Act-On Hidden Costs 2026
What they don't show you on the pricing page
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Act-On costs $900 to $900 per per month as of June 2026, with 3 plans available. Plan: Professional at $900/per month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Act-On offers 3 pricing tiers: Professional, Custom, Enterprise. Paid plans include Professional at $900/per month.
Act-On true cost runs 70% above the listed $900-$900/per month price as of June 2026. For a 25-person team, expect ~$459,000 in year-one costs vs the $270,000 base license. Verified from 1 sources by CostBench.
Example: True Cost for 25 Users
| License (25 × $900 × 12) | $270,000/yr |
| Implementation (one-time) | +$15,000–$50,000 |
| Premium Support (20%) | +$54,000/yr |
| Training (25 × $500) | +$12,500 |
| Admin (part-time) | +$15,000–$25,000/yr |
| Estimated Year 1 Total | ~$459,000 |
That's roughly 1.7× the advertised license price.