user/month | $30 /user/month |
| Starter | $20 /seat/month | $60 /user/month |
| Professional | $100 /seat/month | $100 |
| Enterprise | $150 /seat/month | — |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
HubSpot CRM
6 scenarios$10,500 Year 1 ($6,000 licenses + $1,500 onboarding + $3,000 integrations)
Small Team (5 users, Professional)
$54,300 Year 1 ($30,000 Sales Hub + $10,800 Marketing Hub + $1,500 onboarding + $12,000 implementation)
Mid-Market (25 users, Professional)
$121,500 Year 1 ($90,000 Sales Hub + $18,000 Marketing Hub + $3,500 onboarding + $10,000 implementation)
Enterprise (50 users, Enterprise)
Folk CRM
3 scenarios$288 Year 1 ($288 license)
Solo Founder (1 user, Standard)
$1,440 Year 1 ($1,440 licenses)
Small Team (5 users, Standard Annual)
$6,360 Year 1 ($5,760 licenses + $600 Zapier)
Growing Agency (10 users, Premium Annual)
Market Intelligence
HubSpot CRM
- Median annual cost
- $26,275
- Average negotiated discount
- 18%
- Based on
- 804 deals
Folk CRM
- Median annual cost
- $3,000
- Based on
- 86 deals