Loom raises top-tier pricing 33.3% to $20/user/month in January 2026
On January 27, 2026, Loom raised its top plan from $15/user/month to $20/user/month (33.3% higher).
Before & after
Before
$15
3 plans
StarterBusinessEnterprise
After
$20
4 plans
StarterBusinessBusiness + AIEnterprise
Top-tier change +33.3%
$15 → $20/user/month
Current price (live)
How we detected this
This change was flagged by our agent-driven pricing pipeline on January 27, 2026. We continuously re-extract each product's public pricing page and compare against our last verified snapshot; when we detect a real price movement, a second validation layer confirms the change before it's published here. See our methodology for more.
Source
atlassian.com Official Loom pricing pageWe link to the vendor's own pricing page as the source of truth. Vendors can claim their profile to correct anything that's wrong.