Salesforce Marketing Cloud Pricing 2026
Complete pricing guide with plans, and cost analysis
Salesforce Marketing Cloud costs $25/User/Month for Salesforce Starter. Plans range from $25 to $20000/User/Month.
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All Salesforce Marketing Cloud Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Salesforce Starter | $25 /User/Month | — | — |
| What's included at Salesforce Starter Feature details not yet documented for this tier. | |||
| Marketing Cloud Next Growth Edition | Custom | $1500 /Org/year | — |
| What's included at Marketing Cloud Next Growth Edition Feature details not yet documented for this tier. | |||
| Marketing Cloud Next Advanced Edition | Custom | $3250 /Org/year | — |
| What's included at Marketing Cloud Next Advanced Edition Feature details not yet documented for this tier. | |||
| Salesforce Personalization | Custom | $8000 /Org/year | — |
| What's included at Salesforce Personalization Feature details not yet documented for this tier. | |||
| Marketing Intelligence | Custom | $10000 /Org/year | — |
| What's included at Marketing Intelligence Feature details not yet documented for this tier. | |||
| Loyalty Management | Custom | $20000 /Org/year | — |
| What's included at Loyalty Management Feature details not yet documented for this tier. | |||
| Account Engagement+ | Custom | $1250 /Org/year | — |
| What's included at Account Engagement+ Feature details not yet documented for this tier. | |||
| Engagement+ | Custom | $2000 /Org/year | — |
| What's included at Engagement+ Feature details not yet documented for this tier. | |||
| Intelligence+ | Custom | $11000 /Org/year | — |
| What's included at Intelligence+ Feature details not yet documented for this tier. | |||
| Personalization+ | Custom | $15000 /Org/year | — |
| What's included at Personalization+ Feature details not yet documented for this tier. | |||
View all features by plan (compare side-by-side)
Salesforce Starter
Marketing Cloud Next Growth Edition
Marketing Cloud Next Advanced Edition
Salesforce Personalization
Marketing Intelligence
Loyalty Management
Account Engagement+
Engagement+
Intelligence+
Personalization+
What does Salesforce Marketing Cloud actually cost you?
Drag the slider. Pick a tier. Watch your projected spend update live.
List price by tier (annualized, per seat)
Per-seat list price across Salesforce Marketing Cloud's plans, annualized. Custom-priced tiers show a hatched bar.
Salesforce Marketing Cloud costs $25 to $20K per User/Month as of June 2026, with 10 plans available. Plan: Salesforce Starter at $25/User/Month. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Salesforce Marketing Cloud offers 10 pricing tiers: Salesforce Starter, Marketing Cloud Next Growth Edition, Marketing Cloud Next Advanced Edition, Salesforce Personalization, Marketing Intelligence, Loyalty Management, Account Engagement+, Engagement+, Intelligence+, Personalization+. Paid plans include Salesforce Starter at $25/User/Month.
Compared to other marketing automation software, Salesforce Marketing Cloud is positioned at the premium price point.
How much does Salesforce Marketing Cloud cost?
Salesforce Marketing Cloud Pricing Overview
Salesforce Marketing Cloud has 10 pricing plans ranging from $25 to $20,000/User/Month. The Salesforce Starter plan costs $25/User/Month. The Marketing Cloud Next Growth Edition plan requires contacting sales for a custom quote. The Marketing Cloud Next Advanced Edition plan requires contacting sales for a custom quote. The Salesforce Personalization plan requires contacting sales for a custom quote. The Marketing Intelligence plan requires contacting sales for a custom quote. The Loyalty Management plan requires contacting sales for a custom quote. The Account Engagement+ plan requires contacting sales for a custom quote. The Engagement+ plan requires contacting sales for a custom quote. The Intelligence+ plan requires contacting sales for a custom quote. The Personalization+ plan requires contacting sales for a custom quote.
This pricing was last verified in June 14, 2026 from 1 independent source.
Salesforce Marketing Cloud offers various editions with different pricing structures. Some plans are priced per user per month, while others are priced per organization per month on an annual basis.
How Salesforce Marketing Cloud Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Salesforce Marketing Cloud | $25/User/Month | $20000/User/Month |
| ActiveCampaign | $15/month | $145/month |
| Brevo | $9/month | $499/month |
| Birch | $49/month | $1799/month |
| Blaze AI | $79/user/month | $5999/user/month |
| ConvertKit | Free | $189/month |
Salesforce Marketing Cloud Pricing FAQ
01 What is the cheapest plan available?
The Salesforce Starter plan is available at $25 per user per month.
02 Are there annual pricing options?
Yes, Marketing Cloud Next Growth Edition is $1500 per org per month billed annually, Marketing Cloud Next Advanced Edition is $3250 per org per month billed annually, Salesforce Personalization is $8000 per org per month billed annually, Marketing Intelligence is $10000 per org per month billed annually, Loyalty Management is $20000 per org per month billed annually, Account Engagement+ is $1250 per org per month billed annually, Engagement+ is $2000 per org per month billed annually, Intelligence+ is $11000 per org per month billed annually, and Personalization+ is $15000 per org per month billed annually.
03 Does Salesforce Marketing Cloud offer a free trial or plan?
The provided information does not indicate a free plan or trial.
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