ServiceNow vs HubSpot Service Hub
Help Desk/Support pricing comparison · 2026
ServiceNow uses custom pricing, while HubSpot Service Hub ranges from $0–$20/seat/month. These products use different pricing models ( vs Per-seat subscription), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.
ServiceNow
ServiceNow does not publish public pricing — all plans are quoted by sales based on your o
verified 12d ago
$348
$130K
HubSpot Service Hub
HubSpot Service Hub is the customer service arm of HubSpot's all-in-one CRM platform, desi
verified 8w ago
$348
$130K
Verdict · Vendr median · year 1
HubSpot
saves
$130K
vs
ServiceNow
· 25 seats
Cheapest
$348
Spread
100%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Custom pricing
Custom
all tiers are quote-only
Pro
$4.5K/yr
year 1 license · $15/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$130K/yr
Vendr · n=82
avg 8% negotiated
↓ Lowest median
Median annual
$348/yr
Vendr · n=71
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
5 sourced facts
4 contract · Vendr median
Last verified
1w ago
Confidence
Limited confidence
Sources
4 sourced facts
3 hidden-cost · Vendr median
Last verified
1mo ago
Confidence
Medium confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
ServiceNow and HubSpot Service Hub both operate in the help desk/support category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | ServiceNow | HubSpot Service Hub |
|---|---|---|
| Foundation | Custom | Free /month |
| Advanced | Custom | $9 /month |
| Prime | Custom | $15 /month |
| Business | — | $20 /month |
| Enterprise | — | Custom |
Market Intelligence
ServiceNow
- Median annual cost
- $129,976
- Average negotiated discount
- 8%
- Based on
- 82 deals
HubSpot Service Hub
- Median annual cost
- $348
- Based on
- 71 deals