Quick Answer
Last verified:
Medium confidence

Moosend costs Free to $9 per month as of November 2026, with 4 plans available including a free tier. Plans: Free Trial (free), and Pro at $9/month. Custom pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Moosend offers 4 pricing tiers: Free Trial, Pro, Moosend+, Enterprise. A free plan is available. Paid plans include Pro at $9/month. The Pro plan is affordable email marketing.

Last verified: | Sources: 1 pricing pages and reviews
Know Before You Buy — Start Moosend Free Trial — 30 Days

Moosend lists $0-$9/month, but hidden costs like implementation and support add to the total as of November 2026. Key hidden costs: unexpected upgrade charges, external email list cleaning service required, subscriber limit overage upgrade charge without warning. Verified from 1 sources by CostBench.

Hidden Costs Breakdown

1

Unexpected Upgrade Charges

medium overage

Users report being automatically charged when importing contacts that exceed free plan limits, without clear warning beforehand. The system does not prevent the import or provide advance notification of the charge.

trustpilot · 2024-10-13

When I imported my contacts the number was over the free limit....but you don't get to know that. So I clicked on something, and VOILE' got charged.

2

External Email List Cleaning Service Required

medium addon

Users attempting to import CSV subscriber lists are directed by support to use paid third-party email verification services before import is permitted. This requirement is not disclosed during sign-up and adds unexpected cost before a single email is sent.

trustpilot · 2025-11-11

customer support was nice, but they told me i'd need to use an external site to clean my email list, which cost an extra $10

trustpilot · 2024-09-17

Their instructions for setup were confusing and led me to third-party sites to verify DNS definitions.

3

Subscriber Limit Overage Upgrade Charge Without Warning

high overage

When a CSV contact list import exceeds the plan's subscriber limit, users are charged for a plan upgrade with little or no warning before the charge is applied. Multiple users report clicking through what appeared to be a routine confirmation and finding they had been immediately billed for an upgrade.

trustpilot · 2025-11-11

so i had to upgrade for $24 on moosend (with no 30 day free trial as advertised btw, i was charged immediately)

trustpilot · 2024-10-13

When I imported my contacts the number was over the free limit....but you don't get to know that. So I clicked on something, and VOILE' got charged.

4

Limited Customer Support on Free Plan

low support

Free plan users receive limited customer support compared to paid tiers, which can delay issue resolution and onboarding.

trustradius · 2021-06-12

Free plan users have limited customer support.

5

Required External Email List Verification Service

medium addon

Moosend customer support directs users to use paid third-party email verification services before importing subscriber lists via CSV. This cost is not disclosed during signup or on the pricing page, and adds friction and expense before a user can even begin using the platform.

trustpilot · 2025-11-11

they told me i'd need to use an external site to clean my email list, which cost an extra $10

6

Auto-Renewal Without Advance Notice

critical overage

Moosend auto-renews annual subscriptions without sending prior notice. Multiple users report being charged for a full additional year despite having previously submitted cancellation requests, with Moosend refusing to issue refunds in documented cases.

trustpilot · 2026-03-03

Appaling customer service, auto renewal with no notice and not budging.

trustpilot · 2026-02-20

My business closed in November and I cancelled my subscription then. Skip to today, 3 months later I've been billed for another year because the cancellation didn't go through on their end.

7

Immediate Billing Before Trial Period Ends

high compliance

Multiple users report being charged immediately upon entering their card details rather than at the end of the advertised 30-day trial period. Despite on-screen confirmations showing a future billing date, charges are processed right away. Refunds are refused even when users report being misled about when billing would begin.

trustpilot · 2026-05-19

they bill you as soon as you approve it. They are scammers. Refused to give my money back.

trustpilot · 2025-11-11

i was charged immediately

8

Subscriber Limit Overages Triggering Forced Upgrades

medium overage

Users importing existing contact lists may unknowingly exceed the free tier's 1,000-subscriber limit and face immediate, unexpected charges to upgrade. The platform does not always warn users before charging when the limit is crossed during list import. In at least one case, customer support incorrectly told a user there was no limit before the upgrade charge was applied.

trustpilot · 2025-11-11

only for moosend to then say i'd exceeded my subscriber count even though the customer support person had told me there was no limit. so i had to upgrade for $24 on moosend

trustpilot · 2024-10-13

I went into this to try it for free. When I imported my contacts the number was over the free limit....but you don't get to know that. So I clicked on something, and VOILE' got charged.

9

Account Suspension or Termination Without Refund

critical compliance

Moosend can suspend or terminate accounts for high bounce rates or unexplained 'compliance concerns' without prior warning, even when users followed support team advice on list cleaning. No refunds are issued for unused prepaid subscription periods after termination. Some legitimate businesses report being denied service entirely before sending a single campaign, with no clear policy explanation given.

trustpilot · 2024-06-27

the bounce rate exceeded their allowable limit, resulting in account termination. No prior notification or chance to rectify the situation was offered. When I contacted them about this, they refused to reactivate my account or issue a refund.

trustpilot · 2023-05-08

both of our accounts were flagged and frozen due to "compliance concerns," despite the fact that we hadn't even taken any actions within the platform to trigger a flag.

10

Immediate Billing Despite Advertised 30-Day Trial

high overage

Multiple users report being charged immediately upon entering credit card details, despite Moosend advertising a 30-day free trial. The platform displays a future billing date on screen but charges upon approval. Users who exceeded the 1,000-subscriber limit on CSV import were also charged without a grace period or warning.

trustpilot · 2026-05-19

they show you on screen you will be charged in 30 days with the date BUT they bill you as soon as you approve it. They are scammers.

trustpilot · 2025-11-11

so i had to upgrade for $24 on moosend (with no 30 day free trial as advertised btw, i was charged immediately)

11

Phone Support Promised During Sales Not Delivered

medium support

At least one enterprise customer reports that phone support was verbally and in writing promised by a sales representative, but after signing a paid annual plan Moosend denied the commitment — stating the sales agent had made a mistake. The only recourse offered was 6 AM call slots in an isolated incident.

trustpilot · 2024-10-10

They promised phone support, then after signing up, they said I must have misunderstood as they only give email support. I showed them the written email and they said their sales agent made a mistake.

12

Deliverability Failures Causing Business Revenue Loss

critical implementation

Multiple users report significant business losses due to deliverability issues including low sending IP reputation and malformed DKIM records supplied by Moosend's own setup flow. In one documented case, Moosend took three months to acknowledge a DKIM configuration error it had provided, during which the customer continued to be billed in full while product launch campaigns failed.

trustpilot · 2026-08-04

We estimate the commercial impact to be several thousand euros.

trustpilot · 2024-04-16

delivery and open rate is less than half what I was getting, so it's really not worth the saving at all

13

DKIM Configuration Errors Causing Deliverability Failures

high implementation

Multiple users report serious deliverability failures caused by invalid DKIM records supplied by Moosend. In one documented case, Moosend provided a malformed DKIM record for three months — during which users continued to be billed in full — before acknowledging the error. Support frequently blamed customers and third-party providers before investigating Moosend's own configuration.

trustpilot · 2026-08-04

It took approximately three months for Moosend to finally acknowledge that the DKIM syntax was invalid. The record contained duplicated tags and an incorrectly structured public key, exactly the kind of issue we had raised from the beginning.

trustpilot · 2026-08-04

We continued being billed in full.

14

Silent Data Loss from Platform Bugs

high support

Users have reported data loss caused by undisclosed platform bugs, including custom field values being silently deleted when fields are renamed. One user reported losing 16 hours of work on a mailer with no recovery path, no response from support, and no compensation offered.

trustpilot · 2025-01-09

At some point I renamed the custom field only to find out that ALL values of this custom field got deleted. And there is not notification. I only found out much later. All data gone.

trustpilot · 2023-05-23

I decided to leave after they lost 16h worth of work put into a mailer. You can imagine the cost of that for us in terms of hourly pay. Their support never emailed back as offered and requested.

15

Unexpected subscriber overage charge during CSV import

high overage

When importing a CSV list that exceeds the plan's subscriber limit, users are immediately upgraded and charged with no grace period, advance warning, or option to cancel the import. This can trigger unexpected billing mid-onboarding.

trustpilot · 2025-11-11

moosend to then say i'd exceeded my subscriber count even though the customer support person had told me there was no limit. so i had to upgrade for $24 on moosend

trustpilot · 2024-10-13

I went into this to try it for free. When I imported my contacts the number was over the free limit....but you don't get to know that. So I clicked on something, and VOILE' got charged. They refuse to send me a refund.

16

Trial expiry during DNS/DKIM setup

medium implementation

The 30-day trial clock starts immediately upon signup, before DNS records are configured. DNS propagation and DKIM setup can consume significant trial time, and users report the trial expiring before they could send a single email. Moosend has refused trial extensions in these cases.

trustpilot · 2024-09-17

I was lured in by their promise of a free plan, only to discover it was just a trial. Their instructions for setup were confusing and led me to third-party sites to verify DNS definitions. After I finally finished configuring everything, I found out that my free version had expired. Despite not even sending a single email through their service, they refused to extend it.

trustpilot · 2025-07-18

Signed up for a trial, logged in and then got tied up for the day. Later that night I login to my email and my trial is over. I reply requesting further explanation, and no response.

17

Unexpected Upgrade Charge When Exceeding Subscriber Limit During Import

high overage

When importing a CSV subscriber list that exceeds the plan limit, Moosend does not warn users before triggering an upgrade charge. Users report being charged immediately mid-import without clear notice of the cost.

trustpilot · 2025-11-11

moosend to then say i’d exceeded my subscriber count even though the customer support person had told me there was no limit. so i had to upgrade for $24 on moosend

trustpilot · 2024-10-13

When I imported my contacts the number was over the free limit....but you don't get to know that. So I clicked on something, and VOILE' got charged.

18

Deliverability Failures Billed at Full Rate During DKIM Misconfiguration Resolution

high implementation

Multiple users report being billed in full during extended periods when Moosend's own supplied DKIM records were malformed, causing campaign failures. Moosend deflected blame to users for months before acknowledging its own configuration errors, with at least one customer estimating commercial losses of several thousand euros.

trustpilot · 2026-08-04

We repeatedly warned their team that the DKIM record supplied through their system appeared malformed. They repeatedly told us it was correct and properly verified.

trustpilot · 2024-10-10

Every single campaign...Yes, EVERY campaign had thousands of emails that couldn't be delivered. Each time, their email support blamed, us, blamed Google, blamed GoDaddy.

Frequently Asked Questions

01 What hidden costs should I budget for with Moosend?

Beyond the license fee, budget for: Unexpected Upgrade Charges ($24-$34 (source dated Oct 2024)); External Email List Cleaning Service Required ($10-$50 (source dated Nov 2025)); Subscriber Limit Overage Upgrade Charge Without Warning ($24); Limited Customer Support on Free Plan (Time delays only); Required External Email List Verification Service ($10-$50 (source dated Nov 2025)); Auto-Renewal Without Advance Notice ($300-$6,000); Immediate Billing Before Trial Period Ends ($24-$6,000); Subscriber Limit Overages Triggering Forced Upgrades ($24-$100 (source dated Nov 2025)); Account Suspension or Termination Without Refund (100% of license costs); Immediate Billing Despite Advertised 30-Day Trial ($24-$300 (source dated May 2026)); Phone Support Promised During Sales Not Delivered (5-10% of license costs); Deliverability Failures Causing Business Revenue Loss ($2,000-$10,000 (source dated Aug 2026)); DKIM Configuration Errors Causing Deliverability Failures (10-25% of license costs); Silent Data Loss from Platform Bugs (5-20% of license costs); Unexpected subscriber overage charge during CSV import ($24+); Trial expiry during DNS/DKIM setup (Full first month plan cost); Unexpected Upgrade Charge When Exceeding Subscriber Limit During Import ($24); Deliverability Failures Billed at Full Rate During DKIM Misconfiguration Resolution (5-15% of license costs). Exact totals depend on your deployment size and negotiated terms.

02 Does Moosend charge for implementation?

Moosend implementation is not included in the license cost. Multiple users report significant business losses due to deliverability issues including low sending IP reputation and malformed DKIM records supplied by Moosend's own setup flow. In one documented case, Moosend took three months to acknowledge a DKIM configuration error it had provided, during which the customer continued to be billed in full while product launch campaigns failed. Estimated impact: $2,000-$10,000 (source dated Aug 2026).

03 How much does Moosend support cost?

Free plan users receive limited customer support compared to paid tiers, which can delay issue resolution and onboarding.. Estimated impact: Time delays only.

04 Are there overage or storage costs with Moosend?

Users report being automatically charged when importing contacts that exceed free plan limits, without clear warning beforehand. The system does not prevent the import or provide advance notification of the charge. Estimated impact: $24-$34 (source dated Oct 2024).

05 What add-ons cost extra with Moosend?

Add-on pricing for Moosend varies by feature. The sourced cost breakdown above lists any verified add-on costs we have.

Now You Know the Real Cost — Start Moosend Free Trial — 30 Days

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