Landbot Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
Landbot pricing: free plan, Starter $45, Professional $110, WhatsApp Pro $220, Professional WA $220/mo. Business is quote-based.
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Is Landbot a fit?
Derived from this product's own pricing and contract record — not a review.
Best for
- Individuals just getting started with chatbots
- Individuals and small businesses wanting chatbots on websites and Facebook Messenger
- Mid-size companies, agencies, and startups needing chatbots across web, Messenger, and API
- Businesses needing WhatsApp chatbot capability alongside web and Messenger
Not a fit if
- You may need to reduce seats mid-term — this contract does not allow downgrades.
- The sticker price is your whole budget — AI Chat Premium Pricing (and 4 more).
All Landbot Plans & Pricing
Some prices not re-verified — only plans marked “checked” were confirmed on the vendor’s pricing page
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Free checked Nov 5, 2026 Chats: 100/monthSeats: 1 | Free | Free | Individuals just getting started with chatbots |
| Verified on Landbot's pricing page · checked Nov 5, 2026 Free: “$0 free forever”
Get this price at Landbot →
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| What's included at Free Best for: Individuals just getting started with chatbots
Limits
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| Starter checked Nov 5, 2026 Web/Messenger chats: 500/monthAI chats: 100/month | $45 /month | $36 /monthbilled annuallySave 20% | Individuals and small businesses wanting chatbots on websites and Facebook Messenger |
| Verified on Landbot's pricing page · checked Nov 5, 2026 $45/mo: “$45 per month, no commitment”$36/mo billed annually: “$36 $45 per month, billed annually”
Get this price at Landbot →
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| What's included at Starter Best for: Individuals and small businesses wanting chatbots on websites and Facebook Messenger
Limits
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| Professional checked Nov 5, 2026 Web/Messenger chats: 2,500/monthAI chats: 300/month | $110 /month | $88 /monthbilled annuallySave 20% | Mid-size companies, agencies, and startups needing chatbots across web, Messenger, and API |
| Verified on Landbot's pricing page · checked Nov 5, 2026 $110/mo: “$110 per month, no commitment”$88/mo billed annually: “$88 $110 per month, billed annually”
Get this price at Landbot →
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| What's included at Professional Best for: Mid-size companies, agencies, and startups needing chatbots across web, Messenger, and API
Limits
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| WhatsApp Pro not re-verified Web/Messenger chats: 2,500/monthWhatsApp messages: 10,000/month service | $220 /month | $176 /monthbilled annuallySave 20% | Businesses needing WhatsApp chatbot capability alongside web and Messenger |
| Not re-verified · catalog record from July 2026
Get this price at Landbot →
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| What's included at WhatsApp Pro Best for: Businesses needing WhatsApp chatbot capability alongside web and Messenger
Limits
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| Professional WA checked Nov 5, 2026 | $220 /month | $176 /monthbilled annuallySave 20% | Not specified |
| Verified on Landbot's pricing page · checked Nov 5, 2026 $220/mo: “Professional WA $220/mo”$176/mo billed annually: “Professional WA $176/mo”
Get this price at Landbot →
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| Business checked Nov 5, 2026 Web/Messenger chats: CustomAI chats: 1,000/month | Contact Sales | Contact Sales | Enterprises seeking bot management services with priority support |
| Verified on Landbot's pricing page · checked Nov 5, 2026 Custom: “pricing agreed by contract”
Get this price at Landbot →
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| What's included at Business Best for: Enterprises seeking bot management services with priority support
Limits
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View all features by plan (compare side-by-side)
Free
- 100 chats per month
- 1 seat
- Web channel only
- Basic flow operations (Variables)
- Limited integrations (Zapier, Slack, Sendgrid, Google Analytics)
- Basic Power-ups (Human Takeover, Bricks, Goals, Custom code)
- Team Inbox
- Community support
Starter
- 500 web/Messenger chats per month
- 100 AI chats included
- 2 seats
- Web and Facebook Messenger channels
- Landbot AI - AI Agents
- Conditional logic, A/B tests, upgraded flow operations
- Custom Code CSS/JS
- Basic integrations (Mailchimp, Segment)
- Email support
- Extra seat: $25/mo
- Extra chats: $25/500 chats
- Extra AI chats: $0.10 each
Professional
- 2,500 web/Messenger chats per month
- 300 AI chats included
- 3 seats
- Web, Facebook Messenger, and API channels
- Landbot AI - AI Assistants
- Advanced flow operations (Formulas, Lead scoring)
- Essential integrations (HubSpot, Airtable, Webhooks)
- Advanced Power-ups (Dynamic Data, Custom branding)
- Live Chat Support
- Extra seat: $25/mo
- Extra chats: $25/500 chats
- Extra AI chats: $0.10 each
WhatsApp Pro
- 2,500 web/Messenger chats per month
- 10,000 WhatsApp service messages included
- 500 AI chats included
- 3 seats
- WhatsApp, Web, Facebook Messenger, and API channels
- 1 WhatsApp number included
- Extra WhatsApp number: $100/mo
- Meta cost + $0.003 per service message overage
- $0.05 per marketing/utility/auth message
- All Pro features (HubSpot, Airtable, advanced flows)
- Extra seat: $25/mo
- Extra AI chats: $0.10 each
Professional WA
Business
- Custom web/Messenger chat allocation
- 1,000 AI chats included
- 5 seats
- Web, Facebook Messenger, API, and WhatsApp (additional fee)
- Bot Management Services (3 hours/month)
- Custom Bot Development and Flow Optimization
- Integration Assistance
- Priority Feature Access
- Quarterly Business Review
- Priority Customer Support
- Dedicated Customer Success Manager
- Concierge onboarding
- Team training
- Documentation review (InfoSec, Legal)
- File upload: 4GB
- Extra seat: Custom pricing
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List price by tier (annualized, per license)
Per-license list price across Landbot's plans, annualized. Custom-priced tiers show a hatched bar.
Landbot pricing: free plan, Starter $45, Professional $110, WhatsApp Pro $220, Professional WA $220/mo. Business is quote-based. Plans: Free (free), Starter at $45/month, Professional at $110/month, WhatsApp Pro at $220/month, and Professional WA at $220/month. Custom pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Try Landbot FreeUse the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
Landbot offers 6 pricing tiers: Free, Starter, Professional, WhatsApp Pro, Professional WA, Business. A free plan is available. Paid plans include Starter at $45/month, Professional at $110/month, WhatsApp Pro at $220/month. The Starter plan is individuals and small businesses wanting chatbots on websites and facebook messenger.
Compared to other ai chatbot platforms software, Landbot is positioned at the premium price point.
- 10 documented hidden costs beyond list price
- Contracts auto-renew
How much does Landbot cost?
Landbot Pricing Overview
Landbot pricing: free plan, Starter $45, Professional $110, WhatsApp Pro $220, Professional WA $220/mo. Business is quote-based. The Free plan is free and is best for individuals just getting started with chatbots. The Starter plan costs $45/month, best for individuals and small businesses wanting chatbots on websites and facebook messenger. The Professional plan costs $110/month, best for mid-size companies, agencies, and startups needing chatbots across web, messenger, and api. The WhatsApp Pro plan costs $220/month, best for businesses needing whatsapp chatbot capability alongside web and messenger. The Professional WA plan costs $220/month. The Business plan requires contacting sales for a custom quote and is designed for enterprises seeking bot management services with priority support.
Landbot contracts auto-renew, with a Annual (when billed yearly) minimum commitment.
There are at least 10 documented hidden costs beyond Landbot's list price, including implementation, training, and add-on fees.
This pricing was last verified in July 17, 2026 from 2 independent sources.
Landbot is a no-code chatbot platform for conversational landing pages and lead generation. The visual drag-and-drop builder creates interactive experiences on websites, web apps, and WhatsApp that replace static forms, with integrations to HubSpot, Calendly, Zapier, and Salesforce.
Pricing starts at $0 for the free Sandbox plan (100 chats/month, website and Facebook Messenger only, no AI Assistants). Starter costs $45/month ($36/month annual) for 500 chats and 1-2 user seats. Pro (Professional) costs $110/month ($88/month annual) for 2,500 regular chats + 300 AI chats and 3 user seats. Business starts at $360/month on an annual contract with custom chat allocation, unlimited seats, and WhatsApp access. Extra chats cost $0.05 each (regular) or $0.10 each (AI) on Pro, and annual billing saves 24-29% over monthly.
How Landbot Pricing Compares
Compare Landbot pricing against top alternatives in AI Chatbot Platforms.
Compare Landbot vs Alternatives
Before committing to Landbot, compare pricing with these 3 alternatives in the same category.
Social media marketing automation (Instagram, Facebook, SMS) with scaled contact-based pricing
Full comparisonProduct teams designing custom AI agents with advanced LLM integrations and prototyping
Full comparisonEnterprises needing open-source, self-hosted chatbot infrastructure with code access
Full comparisonWhat Companies Actually Pay for Landbot
Landbot Cost by Company Size
Example costs for teams of different sizes. Each figure is labelled with the period it covers.
$0 Year 1 (free forever); supports 100 chats/month on website and Facebook Messenger with limited integrations and no AI Assistants
Sandbox (Free) plan for an individual testing conversational landing pages and basic chatbot concepts
Current tier data
How Landbot Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Landbot | Free | $220/month |
| Botpress | Free | $939/month |
| Chatbase | $40/month | $500/month |
| Kore.ai | $50/month | $180/month |
| ManyChat | Free | $199/month |
| Voiceflow | Free | $150/editor/month |
Detailed pricing comparisons:
Landbot Contract Terms
Landbot contracts auto-renew and cannot be downgraded mid-term. Changes require advance notice. These terms are sourced from verified buyer experiences.
Users report being unable to downgrade their plan or remove payment cards via self-service; contact support directly to attempt plan changes.
How to Negotiate Landbot Pricing
Landbot contracts are negotiable. These 4 tactics are sourced from real buyer experiences and procurement specialists.
Trustpilot reviewers consistently note that Landbot's sales team is highly responsive and accommodating before the contract is signed, but support quality drops significantly afterward. Use the pre-contract window to negotiate onboarding assistance, dedicated support SLAs, or extra chat quota into the agreement before committing.
Trustpilot (Jun 2023)AI chat features consume quota at roughly 100x the rate of standard flow chats. If your use case can be served by structured decision-tree flows, avoid purchasing AI chat add-ons — the cost efficiency is dramatically better and eliminates hallucination risk at the same time.
Hacker News (Mar 2024)It is advisable to negotiate for the chat quota anticipated for month nine, rather than just month one, and incorporate this into the annual commitment.
https://vertexaisearch.cloud.google.com/grounding-api-redirect/AUZIYQE7HKRzA14wOqVb76Jq0hcT7eDu3_QQr1WpQdfzt1EMEqKiMG0VwmIg3Ya-Tjyl3tpCTOZBnAvR0EesRzrl1PgQ7TKnaoT6aZ6SrX4RjlPMZLvxhwJdAHvWgw2jwKiBk-mBETaW1394pmzK2vhgtgqTelw5LCRbGet Overage Pricing in Writing.
https://vertexaisearch.cloud.google.com/grounding-api-redirect/AUZIYQEz9XkG42thlpvPvcvy5YCkcGCzaREBhl0lOgGiZalu6KO4sv8s4Yhnzs5YNE4h6uwMcaeulQ8HqPCxze-cHxbJEemdeRpSPt9zy1NPIfc47B5uAPPYT994gKsp-rAggu0PLandbot Price History
Pricing changes CostBench has tracked for Landbot, verified across 3 snapshots going back to 2026Q1.
-
Landbot price increase
Highest tier increased from $105 to $450/month
+328.6% -
Landbot tier restructure
Changed from 4 to 5 pricing tiers
Price stable over 0.6 years
View Landbot's full price history →
Landbot Pricing FAQ
01 What is Landbot?
Landbot is a no-code chatbot platform specializing in conversational landing pages and lead generation. Unlike enterprise chatbot platforms or marketing automation tools, Landbot focuses specifically on creating beautiful, interactive conversational experiences for websites, web apps, and WhatsApp. It emphasizes visual design with a drag-and-drop builder, pre-built templates, and seamless integrations with popular tools (HubSpot, Calendly, Zapier). Landbot is particularly popular among marketers, sales teams, and growth hackers for creating conversational forms, surveys, and lead qualification flows that replace traditional static forms.
02 What are Landbot AI chats?
Landbot AI chats are conversations powered by AI Assistants that use natural language processing to generate dynamic responses. They are separate from regular (flow-based) chats. Pro plan includes 2,500 regular chats and 300 AI chats separately -- if your chatbot uses AI heavily, you can exhaust the 300 AI chat limit while still having regular chat quota remaining. Extra AI chats cost €0.10 each (vs €0.05 for regular chats). For AI-heavy use cases, carefully estimate AI vs regular chat ratios to avoid unexpected overage charges.
03 Is there a free plan for Landbot?
Yes, Landbot offers a free Sandbox (Free) plan with 100 chats per month, 1 seat, and basic flow operations. This includes limited integrations with Zapier, Slack, Sendgrid, and Google Analytics.
04 How much do AI chats cost compared to regular flow chats?
AI chats are significantly more expensive than flow-based chats. On the Pro (Professional) plan at $110/month, you can have 2,500 flow chats but only 30 AI chats—nearly a 100x difference in cost per interaction.
05 Do WhatsApp and Facebook Messenger integrations work?
Multiple users report that WhatsApp and Messenger integrations do not function despite being advertised. Meta allegedly does not recognize Landbot's API credentials, and setup guides show non-existent Facebook options.
06 Can I downgrade my Landbot plan?
Users report being unable to downgrade plans or remove payment methods after signing up. Multiple reviewers warn that Landbot may charge without authorization and prevent plan changes.
07 How much does annual billing save?
Annual billing saves 20% across all paid plans. Starter is $36/month annually ($432/year) versus $45/month ($540/year), and Pro is $88/month annually ($1,056/year) versus $110/month ($1,320/year).
08 Can I use Landbot on my website?
Yes, you can embed Landbot chatbots on your website to interact with visitors and provide support. All plans, including the free Sandbox plan, support website deployment.
09 Is there a free trial?
Landbot offers a free forever Sandbox plan that lets you test the platform with up to 100 chats per month and basic features. This allows you to explore the drag-and-drop builder and core functionality before upgrading to a paid plan.
10 Can I use Landbot in multiple languages?
Yes, you can create chatbots in different languages to reach international audiences. Landbot supports 26 languages, allowing you to build multilingual chatbot experiences.
11 What's the difference between AI chats and regular flow chats?
Flow-based chats use predefined conversation logic you build with the visual builder, while AI chats use generative AI to respond dynamically. AI chats are significantly more expensive - the Pro plan ($110/month) includes 2,500 flow chats but only 30 AI chats, representing an 83x cost difference.
12 Does Landbot offer a free plan or free trial?
Yes, Landbot offers a free forever Sandbox (Free) plan that includes 100 chats per month, 1 user seat, drag-and-drop visual builder, basic power-ups, and 4 essential integrations (Zapier, Slack, Sendgrid, Google Analytics). No credit card required.
13 How many languages does Landbot support?
Landbot supports 26 languages, allowing you to create multilingual chatbots to reach international audiences.
14 Can I deploy Landbot chatbots on messaging apps and social media?
Yes, Landbot supports multi-channel deployment including Facebook Messenger, WhatsApp, Slack, and other social media platforms. You can create one chatbot and deploy it across multiple channels. Note that some users report limitations with Facebook marketing capabilities.
15 When should I upgrade from the free Sandbox plan?
Upgrade triggers include: exceeding 100 chats/month, needing AI-powered responses (Starter plan required), requiring team collaboration (Starter includes 2 seats, Pro includes 3 seats), wanting conditional logic for complex flows, needing integrations beyond the 4 basics (Mailchimp, Stripe, HubSpot, Calendly), or requiring custom branding.
16 How much more expensive are Landbot's AI chats compared to flow-based chats?
AI chat conversations consume roughly 100x more of your monthly chat allowance than flow-based conversations. A Hacker News discussion noted that at a comparable price point, a plan supports approximately 2,500 flow chats but only about 30 AI chats. If you plan to use AI-powered responses on any Landbot plan — starting at Starter ($45/month) — factor in that your effective conversation capacity for AI chats will be a small fraction of the plan's stated chat limit.
17 When should I use Landbot's flow-based builder instead of AI chat?
Flow-based bots are far more cost-efficient, have zero risk of hallucination, and are easier to audit and update when policies change. AI chat is useful for open-ended questions where scripted flows would be too complex, but the cost per conversation is dramatically higher. For predictable customer service scenarios — FAQs, lead qualification, appointment booking — flow logic on any paid plan is the recommended approach.
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