Instantly.ai vs Beehiiv
Email Marketing pricing comparison · 2026
Instantly.ai pricing ranges from $37.6–$358//month, while Beehiiv ranges from $0–$109/month. Beehiiv is typically 44% more affordable, though your actual cost depends on tier and team size.
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Instantly.ai and Beehiiv both operate in the email marketing category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Instantly.ai | Beehiiv |
|---|---|---|
| Growth | $47 / | Free / |
| Hypergrowth | $97 / | $49 / |
| Light Speed | $358 / | $109 / |
| Enterprise | Custom | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Instantly.ai
3 scenarios$789/year
Solo SDR (1 user, basic setup)
$1,539/year
Growing Agency (scaling outreach)
$4,356/year
Enterprise Sales Team (max volume)
Beehiiv
1 scenario$300
Mid-Size Newsletter (56K Subscribers)
$400/month
Market Intelligence
Instantly.ai
- Median annual cost
- $5,000
- Based on
- 9 deals
Beehiiv
- Median annual cost
- $1,571
- Based on
- 102 deals
Contract Terms
| Term | Instantly.ai | Beehiiv |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | Cancel anytime (monthly), no refund on annual | — |
| Minimum commitment | None for monthly; annual plans are non-refundable | — |
| Price escalation | No published price escalation schedule, but users report feature paywalling that effectively increases costs | Pricing increases with subscriber count tiers |
| Can downgrade | Yes | — |