Best Email Marketing Software 2026: 23 Tools Compared
Best Email Marketing Software 2026: 23 Tools Compared
Shortlist
Quick Answer

Email Marketing software billed monthly typically runs Free to $358 per month in 2026. The average across 19 tools is $49 per month. 15 of 23 tools offer free tiers.

Quick Picks

Best Value

Zoho Campaigns

From Free/month

Best Free Tier

Beefree

Free plan available

Workspace

Compare these 3 side-by-side

Drag the seat slider, lock a tier per product, and see Vendr median pricing and hidden costs — with a shareable URL.

Compare 3 in workspace

Full Comparison Matrix

Product Starting Price Popular Tier Enterprise Free Tier Best For
Zoho Campaigns Free /month $5 /month $6 /month Yes -
HubSpot Email Marketing Free /mo $7 /mo $50 /mo Yes -
Sender Free /month $7 /month $14 /month Yes Businesses just starting out
Moosend Free /month $9 /month $9 /month Yes Exploring the platform
Omnisend Free /month $16 /month $16 /month Yes Small e-commerce stores testing email marketing
iContact $9 /month $16.50 /month $24 /month No Small businesses starting with email marketing
Benchmark Email Free /month $19 /month $19 /month Yes Getting started with up to 500 contacts
Mailchimp Free /month $20 /month $350 /month Yes -
Campaigner $14 /month $24.50 /month $35 /month No Core email marketing for up to 1,000 contacts
Flodesk Free /month $28 /month $54 /month Yes -
AWeber $15 /month $30 /month $30 /month No Solopreneurs and side-hustle creators who need landing pages, basic automation, and the ability to sell through email on a modest budget
Drip $39 /month $39 /month $39 /month No -
Stripo Free /month $45 /month $125 /month Yes Individuals discovering Stripo, no credit card needed
GetResponse Free /month $59 /month $69 /month Yes Very small lists testing GetResponse
Constant Contact $68 /month $68 /month $68 /month No Established businesses with advanced marketing requirements
Beehiiv Free /month $84 /month $109 /month Yes Beginners starting newsletters
Beefree Free /month $95 /month $160 /month Yes Individuals or small teams needing basic email design with limited exports
Instantly.ai $47 /month $107 /month $358 /month No -
Sendinblue (Brevo Email) Free /month $258.50 /month $2.5K /month Yes -

Category Summary

23

Products

$49

Avg /mo (19 tools)

15

Free Tiers

Email Marketing Pricing FAQ

01 What is email marketing software?

Email marketing software helps businesses send newsletters, automated email sequences, and campaigns to subscribers with templates, analytics, and automation.

02 How much does email marketing cost?

Email marketing ranges from free (limited) to $350+/month based on subscriber count. Most platforms charge $9-99/month for 1,000-10,000 subscribers.