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Omnisend costs Free to $59 per month as of March 2026, with 3 plans available including a free tier. Plans: Free (free), Standard at $16/month, and Pro at $59/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Omnisend offers 3 pricing tiers: Free, Standard, Pro. A free plan is available. Paid plans include Standard at $16/undefined, Pro at $59/undefined. The Standard plan is growing e-commerce businesses.

Compared to other email marketing software, Omnisend is positioned at the budget-friendly price point.

  • Median contract: $708/yr from 0 purchases
  • Average negotiated discount: 92%
  • 1 documented hidden costs beyond list price

How much does Omnisend cost?

Omnisend offers a free plan with 2 paid tiers from $16 to $59/month. Plans include Free (free), Standard at $16/month, Pro at $59/month.

Omnisend Pricing Overview

Omnisend has 3 pricing plans, including a free tier. Paid plans range from $0 to $59/month. The Free plan is free and is best for small e-commerce stores starting out. The Standard plan costs $16/month, best for growing e-commerce businesses. The Pro plan costs $59/month, best for established e-commerce brands.

The median Omnisend customer pays $708/year, with an average 92% discount available through negotiation.

There are at least 1 documented hidden costs beyond Omnisend's list price, including implementation, training, and add-on fees.

This pricing was last verified in February 4, 2026 from 1 independent sources.

Omnisend offers three pricing tiers for email and SMS marketing. The Free plan supports up to 250 contacts and 500 emails per month. The Standard plan starts at $16/month with expanded email limits and SMS campaigns (SMS charged separately). The Pro plan begins at $59/month, including unlimited emails and free SMS credits equal to your monthly subscription cost.

How Omnisend Pricing Compares

Compare Omnisend pricing against top alternatives in Email Marketing.

All Omnisend Plans & Pricing

Plan Monthly Annual Best For
Free Free Free Small e-commerce stores starting out
Standard $16 / $16 /year Growing e-commerce businesses
Pro $59 / $59 /year Established e-commerce brands
View all features by plan

Free

  • 250 contacts
  • 500 emails/month
  • Pre-built automations
  • Unlimited web push

Standard

  • 500 contacts
  • 6,000 emails/month
  • 24/7 chat & email support
  • Customer success manager

Pro

  • 2,500 contacts
  • Unlimited emails
  • Advanced reporting
  • Priority support
  • SMS credits included

Compare Omnisend vs Alternatives

Before committing to Omnisend, compare pricing with these 3 alternatives in the same category.

All Omnisend alternatives & migration guides

What Companies Actually Pay for Omnisend

The median Omnisend buyer pays $708/year based on 0 verified purchase transactions, with an average 92% savings through negotiation.

What companies actually pay $708/yr Median across 0 purchases
92% avg. savings
with negotiation
Review scores
TrustRadius 10/10 (6)
Top pricing complaints
Narrow focus on eCommerce marketingLimited integrationsDeliverability issues mentioned in some reviews
Source: Vendr buyer database — median calculated from 0 real purchase transactions. Savings figure reflects negotiated discounts reported by buyers.

How Omnisend Pricing Compares

Software Starting Price Top Price
Omnisend Free $59/month
AWeber Free $899/month
Beehiiv Free $109/month
Constant Contact $12/month $80/month
GetResponse Free $69/month
Moosend Custom Custom

1 Omnisend Hidden Costs Beyond the List Price

Beyond the listed price, Omnisend has at least 1 documented hidden costs that can significantly increase total cost of ownership.

Watch for 1 hidden costs
  • SMS messaging costs on lower tiers $289/month for 45k contacts on Standard with SMS as add-on
    medium 2 sources
    Reddit "With 45,000 contacts and send each of them 13 emails a month for $289/month. This is their Standard plan but SMS is an add-on fee. Their Pro plan is $500/month and comes with a monthly SMS credit worth $500"
    Reddit "We ran into the same pricing issue, Omnisend's SMS costs were surprisingly high compared to Klaviyo."
Tip

Ask your Omnisend sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
Reddit User discussions Vendr Verified buyer transactions TrustRadius Enterprise reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 5 source citations total.

How to Negotiate Omnisend Pricing

Omnisend contracts are negotiable — buyers save an average of 92% off list price. These 2 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 2 tactics
Annual commitment discount high success

Omnisend offers discounts for users who commit to 12-month or 24-month plans instead of paying monthly. This can reduce overall costs if you're planning to use the platform long-term.

Reddit discussion on GetResponse pricing comparing to Omnisend
Fixed tier pricing option high success

Omnisend offers a 'fixed tier pricing' model that prevents automatic upgrades when you exceed limits, avoiding surprise charges. You can set this up to control costs as your list grows.

Reddit user reporting: 'I know that this pricing model is available in Omnisend, they call it "fixed tier pricing"'

Full negotiation guide →

Omnisend Pricing FAQ

01 How much does Omnisend cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Omnisend have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Omnisend?

Key features include the items listed in the pricing tiers above.

04 Is Omnisend worth the price?

Value depends on your specific needs and use case. Compare features across plans.

05 How does Omnisend's pricing compare to Klaviyo?

Multiple users report Omnisend is significantly cheaper than Klaviyo. The Standard plan starts at $16/month (compared to Klaviyo's higher entry point), and users report savings of around 30% or more. One user noted: 'Better pricing: Omnisend's pricing was way more wallet-friendly compared to Klaviyo.' However, for very high-volume senders, pricing scales up — for example, 45,000 contacts sending 13 emails/month costs around $289/month on Standard.

06 Are SMS messages included in the price?

It depends on your plan. The Standard plan ($16/month base) treats SMS as an add-on with separate per-send charges. The Pro plan ($59/month base) includes free SMS credits equal to your monthly subscription cost. For high-volume senders, this can mean substantial SMS credits — for instance, a $500/month Pro plan subscription includes $500 in SMS credits.

07 What's included in the free plan?

The free plan allows up to 500 emails per month to 250 subscribers. It includes access to core features like email campaigns, automation, pop-ups, and forms — features that many platforms reserve for paid tiers. Users note it's 'an extensive free plan with features typically reserved for premium users.'

08 How is Omnisend's customer support?

Support is consistently praised as a major differentiator. Users report 24/7 availability with response times in minutes, not hours or days. One user noted: 'Their customer care is so quick like really 24/7. Also they are always very proactive to help me and I'm still on the free version only.' Multiple reviewers mention support quality as better than Klaviyo's.

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