Best Email Marketing Software 2026: 12 Tools Compared
Quick Answer

Email Marketing software pricing ranges from Free to $649 per user per month in 2026. The category average is $54/user/month. 6 of 12 tools offer free tiers.

Quick Picks

Best Value

Moosend

From Free/month

Best Free Tier

AWeber

Free plan available

Most Feature-Rich

Campaigner

Up to $649/user/month

Full Comparison Matrix

Product Starting Price Popular Tier Enterprise Free Tier Best For
Moosend Free /month Free /month Free /month Yes Exploring the platform
Sender Free /month $7 /month $14 /month Yes Businesses just starting out
iContact $9 /month $12.50 /month $16 /month No Small businesses starting with email marketing
Omnisend Free /month $16 /month $59 /month Yes Small e-commerce stores starting out
AWeber Free /month $30 /month $899 /month Yes Bloggers, creators, and early-stage businesses with a small list getting started with email marketing
Beefree Free /per month $30 /per month $160 /per month Yes Individuals or small teams needing basic email design with limited exports
Constant Contact $12 /month $35 /month $80 /month No Solopreneurs and small teams with basic email needs
Beehiiv Free /month $54.50 /month $109 /month Yes Beginners starting newsletters
Campaign Monitor $13 /month $92 /month $171 /month No Small businesses and creators just getting started with email marketing who need basic campaigns and templates
Instantly.ai $37.60 //month $97 //month $358 //month No -
GetResponse $19 /month $114 /month $690 /month No -
Campaigner $14 /user/month $158 /user/month $649 /user/month No -

Category Summary

12

Products

$9

Avg Starting

$54

Avg Popular

6

Free Tiers

Email Marketing Pricing FAQ

01 What is email marketing software?

Email marketing software helps businesses send newsletters, automated email sequences, and campaigns to subscribers with templates, analytics, and automation.

02 How much does email marketing cost?

Email marketing ranges from free (limited) to $350+/month based on subscriber count. Most platforms charge $9-99/month for 1,000-10,000 subscribers.