Thinkific Pricing 2026
Complete pricing guide with plans, and cost analysis
Thinkific costs $49/month for Basic. Plans range from $49 to $199/month.
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All Thinkific Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Basic | $49 /month | — | Hobbyists and first-time creators wanting a low-cost entry point |
| What's included at Basic Best for: Hobbyists and first-time creators wanting a low-cost entry point
| |||
| Start | $99 /month | — | Solo creators launching with full commerce tools and lower transaction fees |
| What's included at Start Best for: Solo creators launching with full commerce tools and lower transaction fees
| |||
| Grow | $199 /month | — | Growing businesses needing white-label branding and deeper analytics |
| What's included at Grow Best for: Growing businesses needing white-label branding and deeper analytics
| |||
| Plus | Contact Sales | Contact Sales | Enterprise teams needing SSO, SCORM, branded mobile apps, and dedicated support |
| What's included at Plus Best for: Enterprise teams needing SSO, SCORM, branded mobile apps, and dedicated support
| |||
View all features by plan (compare side-by-side)
Basic
- Unlimited courses, live events, and coaching sessions
- 1 community with DMs
- Certificates and assignments
- Advanced sales tools (bundles, upsells, payment plans)
- Membership and subscription programs
- Customizable site design (HTML and CSS)
- 1 course administrator account
- 30-day free trial, no credit card required
Start
- All Basic features
- 2 course administrator accounts
- 2% Stripe surcharge (vs 5% on Basic)
- Up to 10,000 enrolled students
Grow
- All Start features
- 3 communities for audience segmentation
- Remove Thinkific branding across website and products
- Enhanced analytics with enrollment and engagement insights
- Invoicing to send, track, and manage payments
- Group orders for bulk purchases
- 2 site administrator accounts
- Third-party integrations via API and webhooks
- Phone and priority chat support
- 1% Stripe surcharge
Plus
- All Grow features
- Unlimited students
- SCORM-compliant courses
- Learning paths with progression mapping
- Built-in AI teaching assistant
- Branded mobile app (select plans)
- Advanced analytics with custom dashboards
- Single Sign-On (SSO) and advanced security
- CRM integrations with HubSpot and Salesforce
- 0% Stripe surcharge
- Dedicated onboarding and priority support
What does Thinkific actually cost you?
Drag the slider. Pick a tier. Watch your projected spend update live.
List price by tier (annualized, per seat)
Per-seat list price across Thinkific's plans, annualized. Custom-priced tiers show a hatched bar.
Buyers actually pay a median of $36K/yr for Thinkific contracts (Vendr deal flow, n=20). That's a contract total — the more seats, the more leverage to negotiate down.
Thinkific costs $49 to $199 per month as of June 2026, with 4 plans available. Plans: Basic at $49/month, Start at $99/month, and Grow at $199/month. Enterprise pricing is available on request. The median contract is $35,958/year based on 20 verified purchases.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Thinkific offers 4 pricing tiers: Basic, Start, Grow, Plus. Paid plans include Basic at $49/month, Start at $99/month, Grow at $199/month. The Start plan is solo creators launching with full commerce tools and lower transaction fees.
Compared to other lms & e-learning software, Thinkific is positioned at the mid-market price point.
- Median contract: $35,958/yr from 20 purchases 0 0
How much does Thinkific cost?
Thinkific Pricing Overview
Thinkific has 4 pricing plans ranging from $49 to $199/month. The Basic plan costs $49/month, best for hobbyists and first-time creators wanting a low-cost entry point. The Start plan costs $99/month, best for solo creators launching with full commerce tools and lower transaction fees. The Grow plan costs $199/month, best for growing businesses needing white-label branding and deeper analytics. The Plus plan requires contacting sales for a custom quote and is designed for enterprise teams needing sso, scorm, branded mobile apps, and dedicated support.
The median Thinkific customer pays $35,958/year based on 20 verified purchases.
This pricing was last verified in June 9, 2026 from 1 independent source.
Thinkific pricing starts at $49/month (Basic), $99/month (Start), and $199/month (Grow) on monthly billing — or $36, $74, and $149/month respectively when billed annually. A Plus plan with custom enterprise pricing is available for larger organizations. All plans include a 30-day free trial with no credit card required.
Thinkific is an online course and community platform used by over 50,000 creators and businesses to build, sell, and scale digital learning products. Key differentiators include zero platform transaction fees when using Thinkific Payments, full HTML/CSS design control, and no per-student revenue share on any plan.
Using your own Stripe account instead of Thinkific Payments triggers a surcharge: 5% on Basic, 2% on Start, and 1% on Grow. These surcharges apply in the US, Canada, UK, and EU on the first $1 million in annual sales. Standard Stripe processing fees (2.9% + $0.30/transaction) apply regardless of plan. Thinkific discontinued its free plan and now offers only the 30-day trial across paid tiers.
How Thinkific Pricing Compares
Compare Thinkific pricing against top alternatives in LMS & E-Learning.
Compare Thinkific vs Alternatives
Before committing to Thinkific, compare pricing with these 3 alternatives in the same category.
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Full comparisonWhat Companies Actually Pay for Thinkific
The median Thinkific buyer pays $35,958/year based on 20 verified purchase transactions.
How Thinkific Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Thinkific | $49/month | $199/month |
| Coursera for Business | $33.25/user/month | $33.25/user/month |
| Kajabi | $89/month | $499/month |
| Mighty Networks | $79/month | $354/month |
| Podia | $39/month | $89/month |
| Teachable | $39/month | $399/month |
Detailed pricing comparisons:
Thinkific Contract Terms
Thinkific contracts do not auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.
Thinkific Pricing FAQ
01 How much does Thinkific cost per month in 2026?
Thinkific has three publicly priced plans: Basic at $49/month, Start at $99/month, and Grow at $199/month (all monthly billing). Annual billing reduces those to $36, $74, and $149/month respectively. A Plus plan for enterprise customers requires a custom sales quote.
02 Does Thinkific have a free plan?
No. Thinkific discontinued its free plan and now offers a 30-day free trial on all paid plans (Basic, Start, and Grow) with no credit card required. The most affordable paid option is Basic at.
03 Does Thinkific charge transaction fees?
Thinkific charges 0% platform fees when you use Thinkific Payments. If you use your own Stripe account, surcharges apply: 5% on Basic, 2% on Start, and 1% on Grow. Standard Stripe processing fees (2.9% + $0.30 per transaction) also apply on all plans.
04 How much does Thinkific save with annual billing?
Annual billing saves approximately 25-27% across all plans. Basic drops from $49 to $36/month ($432/year), Start from $99 to $74/month ($888/year), and Grow from $199 to $149/month ($1,788/year).
05 What is the difference between Basic, Start, and Grow plans?
Basic ($49/mo) is the entry-level tier with core course creation and 1 community. Start ($99/mo) adds a second course admin account and cuts the Stripe surcharge from 5% to 2%. Grow ($199/mo) removes Thinkific branding, adds 3 communities, enhanced analytics, invoicing, API/webhook access, and reduces the Stripe surcharge to 1%.
06 How many students can you have on Thinkific?
All three standard plans (Basic, Start, Grow) support up to 10,000 enrolled students. The Plus enterprise plan offers unlimited student capacity and is priced on a custom basis.
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