Quick Answer
Last verified:
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Synthesia costs $18 to $69 per month as of May 2026, with 3 plans available including a free tier. Plans: Starter at $18/month, Creator at $69/month, and Enterprise (free). Enterprise pricing is available on request. The median contract is $312/year based on 4 verified purchases.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Synthesia offers 3 pricing tiers: Starter, Creator, Enterprise. A free plan is available. Paid plans include Starter at $18/month, Creator at $69/month. The Creator plan is professionals needing custom avatar and branding.

Compared to other ai video generators software, Synthesia is positioned at the mid-market price point.

  • Median contract: $312/yr from 4 purchases
  • 8 documented hidden costs beyond list price
  • Contracts auto-renew — Before renewal date

How much does Synthesia cost?

Synthesia offers 3 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Starter at $18/month, Creator at $69/month, Enterprise (free).

Synthesia Pricing Overview

Synthesia has 3 pricing plans, including a free tier. Paid plans range from $18 to $69/month. The Starter plan costs $18/month, best for individuals creating occasional ai avatar videos. The Creator plan costs $69/month, best for professionals needing custom avatar and branding. The Enterprise plan is free and is best for large organizations and production at scale.

Synthesia contracts auto-renew, with a 1 month or 1 year depending on plan minimum commitment, requiring Before renewal date notice to cancel.

The median Synthesia customer pays $312/year based on 4 verified purchases.

There are at least 8 documented hidden costs beyond Synthesia's list price, including implementation, training, and add-on fees.

This pricing was last verified in April 24, 2026 from 4 independent sources.

Synthesia pricing ranges from $18 to $69/month as of March 2026. The Starter plan costs $18/month for individual video creators. Creator is $69/month ($49 annually) for professional use with custom avatars and branding. Enterprise pricing is custom for large-scale production. This pricing is verified from 4 independent sources by Costbench, the software pricing database tracking 1,000+ products.

Synthesia is the leading AI avatar video platform, enabling anyone to create professional talking-head videos from text scripts. Instead of filming, you type what you want said, select an AI avatar, and Synthesia generates a video of that avatar naturally speaking your content. It's revolutionized corporate training, marketing, and internal communications.

Synthesia pricing includes Starter at $18/month annual (120 minutes/year), Creator at $69/month (360 minutes/year with custom avatar), and Enterprise (unlimited). Unlike generative video tools like Runway, Synthesia focuses specifically on presenter-style content with consistent, professional AI avatars.

In this guide, we explain Synthesia's minute-based pricing, compare avatar videos to generative AI video, detail when custom avatars are worth the upgrade, and help you evaluate Synthesia for your video communication needs.

How Synthesia Pricing Compares

Compare Synthesia pricing against top alternatives in AI Video Generators.

All Synthesia Plans & Pricing

Plan Monthly Annual Best For
Starter Video minutes: 120/year (10/month)Avatars: 90+ stock $18 /month $18 /year Individuals creating occasional AI avatar videos
Creator Video minutes: 360/year (30/month)Custom avatars: 1 $69 /month $49 /yearSave 29% Professionals needing custom avatar and branding
Enterprise Video minutes: UnlimitedCustom avatars: Unlimited Contact Sales Contact Sales Large organizations and production at scale
View all features by plan

Starter

  • 120 minutes/year
  • 90+ AI avatars
  • 140+ languages
  • 120+ video templates
  • 1080p exports
  • AI script assistant

Creator

  • 360 minutes/year
  • All Starter features
  • Custom avatar (1)
  • Brand kit
  • Priority rendering
  • No Synthesia branding

Enterprise

  • Unlimited video minutes
  • Unlimited custom avatars
  • API access
  • SSO and advanced security
  • Dedicated success manager
  • SLA and custom contracts

Compare Synthesia vs Alternatives

Before committing to Synthesia, compare pricing with these 3 alternatives in the same category.

All Synthesia alternatives & migration guides

What Companies Actually Pay for Synthesia

The median Synthesia buyer pays $312/year based on 4 verified purchase transactions.

What companies actually pay $312/yr Median across 4 community cost mentions
Review scores
Top pricing complaints
One-click localization feature locked behind expensive enterprise tier (~$4,000+/year)Accounts banned without clear explanation and no functional refund or appeals processEnterprise sales team described as inflexible and unwilling to negotiate or customize packages for smaller budgetsAvatar expressions can appear robotic or lack emotional depth
Source: Community cost mentions (Reddit, Hacker News) — aggregated from 4 distinct user reports. Indicative only — not contract-grade data.

Synthesia Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Training Manager $69 Year 1 total
Creator
Total $69

Creating employee training and onboarding videos

Content Marketer $18 Year 1 total
Starter
Total $18

Creating product explainer and marketing videos

Enterprise L&D Enterprise (custom) - Unlimited minutes, unlimited custom avatars, API for LMS integration. Year 1 total
custom
Total Enterprise (custom) - Unlimited minutes, unlimited custom avatars, API for LMS integration.

Large-scale training video production

Solo Creator (Starter Plan, Monthly Billing) $216 Year 1 total
$18/month
Total $216

Individual content creator or L&D professional using Synthesia for basic AI avatar video production on a monthly basis.

Small Team (Creator Plan, Annual Billing) $588 Year 1 total
$49/month billed annually
Total $588

Small business, marketing team, or instructional design team committing annually to the Creator plan for regular training and marketing video production.

Enterprise with Multi-Language Localization $4,000 Year 1 total

Organization requiring one-click multi-language video localization, SSO, custom avatars, and audit trails. Community-reported minimum for enterprise tier with localization feature.

How Synthesia Pricing Compares

Software Starting Price Top Price
Synthesia $18/month $69/month
Colossyan Free $88/month
D-ID Free $108/month
Descript Free $65/month
Google Veo Free $249.99/month
Hailuo AI Free $199.99/month

8 Synthesia Hidden Costs Beyond the List Price

Beyond the listed price, Synthesia has at least 8 documented hidden costs that can significantly increase total cost of ownership.

Watch for 8 hidden costs
  • Annual Minute Limits with Monthly Billing 30 minutes/month effective limit
    medium 1 source
    Reddit "Am i reading Synthesia's pricing correctly.... 67$ PER MONTH for 360 minutes PER YEAR?, So 30 minutes for 67$ per month"
  • Non-Rolling Credits 10-20% of license costs
    medium 1 source
    Trustpilot "They were dishonest from the beginning about the credits rolling over."
  • Content Moderation Restrictions Potential account suspension
    high 3 sources
    Trustpilot "I subscribed to Synthesia, paid for a 1-month subscription, and within 30 minutes, my account was banned without any valid reason. I was simply creating a promotional video for my dental clinic about dental implant pricing"
    Trustpilot "Too many content restrictions. Not allowed to use many words, terms and other restrictions."
    Trustpilot "The technology is impressive and I've made almost 50 restaurant training videos that look quite nice. But...their content moderation guidelines are not clear and the 5 bar and server staff videos I..."
  • Limited Avatar Customization on Lower Tiers Upgrade required for full features
    low 1 source
    Reddit "Limited avatar customization: Not all appearance elements of avatars can be fully customized."
  • One-Click Localization Locked Behind Enterprise Paywall $4,000+/year
    high 1 source
    Reddit "they have the incredible feature that you can localise all your videos with one click in mutliple languages. But they hide it behind a huge paywall starting at 4000$ per year. No thanks."
  • Account Suspension Without Functional Appeals Process $18-$69
    high 1 source
    Reddit "I subscribed to Synthesia, paid for a 1-month subscription, and within 30 minutes, my account was banned without any valid reason."
  • Enterprise Sales Inflexibility and Opaque Custom Pricing 20-50% of license costs
    medium 1 source
    Reddit "Their rigid approach, astronomical Enterprise pricing, and the sales rep's incompetence were truly appalling. They relentlessly pushed their overpriced package with zero interest in customizing a solution, despite our clear budget constraints."
  • Annual Video Minute Caps on Paid Plans 5-20% of license costs
    medium 1 source
    Reddit "Am i reading Synthesia's pricing correctly.... 67$ PER MONTH for 360 minutes PER YEAR?, So 30 minutes for 67$ per month, while not astronomical i guess, it still seems high, and worse i really hate the per month pricing with per year limits like t..."
Tip

Ask your Synthesia sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
Reddit User discussions Trustpilot Consumer reviews Vendr Verified buyer transactions
Key claims include inline source attribution. Data verified against multiple independent sources. 19 source citations total.

Synthesia Contract Terms

Synthesia contracts auto-renew and cannot be downgraded mid-term. Changes require Before renewal date. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice Before renewal date
Minimum Commitment 1 month or 1 year depending on plan
Mid-Term Downgrade Not allowed
Payment Terms Annual upfront payment required for annual plans
Note

Users report difficulty canceling or changing plans

Based on 2 verified sources

How to Negotiate Synthesia Pricing

Synthesia contracts are negotiable. These 6 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 6 tactics
Request Standard Discount high success

Synthesia generally offers a 20% discount across the board on their standard pricing. This discount appears to be readily available without extensive negotiation.

Vendr community insight
Clarify Billing Terms Upfront high success

Explicitly confirm whether you're signing up for monthly or annual billing, as users report being charged for full years upfront when they thought they selected monthly plans. Get written confirmation of billing terms before purchase.

Trustpilot user experiences
Time Purchase with Finance Push medium success

Negotiate during periods when Synthesia has a finance push or is trying to close deals. You can likely get more than the standard 20% discount on a new purchase during these times.

Vendr community insight
Cite competitor pricing during enterprise negotiations medium success

HeyGen and Colossyan offer comparable AI avatar video features at lower price points. Research current competitor pricing—particularly HeyGen's team plan at $69/month—before enterprise negotiations to create leverage and signal willingness to switch platforms.

reddit community discussions (imho_reviews, WeReviewedIt)
Start on Creator annual before escalating to Enterprise medium success

Commit to the Creator plan on annual billing ($49/month) to demonstrate usage and team adoption before approaching Enterprise. Coming to the table as an existing paying customer with documented video volume strengthens your negotiating position for volume-based Enterprise discounts.

reddit community discussions
Negotiate localization feature inclusion upfront low success

The one-click multi-language video localization feature is only available on Enterprise and reportedly starts at ~$4,000/year. If multilingual publishing is a core requirement, make this a named line item in enterprise negotiations rather than discovering the paywall post-contract.

reddit (instructionaldesign subreddit, 2025-04-17)

Full negotiation guide →

Synthesia Pricing FAQ

01 How much does Synthesia cost?

Synthesia pricing: Starter $18/month billed annually (120 min/year), Creator $69/month (360 min/year), Enterprise custom (unlimited). Starter requires annual commitment. Creator adds custom avatar and branding.

02 Is Synthesia free?

Synthesia offers a free demo to create one video, but no free ongoing tier. Paid plans start at $18/month (annual billing). The demo lets you test the platform before committing.

03 What is Synthesia?

Synthesia creates AI avatar videos - realistic talking-head videos from text scripts. Type what you want said, choose an avatar, and Synthesia generates a video of that avatar speaking your text. Popular for training, marketing, and corporate communications.

04 How many videos can I make with Synthesia?

Starter: 120 minutes/year (~12x 10-min videos). Creator: 360 minutes/year (~36x 10-min videos). Minutes are total video output, not generation attempts. Enterprise offers unlimited.

05 Synthesia vs Runway: What's the difference?

Synthesia creates AI avatar talking-head videos from scripts. Runway generates creative video from text/images. Use Synthesia for training, presentations, and announcements. Use Runway for creative, cinematic content.

06 Can I create a custom avatar on Synthesia?

Yes, Creator tier ($69/month) includes 1 custom avatar. You record yourself and Synthesia creates an AI version. Enterprise allows unlimited custom avatars. Starter only has stock avatars.

07 What languages does Synthesia support?

Synthesia supports 140+ languages and accents for AI voices. Type in any supported language, and the avatar speaks it naturally. Multi-language support makes it excellent for global training content.

08 Is Synthesia good for training videos?

Yes, Synthesia excels at training videos. Quickly create consistent presenter-style content, easily update scripts, translate to multiple languages, and maintain brand consistency. Many companies use it for L&D.

09 Can I use my own voice in Synthesia?

Enterprise tier supports custom voice cloning where the avatar speaks in your voice. Standard tiers use Synthesia's AI voices. This requires additional setup and consent processes.

10 Does Synthesia have an API?

Yes, Enterprise tier includes API access for programmatic video generation. This enables automation, integration with LMS systems, and dynamic video creation at scale.

11 What video quality does Synthesia output?

All Synthesia plans export at 1080p HD. The avatars are realistic and suitable for professional use. Quality is consistent across plans - the difference is in minutes and features.

12 Is Synthesia worth it for businesses?

Synthesia is excellent ROI for companies producing regular training, onboarding, or communication videos. It eliminates filming costs, enables quick updates, and scales to multiple languages. Compare to $1,000s per traditional video production.

13 Do unused video minutes roll over to the next month?

No, unused credits and video generation minutes do not roll over to the next billing period. If you don't use your allocated minutes within the period, you lose them.

14 What content restrictions does Synthesia have?

Synthesia has strict content moderation policies that users report are often unclear. Multiple users have had accounts banned or videos rejected even for legitimate business content like dental clinic promotions or restaurant training videos. The platform restricts certain words, terms, and topics, though the full list of restrictions isn't publicly detailed.

15 Can I cancel my Synthesia subscription easily?

Users report difficulty getting clear answers on how to cancel accounts. If you select an annual plan, you may be charged upfront for the full year. Make sure to clarify cancellation terms and billing structure before subscribing.

16 How does Synthesia's annual plan billing work?

For annual plans, Synthesia charges the full year upfront. Some users report being surprised by this, thinking they had selected monthly billing. The Creator plan costs $49/month when billed annually ($588/year) versus $69/month when billed monthly.

17 Is Synthesia worth the premium pricing?

User opinions vary. Some find the pricing reasonable given the time savings and quality for corporate training videos. Others feel it's "priced at a premium" and find alternatives like HeyGen more affordable. The value depends on your use case—it's generally better suited for corporate training than creative content where avatar realism matters more.

18 Does Synthesia offer a free plan or free trial?

Synthesia does not currently offer a free plan. Some older sources reference a free demo video or limited free account, but these appear to reflect previous offers. Paid plans currently start at $18/month for the Starter plan.

19 Is Synthesia suitable for corporate training and LMS platforms?

Yes. Synthesia is frequently recommended for L&D and eLearning use cases. Videos can be exported as MP4 and uploaded to platforms like Workday Learning. Enterprise features include SSO, custom avatars, content moderation, usage analytics, and audit trails. SCORM export is available on Enterprise tier.

20 How does Synthesia pricing compare to HeyGen?

HeyGen's individual unlimited plan starts at $24/month (annual) compared to Synthesia's Starter at $18/month and Creator at $49/month (annual). HeyGen is often cited as a lower-cost alternative for solopreneurs, while Synthesia is generally preferred for enterprise L&D due to its platform polish and compliance features.

21 What happens if my Synthesia account is suspended?

Users have reported account suspensions within minutes of subscribing, sometimes without a clear policy violation cited. The appeal process has been described as non-functional in some cases, with no clear path to refund. If you plan to create content in sensitive industries (healthcare, legal, financial services), review Synthesia's acceptable use policy carefully before subscribing.

22 Does Synthesia support avatar updates without re-recording?

Yes—one of Synthesia's core advantages over competitors like HeyGen is that avatar and voice consistency is maintained over time. Users who switched from HeyGen cited instances where HeyGen removed avatars or changed voices, requiring full re-production of existing video libraries. Synthesia's avatar stability is a meaningful differentiator for teams with large existing video libraries.

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