Instantly.ai vs Moosend
Email Marketing pricing comparison · 2026
Instantly.ai pricing ranges from $37.6–$358//month, while Moosend uses custom pricing.
Moosend
Moosend is an email marketing platform offering campaign automation, landing pages, and tr
verified 5w ago
View pricing →
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Hypergrowth
$29K/yr
year 1 license · $97/seat
Pricing model unknown
Pricing model unknown
no public list price found
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$5.0K/yr
Vendr · n=9 · limited data
No Vendr data
—
Not in Vendr's deal flow
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
16 sourced facts
10 hidden-cost · 2 contract · Vendr median · 3 review platforms
Last verified
1mo ago
Confidence
Medium confidence
Sources
19 sourced facts
14 hidden-cost · 3 contract · 2 review platforms
Last verified
1mo ago
Confidence
Medium confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 04
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
Instantly.ai
Moosend
Auto-renewal
Yes
Yes
Cancellation
✓
Cancel anytime (monthly), no refund on annual
—
Commitment
✓
None for monthly; annual plans are non-refundable
1 year (annual plans based on user reports)
Price escalation
No published price escalation schedule, but users report feature paywalling that effectively increases costs
No published schedule
Can downgrade
✓
Yes
—
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Instantly.ai pricing
Affiliate partner — does not affect ranking.
Visit Moosend pricing
Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
Instantly.ai and Moosend both operate in the email marketing category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Instantly.ai | Moosend |
|---|---|---|
| Growth | $47 //month | Free /month |
| Hypergrowth | $97 //month | Custom |
| Light Speed | $358 //month | Custom |
| Enterprise | Custom | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Instantly.ai
3 scenarios$789/year
Solo SDR (1 user, basic setup)
$1,539/year
Growing Agency (scaling outreach)
$4,356/year
Enterprise Sales Team (max volume)
Moosend
5 scenarios$0
Small Business (Free Trial Evaluation)
during trial period (Pro requires custom quote post-trial)
Custom quote required (contact Moosend sales)
Growing E-commerce (Pro Plan)
Custom quote required (contact Moosend sales)
Mid-Size Company (Moosend+)
Contract Terms
| Term | Instantly.ai | Moosend |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | Cancel anytime (monthly), no refund on annual | — |
| Minimum commitment | None for monthly; annual plans are non-refundable | 1 year (annual plans based on user reports) |
| Price escalation | No published price escalation schedule, but users report feature paywalling that effectively increases costs | No published schedule |
| Can downgrade | Yes | — |