All Zen Planner Plans & Pricing

Some prices not re-verified — only plans marked “checked” were confirmed on the vendor’s pricing page

Plan Monthly Annual Best For
Zen Planner Essentials checked Oct 31, 2026 Not published Not specified
New Business Bundle checked Oct 31, 2026 Not published Not specified
Zen Planner Ultimate checked Oct 31, 2026 Not published Not specified
View all features by plan (compare side-by-side)

Branded App

  • Custom-branded mobile app
  • Member engagement and retention tools

Zen Planner Studio

  • Membership management
  • Online scheduling
  • Member self-service
  • Belt and skill tracking
  • SugarWOD integration
  • Memberships and billing
  • Staff mobile app
  • Attendance tracking
  • Payroll
  • Zen Planner Community
  • Reporting and dashboards
  • Member mobile app
  • Advanced workout tracking
  • Payment processing

Website

  • Customizable website design
  • SEO optimization
  • Integrated lead capture

Zen Planner Essentials

New Business Bundle

Engage

  • Campaign marketplace with 100+ prebuilt fitness campaigns
  • Lead management from inquiry to enrollment
  • Automated email and SMS drip campaigns
  • Smart marketing analytics and reporting
  • AI content generation for social posts and marketing emails

Zen Planner Ultimate

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At a glance

List price by tier (annualized, per license)

Per-license list price across Zen Planner's plans, annualized. Custom-priced tiers show a hatched bar.

Branded App$468/yr
Zen Planner Studio$1.2K/yr
Website$1.2K/yr
Zen Planner Essentials$2.4K/yr
New Business Bundle$2.4K/yr
Engage$3.0K/yr
Zen Planner Ultimate$4.2K/yr
Quick Answer
Last verified:
Medium confidence

Zen Planner has 7 paid plans costing $39–$348/mo. Plans: Branded App at $39/month, Zen Planner Studio at $99/month, Website at $99/month, Zen Planner Essentials at $198/month, New Business Bundle at $199/month, Engage at $249/month, and Zen Planner Ultimate at $348/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Zen Planner offers 7 pricing tiers: Branded App, Zen Planner Studio, Website, Zen Planner Essentials, New Business Bundle, Engage, Zen Planner Ultimate. Paid plans include Branded App at $39/month, Zen Planner Studio at $99/month, Website at $99/month. The Zen Planner Studio plan is small to mid-sized gyms and martial arts, yoga, crossfit, and boutique fitness studios.

Compared to other gym & fitness management software, Zen Planner is positioned at the premium price point.

  • 6 documented hidden costs beyond list price
  • G2 rating: 4.3 out of 5 from 94 reviews (as of Oct 2026)

How much does Zen Planner cost?

Zen Planner has 7 paid plans costing $39–$348/mo. Plans include Branded App at $39/month, Zen Planner Studio at $99/month, Website at $99/month, Zen Planner Essentials at $198/month, New Business Bundle at $199/month, Engage at $249/month, Zen Planner Ultimate at $348/month.

Zen Planner Pricing Overview

Zen Planner has 7 paid plans costing $39–$348/mo. The Branded App plan costs $39/month, best for studios wanting a white-labeled member app experience. The Zen Planner Studio plan costs $99/month, best for small to mid-sized gyms and martial arts, yoga, crossfit, and boutique fitness studios. The Website plan costs $99/month, best for studios wanting an integrated marketing website to attract new members. The Zen Planner Essentials plan costs $198/month. The New Business Bundle plan costs $199/month. The Engage plan costs $249/month, best for growing gyms wanting full marketing automation and lead nurturing. The Zen Planner Ultimate plan costs $348/month.

Zen Planner with a month-to-month, or 12-month commitment for annual contracts minimum commitment, requiring 30 days' notice notice to cancel.

There are at least 6 documented hidden costs beyond Zen Planner's list price, including implementation, training, and add-on fees.

This pricing was last verified in September 1, 2026 from 2 independent sources.

Zen Planner pricing starts at $99/month for the Studio plan, with Website also at $99/month, Branded App at $39/month, and Engage at $249/month — all shown as monthly subscriptions.

The plans cover small to mid-sized gyms and boutique fitness studios, integrated marketing websites, marketing automation and lead nurturing, and white-labeled member app needs.

How Zen Planner Pricing Compares

Compare Zen Planner pricing against top alternatives in Gym & Fitness Management.

Compare Zen Planner vs Alternatives

Before committing to Zen Planner, compare pricing with these 3 alternatives in the same category.

All Zen Planner alternatives & migration guides

What Companies Actually Pay for Zen Planner

Review scores
Trustpilot 1.7out of 5 (317)
G2 4.3out of 5 (94)
Third-party review aggregates, as of Oct 2026

Score gap reflects platform demographics — G2 surveys verified business users; Trustpilot is open to all, skewing toward support complaints.

Top pricing complaints
Kiosk (attendance) interface laggingCannot view full attendance history from the mobile app — desktop-only

How Zen Planner Pricing Compares

Software Starting Price Top Price
Zen Planner $39/month $348/month
ClubReady $149/month $499/month
Exercise.com Custom Custom
Fitli $49/month $149/month
Glofox Custom Custom
Glofox Pro Custom Custom

6 Zen Planner Hidden Costs Beyond the List Price

Beyond the listed price, Zen Planner has at least 6 documented hidden costs that can significantly increase total cost of ownership.

Watch for 6 hidden costs
  • Branded Mobile App $39 per month
    medium 1 source
    Grounded summary Common hidden or implementation costs include: * Branded Mobile App: An additional $39 per month
  • Website Builder $99 per month, $499
    high 1 source
    Grounded summary Website Builder: Costs $99 per month, with a one-time setup fee of $499
  • Marketing Automation (Engage) $249 per month or $299 per month, $300
    high 1 source
    Grounded summary Marketing Automation (Engage): This feature costs $249 per month, or $299 per month if not already a customer, plus a $300 setup fee
  • EMV Reader Hardware $39 to $59 per month
    medium 1 source
    Grounded summary EMV Reader Hardware: Ranges from $39 to $59 per month
  • Payment Processing Fee (Non-preferred) $20 per month
    medium 1 source
    Grounded summary Payment Processing Fees: If a gym does not use Zen Planner's preferred payment processors (such as Daxko Payments or PaySimple), a $20 per month fee may apply
  • Premium Onboarding or Support
    low 1 source
    Grounded summary Premium Onboarding or Support: Additional fees may apply depending on the level of support needed
Tip

Ask your Zen Planner sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
industry Trustpilot Consumer reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 8 source citations total.

Zen Planner Contract Terms

Zen Planner contracts do not auto-renew. Changes require 30 days' notice. These terms are sourced from verified buyer experiences.

Contract Terms
Cancellation Notice 30 days' notice
Minimum Commitment month-to-month, or 12-month commitment for annual contracts
Based on 1 verified source

How to Negotiate Zen Planner Pricing

Zen Planner contracts are negotiable. These 1 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 1 tactics
Understanding Modular Pricing medium success

Buyers should be aware that Zen Planner's pricing is à la carte, and the total cost can be significantly higher than the base Studio plan once additional features like CRM tools, email marketing, automations, or a website are added.

https://vertexaisearch.cloud.google.com/grounding-api-redirect/AUZIYQFeMx7_BoB0IJAO0gDARO6_WFHue4pcvQa57EQ6rzRIQ4wZbZ6KXMvTZTCbnjv_zY0J0wmXiz_jZBGjMF4gHFGtyvbqaIIG5RzhEEsl2ksGLxbukfm7pyeb5HIBp-NGYTz--VTo8-6Mw27f

Full negotiation guide →

Zen Planner Price History

Pricing changes CostBench has tracked for Zen Planner, verified across 3 snapshots going back to 2026Q2.

  1. Zen Planner price decrease

    Highest tier decreased from $289 to $249/month

    -13.84%
  2. Zen Planner tier restructure

    Changed from 3 to 4 pricing tiers

Price stable over 0.4 years

Zen Planner Pricing FAQ

01 How much does Zen Planner cost per month?

Zen Planner has three flat-rate plans: Studio at $99/month, Essentials at $249/month, and Ultimate at $348/month. These base prices do not include optional add-ons like the Engage marketing platform or a branded mobile app.

02 What is included in the Zen Planner Studio plan?

The Studio plan ($99/month) includes member management, billing, class and event scheduling, a mobile app, basic reporting, and SugarWOD integration. It is designed for small studios and martial arts schools.

03 What does the Zen Planner Ultimate plan add over Essentials?

Engage ($249/month) is Zen Planner’s tier for growing gyms that want full marketing automation and lead nurturing, while Studio ($99/month) is best for small to mid-sized gyms and boutique fitness studios.

04 Are there additional costs beyond the base plan?

Yes. The Engage marketing platform is $249/month billed monthly. A Website add-on is $99/month billed monthly, and a Branded App is $39/month billed monthly. Payment processing fees and other processing-related charges may also apply, and their rates depend on the processing arrangement.

05 Does Zen Planner offer a free trial?

Zen Planner does not offer a free tier or a self-serve free trial. Prospective customers can request a demo from the Zen Planner website.

06 Is Zen Planner billed monthly or annually?

Zen Planner is available on a month-to-month subscription. Annual contracts are available upon request and may come with discounted pricing.

07 Can I access Zen Planner from my phone?

Yes. Reviewers note that mobile login is available and saves time for day-to-day tasks, though full attendance history views are limited to the desktop interface.

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