All Salesforce Marketing Cloud Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Salesforce Starter

Marketing Cloud Next Growth Edition

Marketing Cloud Next Advanced Edition

Salesforce Personalization

Marketing Intelligence

Loyalty Management

Account Engagement+

Engagement+

Intelligence+

Personalization+

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Tier
Billing
Your projected cost$625per month · $25/seat × 25 seats
Year 1 license$7.5K12 months at this rate
At a glance

List price by tier (annualized, per seat)

Per-seat list price across Salesforce Marketing Cloud's plans, annualized. Custom-priced tiers show a hatched bar.

Salesforce Starter$300/yr
Marketing Cloud Next Growth EditionCustom
Marketing Cloud Next Advanced EditionCustom
Salesforce PersonalizationCustom
Marketing IntelligenceCustom
Loyalty ManagementCustom
Account Engagement+Custom
Engagement+Custom
Intelligence+Custom
Personalization+Custom
Quick Answer
Last verified:
High confidence

Salesforce Marketing Cloud costs $25 to $20K per User/Month as of June 2026, with 10 plans available. Plan: Salesforce Starter at $25/User/Month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Salesforce Marketing Cloud offers 10 pricing tiers: Salesforce Starter, Marketing Cloud Next Growth Edition, Marketing Cloud Next Advanced Edition, Salesforce Personalization, Marketing Intelligence, Loyalty Management, Account Engagement+, Engagement+, Intelligence+, Personalization+. Paid plans include Salesforce Starter at $25/User/Month.

Compared to other marketing automation software, Salesforce Marketing Cloud is positioned at the premium price point.

How much does Salesforce Marketing Cloud cost?

Salesforce Marketing Cloud pricing ranges from $25 to $20000/User/Month across 10 plans. Plans include Salesforce Starter at $25/User/Month, Marketing Cloud Next Growth Edition (custom pricing), Marketing Cloud Next Advanced Edition (custom pricing), Salesforce Personalization (custom pricing), Marketing Intelligence (custom pricing), Loyalty Management (custom pricing), Account Engagement+ (custom pricing), Engagement+ (custom pricing), Intelligence+ (custom pricing), Personalization+ (custom pricing).

Salesforce Marketing Cloud Pricing Overview

Salesforce Marketing Cloud has 10 pricing plans ranging from $25 to $20,000/User/Month. The Salesforce Starter plan costs $25/User/Month. The Marketing Cloud Next Growth Edition plan requires contacting sales for a custom quote. The Marketing Cloud Next Advanced Edition plan requires contacting sales for a custom quote. The Salesforce Personalization plan requires contacting sales for a custom quote. The Marketing Intelligence plan requires contacting sales for a custom quote. The Loyalty Management plan requires contacting sales for a custom quote. The Account Engagement+ plan requires contacting sales for a custom quote. The Engagement+ plan requires contacting sales for a custom quote. The Intelligence+ plan requires contacting sales for a custom quote. The Personalization+ plan requires contacting sales for a custom quote.

This pricing was last verified in June 14, 2026 from 1 independent source.

Salesforce Marketing Cloud offers various editions with different pricing structures. Some plans are priced per user per month, while others are priced per organization per month on an annual basis.

How Salesforce Marketing Cloud Pricing Compares

Software Starting Price Top Price
Salesforce Marketing Cloud $25/User/Month $20000/User/Month
ActiveCampaign $15/month $145/month
Brevo $9/month $499/month
Birch $49/month $1799/month
Blaze AI $79/user/month $5999/user/month
ConvertKit Free $189/month

Salesforce Marketing Cloud Pricing FAQ

01 What is the cheapest plan available?

The Salesforce Starter plan is available at $25 per user per month.

02 Are there annual pricing options?

Yes, Marketing Cloud Next Growth Edition is $1500 per org per month billed annually, Marketing Cloud Next Advanced Edition is $3250 per org per month billed annually, Salesforce Personalization is $8000 per org per month billed annually, Marketing Intelligence is $10000 per org per month billed annually, Loyalty Management is $20000 per org per month billed annually, Account Engagement+ is $1250 per org per month billed annually, Engagement+ is $2000 per org per month billed annually, Intelligence+ is $11000 per org per month billed annually, and Personalization+ is $15000 per org per month billed annually.

03 Does Salesforce Marketing Cloud offer a free trial or plan?

The provided information does not indicate a free plan or trial.

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