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Gong pricing varies by team size and features, ranging from $108 to $250 per user/month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Gong offers 3 pricing tiers: Foundation (Core), Bundled (Core + Engage + Forecast), Enterprise. The Bundled (Core + Engage + Forecast) plan is revenue teams needing a unified platform for conversation intelligence, sales engagement, and forecasting in one system.

Compared to other ai sales tools software, Gong is positioned at the premium price point.

Last verified: January 2026 | Sources: 12 pricing pages and reviews

Gong is the leading Revenue AI Operating System, pioneering the conversation intelligence category since its founding in 2015 by Amit Bendov and Eilon Reshef. The platform captures every customer interaction across calls, emails, and meetings, then applies advanced AI to surface actionable insights about deal health, rep performance, competitive dynamics, and revenue forecasting. With over 4,500 customers including Fortune 10 companies like Microsoft and LinkedIn, Gong has established itself as the gold standard for sales teams seeking data-driven decision making over gut instinct.

Gong's pricing model is entirely quote-based with no public pricing page, which can make budget planning challenging. The cost structure consists of three components: a per-user license fee ($1,200-$3,000/user/year depending on modules), a mandatory annual platform fee ($5,000-$50,000 based on team size), and a one-time onboarding fee ($7,500-$65,000+). New contracts increasingly require bundled packages including Core conversation intelligence, Engage sales engagement, and Forecast revenue forecasting, even if teams only need one module.

Named a Leader in the 2025 Gartner Magic Quadrant for Revenue Action Orchestration, Gong has evolved beyond call recording into a comprehensive revenue platform with AI Agents, Revenue Graph interaction mapping, and 250+ integrations. However, the premium pricing, mandatory multi-year contracts with auto-renewal uplifts, and early termination penalties make it a significant commitment that requires careful evaluation against more affordable alternatives.

All Gong Plans & Pricing

Plan Monthly Annual Best For
Foundation (Core) platformFee: $5,000-$50,000/year depending on team sizebilling: Annual only, no monthly option Contact Contact Sales teams focused on conversation intelligence, call coaching, and deal visibility without engagement or forecasting needs
Bundled (Core + Engage + Forecast) platformFee: $5,000-$50,000/year depending on team sizebilling: Annual only, no monthly option Contact Contact Revenue teams needing a unified platform for conversation intelligence, sales engagement, and forecasting in one system
Enterprise contract: 2-3 year minimum typicalbilling: Annual only, custom terms Contact Contact Large organizations (200+ reps) requiring enterprise security, custom implementation, and the full Revenue AI OS with AI agents
View all features by plan

Foundation (Core)

  • Unlimited call recording and transcription
  • AI-powered conversation analytics
  • Talk ratio and sentiment analysis
  • Competitor mention tracking
  • Smart Trackers for topics and keywords
  • Deal boards and pipeline visibility
  • CRM integration (Salesforce, HubSpot)
  • Video conferencing integrations (Zoom, Teams, Meet)
  • Searchable call library
  • Rep scorecards and coaching tools
  • Email and calendar sync
  • Basic reporting and dashboards
  • Customer Success Manager included
  • Standard support

Bundled (Core + Engage + Forecast)

  • All Foundation features included
  • Gong Engage sales engagement platform
  • Automated multi-channel sequences
  • AI-powered email and call workflows
  • Personalized outreach recommendations
  • Gong Forecast revenue forecasting
  • 300+ unique deal signals for predictions
  • Pipeline analytics and deal risk scoring
  • Revenue projections and scenario modeling
  • AI Ask Anything for instant insights
  • Advanced coaching and enablement tools
  • Team performance benchmarking
  • Custom Smart Trackers
  • Advanced API access
  • Priority support
  • Dedicated Customer Success Manager

Enterprise

  • All Bundled features included
  • Gong Revenue AI OS full suite
  • AI Agents for automated workflows
  • AI Deep Researcher for market insights
  • Revenue Graph for interaction mapping
  • Custom Smart Tracker configuration (50-100 training examples)
  • SSO and SAML authentication
  • Advanced security and compliance controls
  • Custom API rate limits and access
  • 250+ integrations via Gong Collective
  • Dedicated implementation team
  • Custom onboarding and training program
  • Quarterly business reviews
  • Custom SLAs and priority support
  • Advanced admin controls and role management
  • Data residency options
  • Custom billing and contract terms
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Hidden Costs to Budget For

Watch for 6 hidden costs
  • Mandatory Platform Fee ($5,000-$50,000/year): Every Gong contract includes a flat annual platform fee regardless of how many users you have. Smaller teams (10-20 users) pay around $5,000/year, while large enterprises pay $50,000+ annually. This fee covers basic infrastructure access, standard integrations, and a Customer Success Manager. For a 10-person team paying $1,600/user/year, this platform fee adds $500/user/year to the effective per-seat cost, inflating total costs by 30%.
  • Mandatory Onboarding and Implementation ($7,500-$65,000+): Gong charges a one-time mandatory onboarding fee starting at $7,500 for small teams and scaling to $30,000-$65,000+ for enterprise deployments. This covers initial setup, CRM integration configuration, Smart Tracker training, and team onboarding. A 20-person team has been quoted $50,000 for implementation from third-party vendors. The 3-6 month implementation cycle means delayed time-to-value on top of these upfront costs.
  • Forced Module Bundling (2x Per-User Cost): Gong increasingly requires new customers to purchase bundled packages (Core + Engage + Forecast) even if teams only need conversation intelligence. Historical users paid approximately $160/user/month for CI-only access, but new contracts are quoted $240-250/user/month for mandatory bundles. This forced bundling can double the per-user cost compared to standalone conversation intelligence, adding $80-90/user/month for modules teams may not use.
  • Auto-Renewal Price Uplifts (5-15% Annual): Gong contracts contain auto-renewal clauses with built-in price increases of 5-15% annually. A team paying $100,000 in year one could face $115,000 in year two and $132,000 in year three without any additional users or features. These uplifts are often buried in contract terms and only discovered at renewal, creating significant budget surprises for multi-year commitments.
  • Early Termination Penalties (50-100% of Remaining Contract): Breaking a Gong contract before its term expires triggers early termination penalties ranging from 50-100% of the remaining contract value. A team two years into a three-year $150,000/year contract could owe $75,000-$150,000 to exit. This effectively locks teams into commitments even if the tool underperforms or business needs change.
  • RevOps Operational Overhead (40+ Hours/Month): Beyond licensing costs, maintaining Gong requires significant internal resources. RevOps teams report spending 40+ hours per month maintaining Smart Trackers (each requiring 50-100 training examples), training AI models, managing integrations, and troubleshooting sync issues. At a $75/hour fully-loaded RevOps salary, this represents $3,000+/month in hidden labor costs that are rarely factored into TCO calculations.
Tip

Ask your Gong sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 How much does Gong cost?

Gong pricing is entirely quote-based and not publicly listed. Based on industry reports and user data, Gong costs approximately $1,200-$1,600 per user per year for the Foundation (Core) plan and $2,880-$3,000 per user per year for the Bundled plan (Core + Engage + Forecast). On top of per-user fees, Gong charges a mandatory annual platform fee of $5,000-$50,000 depending on team size, plus a one-time onboarding fee of $7,500-$30,000+. For a 10-person team, expect approximately $17,000-$25,000 in the first year before onboarding fees.

02 Does Gong have a free plan or free trial?

No, Gong does not offer a free plan, free trial, or self-serve tier. There is no sandbox environment or demo account you can access independently. To evaluate Gong, you must book a sales demo through their website and go through a guided sales process. This typically involves 2-4 weeks of sales calls, a customized demo, and contract negotiation before you can access the platform. Some teams negotiate a limited pilot period, but this is not standard.

03 What is Gong?

Gong is a Revenue AI Operating System (Revenue AI OS) that captures, analyzes, and surfaces insights from all customer interactions across calls, emails, and meetings. Founded in 2015 by Amit Bendov and Eilon Reshef, Gong serves over 4,500 customers including Fortune 10 companies like Microsoft and LinkedIn. The platform uses AI to analyze talk ratios, sentiment, competitor mentions, and deal signals across your entire sales organization, providing coaching insights, pipeline visibility, and revenue forecasting. Key modules include Core (conversation intelligence), Engage (sales engagement), Forecast (revenue forecasting), and AI Agents (workflow automation).

04 How does Gong compare to Chorus?

Gong and Chorus (now owned by ZoomInfo) are the two leading conversation intelligence platforms. Gong is generally considered superior in AI depth, analytics capabilities, and deal intelligence. Gong analyzes 300+ unique signals per deal compared to Chorus's more basic approach. Since ZoomInfo acquired Chorus in 2021, many users report that Chorus development has slowed and support has declined. However, Chorus integrates tightly with ZoomInfo's sales intelligence data, making it appealing for existing ZoomInfo customers. Pricing is comparable, though Gong's mandatory platform and onboarding fees can make it more expensive overall.

05 Is Gong pricing negotiable?

Yes, Gong pricing is highly negotiable since all contracts are custom. Effective negotiation strategies include: getting quotes from competitors like Chorus, Clari, or Avoma as leverage; negotiating at quarter-end (March, June, September, December) when sales teams have quota pressure; committing to multi-year contracts for 8-13% discounts; negotiating the platform fee reduction; and pushing back on forced module bundling if you only need conversation intelligence. Vendr data shows organizations achieve 20-35% discounts off list pricing through skilled negotiation.

06 How long does Gong implementation take?

Gong implementation typically takes 3-6 months from contract signing to full deployment. The process involves calendar and conferencing integration setup (1-2 weeks), CRM integration and field mapping (2-4 weeks), Smart Tracker configuration with 50-100 training examples per tracker (4-8 weeks), team onboarding and training (2-4 weeks), and optimization and refinement (ongoing). The mandatory professional services fee ($7,500-$65,000+) covers guided implementation, but complex enterprises with custom CRM setups or multiple regions may require additional time and third-party implementation support.

07 What integrations does Gong support?

Gong offers 250+ integrations through its Gong Collective marketplace. Key integrations include CRM platforms (Salesforce, HubSpot, Microsoft Dynamics), video conferencing (Zoom, Microsoft Teams, Google Meet, Webex), dialers and phone systems (RingCentral, Dialpad, Aircall), email providers (Gmail, Outlook), sales engagement tools (Outreach, Salesloft), collaboration tools (Slack, Microsoft Teams chat), and business intelligence platforms. Gong provides bi-directional CRM sync to automatically update deal and contact records based on conversation data.

08 What is the total cost of Gong for a 50-person sales team?

For a 50-person sales team, Gong typically costs $85,000-$155,000 annually. This breaks down as: per-user licenses at $1,520-$3,000/user/year ($76,000-$150,000), platform fee ($5,000-$10,000/year), and first-year onboarding ($7,500-$15,000 one-time). With the Bundled plan (Core + Engage + Forecast), a 50-seat deployment commonly runs $150,000-$200,000 in the first year. Factor in 5-15% annual renewal uplifts, and year-three costs can reach $175,000-$230,000. Vendr reports a median negotiated price of $247,108 for 200-user deployments at list prices of $379,000.