WooCommerce vs Wix eCommerce Pricing (2026)
Compare / WooCommerce vs Wix eCommerce
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Team size
25 seats

WooCommerce vs Wix eCommerce

E-commerce pricing comparison · 2026

WooCommerce pricing ranges from $0–$200/month, while Wix eCommerce ranges from $17–$159/month. Wix eCommerce is typically 44% more affordable, though your actual cost depends on tier and team size.

Visit
See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit WooCommerce pricing
Free plan limits → Discount programs →
Visit Wix pricing
Free plan limits → Discount programs →
Compare
2 products · E-commerce
Side-by-side · live
WooCommerce
WooCommerce is the world's most popular open-source e-commerce platform, powering over 28%
verified 18d ago
$348 $399
View pricing →
Wix eCommerce
Wix eCommerce is the online store solution from Wix, one of the world's most popular websi
verified 18d ago
$348 $399
View pricing →
Verdict · Vendr median · year 1
Wix saves $51 vs WooCommerce · 25 seats
Cheapest $348
Spread 13%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Managed WooCommerce
$21K/yr
year 1 license · $70/seat
Core
$8.7K/yr
year 1 license · $29/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$399/yr
Vendr · n=296
↓ Lowest median
Median annual
$348/yr
Vendr · n=205
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 24 sourced facts
19 hidden-cost · 2 contract · Vendr median · 2 review platforms
Last verified 2w ago
Confidence High confidence
Sources 19 sourced facts
14 hidden-cost · 3 contract · Vendr median · 1 review platform
Last verified 2w ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Premium Plugin Subscriptions
    $500-$2,000/year
    3 sources
  • High-Performance Hosting Requirements
    $300-$1,200/year
    2 sources
  • Payment Processing Fees
    5.5%+ of revenue
    1 source
  • Development and Customization Costs
    $1,000-$10,000
    2 sources
  • Ongoing Maintenance and Support Costs
    $1,000-$5,000/year
    2 sources
5 documented
  • Domain Lock-In Restricts Migration
    5-15% of license costs
    2 sources
  • Performance Issues Impact SEO and May Require Optimization
    5-10% of revenue
    1 source
  • Scaling Limitations for Larger Operations
    $2,000-$10,000
    1 source
  • SEO Performance Overhead from JavaScript Architecture
    10-20% of license costs
    1 source
  • Platform Migration Costs When Scaling
    5-15% of license costs
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

WooCommerce
Wix
Auto-renewal
Yes
Yes
Cancellation
—
14-day money-back guarantee applies to initial purchases only, not renewals
Commitment
—
Annual billing standard
Price escalation
No published schedule; users report charges persisting after cancellation with no clear dispute path
Users report significant price increases at renewal; one user's annual fee increased from approximately €180 to €369 without prior prominent notice
Can downgrade
—
—
Based on 5 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
8.3out of 5 (276)
Trustpilot
1.3out of 5 (24)
Best for
DIY users with WordPress experience
Watch out
Poor or non-existent customer support — AI-only, no phone, days-long ticket response
Trustpilot
1.6out of 5 (25)
Best for
Basic websites without selling (not for e-commerce)
Watch out
Auto-renewal charges without adequate advance warning
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit WooCommerce pricing
Free plan limits → Discount programs →
Visit Wix pricing
Free plan limits → Discount programs →
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
E-commerce

WooCommerce

$0–$200
/month
4 plans · Free tier
Full pricing breakdown →
VS
E-commerce

Wix eCommerce

$17–$159
/month
4 plans
Full pricing breakdown →

WooCommerce and Wix eCommerce both operate in the e-commerce category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan WooCommerce Wix eCommerce
Self-Hosted Free /month $17 /month
Shared Hosting $25 /month $29 /month
Managed WooCommerce $70 /month $39 /month
Enterprise Hosting $200 /month $159 /month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

WooCommerce

9 scenarios
$0/month (free tier with basic features)
Solo / Getting Started
$70/month
Growing Business
Custom pricing — typically negotiated annually, contact sales for quote
Enterprise (100+ users)
See all 9 scenarios →

Wix eCommerce

7 scenarios
$17/month
Starter Setup
$39/month
Growing Business
$159/month
Enterprise Setup
See all 7 scenarios →

Market Intelligence

WooCommerce

Median annual cost
$399
Based on
296 deals

Wix eCommerce

Median annual cost
$348
Based on
205 deals

What Users Say

WooCommerce

Trustpilot
1.3out of 5 (24)
TrustRadius
8.3out of 10 (276)
Top complaints
  • Poor or non-existent customer support — AI-only, no phone, days-long ticket response
  • Payment delays and extended fund holds cutting off merchant cash flow
  • Plugin updates frequently crash live stores with no rollback or support

Wix eCommerce

Trustpilot
1.6out of 5 (25)
Top complaints
  • Auto-renewal charges without adequate advance warning
  • No refunds on renewal charges even when requested the same day
  • Significant price hikes at renewal compared to original introductory rates

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

WooCommerce 9 hidden costs

high
Premium Plugin Subscriptions $500-$2,000/year
critical
High-Performance Hosting Requirements $300-$1,200/year
high
Payment Processing Fees 5.5%+ of revenue
medium
Development and Customization Costs $1,000-$10,000
medium
Ongoing Maintenance and Support Costs $1,000-$5,000/year
See all WooCommerce hidden costs →

Wix eCommerce 9 hidden costs

medium
Domain Lock-In Restricts Migration 5-15% of license costs
medium
Performance Issues Impact SEO and May Require Optimization 5-10% of revenue
high
Scaling Limitations for Larger Operations $2,000-$10,000
medium
SEO Performance Overhead from JavaScript Architecture 10-20% of license costs
high
Platform Migration Costs When Scaling 5-15% of license costs
See all Wix eCommerce hidden costs →

Contract Terms

Term WooCommerce Wix eCommerce
Auto-renewal Yes Yes
Cancellation — 14-day money-back guarantee applies to initial purchases only, not renewals
Minimum commitment — Annual billing standard
Price escalation No published schedule; users report charges persisting after cancellation with no clear dispute path Users report significant price increases at renewal; one user's annual fee increased from approximately €180 to €369 without prior prominent notice

Continue researching

WooCommerce

Wix eCommerce

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