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AWeber costs Free to $899 per month as of May 2026, with 4 plans available including a free tier. Plans: Free (free), Lite at $15/month, Plus at $30/month, and Unlimited at $899/month. The median contract is $780/year based on 197 verified purchases.

Try AWeber Free

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

AWeber offers 4 pricing tiers: Free, Lite, Plus, Unlimited. A free plan is available. Paid plans include Lite at $15/month, Plus at $30/month, Unlimited at $899/month. The Lite plan is small businesses and solopreneurs needing unlimited email sends and more capability than the free plan, with a modest budget.

Compared to other email marketing software, AWeber is positioned at the budget-friendly price point.

  • Median contract: $780/yr from 197 purchases
  • 3 documented hidden costs beyond list price
  • Contracts auto-renew — Before annual renewal date

How much does AWeber cost?

AWeber offers a free plan with 3 paid tiers from $15 to $899/month. Plans include Free (free), Lite at $15/month, Plus at $30/month, Unlimited at $899/month.

AWeber Pricing Overview

AWeber has 4 pricing plans, including a free tier. Paid plans range from $0 to $899/month. The Free plan is free and is best for bloggers, creators, and early-stage businesses with a small list getting started with email marketing. The Lite plan costs $15/month, best for small businesses and solopreneurs needing unlimited email sends and more capability than the free plan, with a modest budget. The Plus plan costs $30/month, best for growing businesses needing multiple lists, advanced automation, full analytics, and a professional branded experience. The Unlimited plan costs $899/month, best for high-volume email senders, agencies, and enterprises who want a predictable flat monthly cost regardless of list size.

AWeber contracts auto-renew, requiring Before annual renewal date notice to cancel.

The median AWeber customer pays $780/year based on 197 verified purchases.

There are at least 3 documented hidden costs beyond AWeber's list price, including implementation, training, and add-on fees.

This pricing was last verified in April 24, 2026 from 1 independent sources.

AWeber pricing starts with a Free plan at $0/month for basic email marketing. The Lite plan costs $15/month ($12.50/month billed annually) for growing lists with automation needs. For teams requiring advanced features, the Plus plan runs $30/month ($20/month billed annually). The Unlimited plan is priced at $899/month for enterprise-scale sending.

How AWeber Pricing Compares

Compare AWeber pricing against top alternatives in Email Marketing.

All AWeber Plans & Pricing

Plan Monthly Annual Best For
Free subscribers: 500emailsPerMonth: 500 Free Custom Bloggers, creators, and early-stage businesses with a small list getting started with email marketing
Lite lists: 1automations: 3 $15 /month $12.5 /yearSave 17% Small businesses and solopreneurs needing unlimited email sends and more capability than the free plan, with a modest budget
Plus lists: automations: $30 /month $20 /yearSave 33% Growing businesses needing multiple lists, advanced automation, full analytics, and a professional branded experience
Unlimited subscribers: $899 /month Custom High-volume email senders, agencies, and enterprises who want a predictable flat monthly cost regardless of list size
View all features by plan

Free

  • Up to 500 subscribers
  • 500 email sends per month
  • 1 email list
  • 1 automation
  • 1 landing page
  • Basic subscriber segmentation
  • Sign-up forms
  • A/B split testing
  • Chat and email support
  • AWeber branding included

Lite

  • Up to 500–100,000+ subscribers (price scales)
  • Unlimited email sends
  • 1 email list
  • 3 automations
  • 3 landing pages
  • 3 user accounts
  • 1 custom segment
  • Basic email analytics
  • Up to 50,000 web push notification subscribers
  • A/B split testing
  • Chat and email support

Plus

  • Up to 500–100,000+ subscribers (price scales)
  • Unlimited email sends
  • Unlimited email lists
  • Unlimited automations
  • Unlimited landing pages
  • Unlimited users
  • Unlimited custom segments
  • Advanced analytics and reporting
  • Website tracking
  • Sales tracking and e-commerce reporting
  • Remove AWeber branding
  • Priority 24/7 phone, chat, and email support
  • AI email template designer
  • Web push notifications

Unlimited

  • Unlimited subscribers (flat fee — no scaling)
  • All Plus features
  • Dedicated account manager
  • Phone support
  • Advanced deliverability support
  • Priority onboarding

Compare AWeber vs Alternatives

Before committing to AWeber, compare pricing with these 3 alternatives in the same category.

All AWeber alternatives & migration guides

What Companies Actually Pay for AWeber

The median AWeber buyer pays $780/year based on 197 verified purchase transactions.

What companies actually pay $780/yr Median across 197 community cost mentions
Review scores
TrustRadius 8.2/10 (100)
Trustpilot 4.6/5 (25)
Top pricing complaints
Price increases in 2025System errors requiring re-loginLimited customization compared to competitorsSales tracking needs improvement
Source: Community cost mentions (Reddit, Hacker News) — aggregated from 197 distinct user reports. Indicative only — not contract-grade data.

AWeber Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Small Business Newsletter (up to 500 subscribers) $0 Year 1 total
Free plan covers 500 subscribers and 500 emails per month
Total $0

Freelancer or small business on the Free plan sending up to 500 emails per month to a single list of up to 500 subscribers.

Solopreneur (Lite annual billing) $150 Year 1 total
$12.50/month × 12 months on Lite annual plan
Total $150

Solopreneur or small business using AWeber Lite with annual billing for 1 list, 3 automations, 3 users, and 1 segment.

Active Marketer (Plus annual billing) $240 Year 1 total
$20/month × 12 months on Plus annual plan
Total $240

Marketing team running multiple campaigns and automation workflows on the Plus plan with unlimited lists, automations, users, and segments.

Growing Business (Plus monthly billing) $360 Year 1 total
$30/month × 12 months on Plus monthly billing
Total $360

Growing business on the Plus plan paying month-to-month for flexibility, with unlimited lists, automations, and users.

High-Volume Sender (Unlimited plan) $10,788 Year 1 total
$899/month × 12 months on Unlimited plan
Total $10,788

Agency or enterprise on the Unlimited plan choosing a flat monthly cost regardless of list size.

Established Business (10,000 subscribers on Plus) $360 Year 1 total
$30/month × 12
Total $360

Larger business with ~10,000 subscribers using the Plus plan's unlimited lists, automations, and segments.

Calculated from AWeber Free tier

How AWeber Pricing Compares

Software Starting Price Top Price
AWeber Free $899/month
Beefree Free $160/per month
Beehiiv Free $109/month
Campaign Monitor $13/month $171/month
Campaigner $14/user/month $649/user/month
Constant Contact $12/month $80/month

3 AWeber Hidden Costs Beyond the List Price

Beyond the listed price, AWeber has at least 3 documented hidden costs that can significantly increase total cost of ownership.

Watch for 3 hidden costs
  • Custom Email Domain Requirement $95/year
    medium 1 source
    G2 "They made it where you have to have an official email address that you pay for in order to send emails now which was around $95 a year on top of the monthly membership where I was paying $35."
  • Overage Charges for List Management 5-15% of license costs
    medium 1 source
    G2 "There are times when you accidentally host unsubscribed people on your list or you want to host additional people that aren't on the list – in any case, you will be charged extra and this cycle leads to an immense bill which is not a favorable sit..."
  • Price Increases 10-20% of license costs
    medium 1 source
    Reddit "We are VERY upset with the aweber price increase."
Tip

Ask your AWeber sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 4 independent sources
G2 B2B reviews Reddit User discussions Trustpilot Consumer reviews TrustRadius Enterprise reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 9 source citations total.

AWeber Contract Terms

AWeber contracts auto-renew. Changes require Before annual renewal date. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice Before annual renewal date
Mid-Term Downgrade Not allowed
Payment Terms Annual upfront available
Price Escalation Price increases implemented in 2025
Based on 2 verified sources

How to Negotiate AWeber Pricing

AWeber contracts are negotiable. These 3 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 3 tactics
Use Annual Billing for Savings high success

AWeber offers annual billing at $12.50/month for the Lite plan (vs $15/month) and $20/month for the Plus plan (vs $30/month). This saves 17-33% depending on the plan, and you can negotiate further by referencing competitor annual pricing from MailerLite or GetResponse.

AWeber pricing page showing annual vs monthly billing differences
Compare with Newer Competitors medium success

AWeber faces pricing pressure from newer email marketing tools offering more advanced features at lower costs. Mention alternatives like Moosend, MailerLite, or GetResponse when negotiating renewal terms.

G2 reviews showing users switching to competitors for better pricing
Leverage Long-Term Customer Status low success

Long-time AWeber customers report feeling disconnected from pricing decisions. If you've been a customer for multiple years, emphasize your loyalty and request grandfathered pricing or custom terms.

G2 review from long-time customer forced to migrate due to pricing changes

Full negotiation guide →

AWeber Pricing FAQ

01 Does AWeber have a free plan?

Yes. AWeber's Free plan supports up to 500 subscribers and 500 email sends per month. It includes 1 list, 1 automation, 1 landing page, basic segmentation, forms, A/B testing, and chat/email support. It is a permanent free tier, not just a trial.

02 What is the difference between AWeber Lite and Plus?

Lite limits you to 1 email list, 3 automations, 3 landing pages, 3 users, and basic analytics. Plus offers unlimited lists, automations, landing pages, users, and segments, plus advanced analytics, website tracking, sales tracking, and priority 24/7 support. Plus starts at $30/month versus Lite's $15/month for 500 subscribers.

03 How much does AWeber cost for 10,000 subscribers?

AWeber's Plus plan at $30/month ($20/month billed annually) handles 10,000 subscribers with unlimited lists, automations, users, and segments. The Free plan caps at 500 subscribers, so it won't fit a 10,000-subscriber list, and the Lite plan supports only 1 list with 3 automations. For predictable flat pricing at very high volume, the Unlimited plan is $899/month regardless of list size.

04 Does AWeber offer annual billing discounts?

Yes. Annual billing saves approximately 33% compared to monthly billing across Lite and Plus plans. For example, Lite at 500 subscribers drops from $15/month to about $12.50/month when billed annually ($150/year).

05 What is the AWeber Unlimited plan?

The Unlimited plan costs a flat $899/month and includes unlimited subscribers, all Plus features, a dedicated account manager, and phone support. It is designed for high-volume senders and enterprises who want predictable costs regardless of list size.

06 Does AWeber charge for unsubscribed contacts?

Unsubscribed contacts no longer count toward your billing limit on AWeber. Only active subscribers count, which is a subscriber-friendly policy compared to some competitors.

07 What is AWeber's Done-For-You service?

AWeber's Done-For-You service is an optional add-on at $20/month plus a $79 one-time setup fee. It includes expert setup of branded email templates, landing pages, signup forms, and a welcome automation series, with 30 days of unlimited edits included.

08 Do I need to pay extra for a custom email domain?

Recent reports from users indicate that AWeber now requires a paid custom email domain (rather than free email services like Gmail) to send campaigns. This can add approximately $95/year on top of your AWeber subscription cost.

09 How does AWeber pricing compare to competitors?

Multiple users report that AWeber's pricing is higher than newer competitors like Moosend, MailerLite, and GetResponse, especially as subscriber lists grow. The pricing can feel steep for small businesses, with some users noting that other platforms offer more advanced features at lower costs.

10 Are there overage charges if I exceed my subscriber limit?

Yes, AWeber charges extra when you accidentally include unsubscribed contacts or need to add subscribers beyond your plan limits. Users report these charges can accumulate into unexpectedly high bills, so careful list management is essential.

11 What's the difference between monthly and annual billing?

AWeber offers savings on annual billing. For example, the Lite plan costs $15/month on monthly billing but $12.50/month when billed annually. The Plus plan costs $30/month on monthly billing but $20/month when billed annually.

12 Does AWeber integrate with popular autoresponders and marketing tools?

Yes, AWeber integrates seamlessly with GravityForms and is commonly used alongside platforms like ClickFunnels. It's compatible with other email marketing tools and form builders, making it flexible for various marketing setups.

13 What makes AWeber stand out for customer support?

AWeber is known for STELLAR customer support and is recognized industry-wide for it. They offer responsive customer service, making them a reliable choice for businesses that value strong support alongside their email marketing features.

14 What's included in AWeber's free plan?

AWeber's free plan includes up to 500 subscribers and 3,000 emails per month. However, you'll need a paid custom email domain (approximately $95/year) to send campaigns, which is an important hidden cost to consider.

15 Does AWeber auto-renew subscriptions?

Yes, AWeber subscriptions auto-renew annually. Users have reported being charged annual renewal fees automatically, so it's important to monitor your billing if you plan to cancel.

16 What are AWeber's pricing alternatives compared to other platforms?

For 10,000 subscribers, AWeber Lite costs approximately $70/month. Comparable platforms include OmniSend ($130/month), ActiveCampaign ($140/month), and MailerLite ($65/month). AWeber is competitively priced in the mid-range of email marketing platforms.

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