All Sender Plans & Pricing

Plan Monthly Annual Best For
Pay as you go checked Oct 30, 2026 Not published Not specified
View all features by plan (compare side-by-side)

Free

  • 1 seat
  • Up to 2,500 subscribers
  • Up to 15,000 emails/month
  • Contains Sender branding
  • Email newsletters
  • Email automation
  • Landing pages
  • Signup forms & popups
  • Transactional emails

Pay as you go

Enterprise

  • Unlimited emails
  • Dedicated success manager
  • Advanced user permissions
  • Service level agreement
  • Activity logs for auditing
  • SSO (SAML v2)
  • Phone support
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Quick Answer
Last verified:
High confidence

Sender sells usage prepaid packages from $29, with a free tier. Enterprise is quote-based. Plans: Free (free), and Pay as you go at $29/one-time. Custom pricing is available on request. The median contract is $588/year based on 145 community cost mentions.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Sender offers 3 pricing tiers: Free, Pay as you go, Enterprise. A free plan is available. Paid plans include Pay as you go at $29/one-time.

Compared to other email marketing software, Sender is positioned at the budget-friendly price point.

  • Median contract: $588/yr from 145 purchases Precise
  • 4 documented hidden costs beyond list price

How much does Sender cost?

Sender sells usage prepaid packages from $29, with a free tier. Enterprise is quote-based. Plans include Free (free), Pay as you go at $29/one-time, Enterprise (custom pricing).

Sender Pricing Overview

Sender sells usage prepaid packages from $29, with a free tier. Enterprise is quote-based. The Free plan is free and is best for businesses just starting out. The Pay as you go plan costs $29/one-time. The Enterprise plan requires contacting sales for a custom quote and is designed for large organisations and businesses.

Sender with a one year for annual billing discount minimum commitment, requiring at any time without penalty notice to cancel.

The median Sender customer pays $588/year based on 145 community cost mentions.

There are at least 4 documented hidden costs beyond Sender's list price, including implementation, training, and add-on fees.

This pricing was last verified in October 30, 2026 from 2 independent sources.

Sender pricing starts at $0/month on the Free plan, making it accessible for small lists and basic campaigns. The Standard plan runs $7/month and the Professional plan $14/month for teams needing advanced features or higher sending volumes. Enterprise pricing is custom-quoted for large-scale needs.

How Sender Pricing Compares

Compare Sender pricing against top alternatives in Email Marketing.

Compare Sender vs Alternatives

Before committing to Sender, compare pricing with these 3 alternatives in the same category.

All Sender alternatives & migration guides

What Companies Actually Pay for Sender

The median Sender buyer pays $588/year based on 145 community cost mentions.

What companies actually pay $588/yr Median across 145 community cost mentions Precise
Review scores
Third-party review aggregates, as of Apr 2026
Source: Community cost mentions (Reddit, Hacker News) — aggregated from 145 distinct user reports. Indicative only — not contract-grade data.

How Sender Pricing Compares

Software Starting Price Top Price
Sender Free $14/month
AWeber $15/month $30/month
Campaign Monitor Custom Custom
Campaigner $14/month $35/month
Beefree Free $160/month
Beehiiv Free $109/month

4 Sender Hidden Costs Beyond the List Price

Beyond the listed price, Sender has at least 4 documented hidden costs that can significantly increase total cost of ownership.

Watch for 4 hidden costs
  • Pay-as-you-go credit system pricing not fully disclosed
  • SMS features may have additional per-message costs
  • Advanced features may require higher tier plans
  • Specific overage policies not clearly documented
Tip

Ask your Sender sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 1 independent sources
grounded summary
Key claims include inline source attribution. Data verified against multiple independent sources. 5 source citations total.

Sender Contract Terms

Sender contracts do not auto-renew. Changes require at any time without penalty. These terms are sourced from verified buyer experiences.

Contract Terms
Cancellation Notice at any time without penalty
Minimum Commitment one year for annual billing discount
Based on 2 verified sources

How to Negotiate Sender Pricing

Sender contracts are negotiable. These 2 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 2 tactics
Leverage Annual Commitments high success

Committing to an annual plan can secure a discount, often around 30% compared to monthly billing, if your business has predictable growth.

https://vertexaisearch.cloud.google.com/grounding-api-redirect/AUZIYQEJfL1y3K7DHDukA3jrxeucnyYezrRWFJsfUpsEX2yjZ_dW5wLQc6pSxIMo6NJb0nJhr2NU8LYTCaHfoycEyl6XfN9-x9ODNHFBKmNmSj4JFqF0MZ8vRpuuv5bA1c8n4I1WIMh7cO_NHw==
Monitor Subscriber Growth medium success

Proactively managing your subscriber list and understanding when you might approach a plan's limit helps anticipate and budget for potential automatic upgrades.

https://vertexaisearch.cloud.google.com/grounding-api-redirect/AUZIYQHC6p67UQ9FmP2jODu2igXmS_yMmadFJHqbELQ67Sss16wnnYcrjL0pznbduTwlaNZ5ASmSdg3vAQgKhhFlbN5Wf_BKv5WOX-OFpBpLIYBKfI_yrv8l6J7zWIsvDAxMCljfjLeBjJ0DtpEB-MDM

Full negotiation guide →

Sender Pricing FAQ

01 How much does Sender cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Sender have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Sender?

Key features include the items listed in the pricing tiers above.

04 Is Sender worth the price?

Value depends on your specific needs and use case. Compare features across plans.

05 Does Sender offer pay-as-you-go pricing?

Yes, Sender offers a pay-as-you-go pricing model alongside its monthly plans. This can be a cost-effective option if you send emails infrequently or have variable monthly volumes.

06 How does Sender compare in price to other email marketing tools?

Sender is positioned as a budget-friendly option. It offers a free plan, with paid tiers starting at $7/month (Standard) and $14/month (Professional). Alternatives like MailerLite, Brevo, and Moosend also offer competitive or pay-as-you-go pricing depending on your send volume.

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