AI Video Generators Pricing Benchmarks 2026: 27 Products Compared
Statistics / AI Video Generators Pricing Benchmarks 2026
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Statistic · 3 sections · Updated Oct 20, 2026

Market Median (27 products)

AI Video Generators pricing varies across per-seat, per-usage, and enterprise-quoted tiers. Published list prices on vendor pricing pages form the basis of this benchmark; quote-only products are listed but left out of the medians.

Entry-tier median is $0, top-tier median $99 (products with published prices only).

Per-Product Pricing

Product Entry Median Top Unit
Captions $0 $35 $70 month
Colossyan $0 $30 $59 month
D-ID $0 $62 $108 month
Descript $0 $32 $65 month
Google Veo $0 $60 $199 month
Hailuo AI $0 $44 $199 month
Haiper $0 $15 $50 month
HeyGen $0 $49 $149 month
Higgsfield AI $0 $79 $169 month
InVideo AI $0 $75 $899 month
Kaiber $10 $29 $99 month
Kling AI $8.80 $107 $544 month
Lightricks LTX Video $0 $28 $125 month
Luma Dream Machine $0.00 $0.10 $0.32 month
MakeThisVid $0 $9.99 $9.99 month
Minimax Video (Hailuo) $20 $20 $20 month
Moonvalley Custom Custom Custom month
Pika $10 $35 $95 month
PixVerse $0 $124 $249 month
Runway $15 $35 $95 month
Seedance (ByteDance) $20 $35 $63 month
Sora Custom Custom Custom month
Synthesia $0 $44 $89 month
Tavus $0 $487 $975 month
Topaz Video AI $299 $299 $299 month
Vidu $0 $43 $115 month
Wan Video (Alibaba) $0 $5.00 $20 month

What this table shows

Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier. Custom means the vendor publishes no list price (quote only); those rows are left out of the medians.

Frequently Asked Questions

01 What do ai video generators actually cost?

Across 27 tracked products, the entry-tier median is $0 and the top-tier median is $99. Individual products vary significantly — see the per-product table above.

02 Which AI Video Generators product is cheapest?

Captions has the lowest entry-tier price in our tracked set.

03 Which AI Video Generators product is most premium?

Tavus has the highest top-tier list price among tracked products.

04 How accurate is this pricing data?

Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.