Wix eCommerce vs Ecwid Pricing (2026)

Wix eCommerce vs Ecwid

E-commerce pricing comparison · 2026

Wix eCommerce pricing ranges from $17–$159/month, while Ecwid ranges from $5–$149/month. Wix eCommerce is typically 22% more affordable, though your actual cost depends on tier and team size.

E-commerce

Wix eCommerce

$17–$159
/month
4 plans
Full pricing breakdown →
VS
E-commerce

Ecwid

$5–$149
/month
4 plans
Full pricing breakdown →

Wix eCommerce and Ecwid both operate in the e-commerce category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Wix eCommerce Ecwid
Light $17 /month $5 /month
Core $29 /month $35 /month
Business $39 /month $65 /month
Business Elite $159 /month $149 /month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Wix eCommerce

3 scenarios
$17/month
Starter Setup
$39/month
Growing Business
$159/month
Enterprise Setup

Ecwid

3 scenarios
$5/month
Solo / Getting Started
$49/month ($588/year)
Growing Business
$119/month ($1,428/year)
Enterprise Setup

Market Intelligence

Wix eCommerce

Median annual cost
$348
Based on
205 deals

Ecwid

Median annual cost
$373
Based on
14 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Wix eCommerce 5 hidden costs

medium
Template Lock-In Creates Migration Costs $500-$2,000
medium
Performance Issues Impact SEO and May Require Optimization 5-10% of revenue
high
Scaling Limitations for Larger Operations $2,000-$10,000
medium
SEO Performance Overhead from JavaScript Architecture 10-20% of license costs
high
Platform Migration Costs When Scaling 5-15% of license costs
See all Wix eCommerce hidden costs →

Ecwid 3 hidden costs

medium
Payment Processing Fees 2.9% + $0.30 per transaction
low
Starter Plan Limitations $35/month upgrade to Venture
high
Recent Price Increases 15-42% price increase depending on plan
See all Ecwid hidden costs →