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Last verified:
High confidence

Medallia uses custom pricing as of March 2026. Contact Medallia directly for a personalized quote. The median contract is $12,496/year based on 28 verified purchases.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Medallia offers 1 pricing tiers: Enterprise. The Enterprise plan is large enterprises requiring comprehensive experience management across multiple channels with advanced analytics and predictive capabilities.

Compared to other customer feedback software, Medallia is positioned at the budget-friendly price point.

  • Median contract: $12,496/yr from 28 purchases
    • 0
  • 3 documented hidden costs beyond list price
  • Contracts auto-renew — No advance notice provided by vendor - customers report surprise renewals
Last verified: | Sources: 10 pricing pages and reviews

How much does Medallia cost?

Medallia uses custom pricing across 1 plan. Contact Medallia directly for a personalized quote. Plans include Enterprise (custom pricing).

Medallia Pricing Overview

Medallia uses custom pricing — contact their sales team for a quote. The Enterprise plan requires contacting sales for a custom quote and is designed for large enterprises requiring comprehensive experience management across multiple channels with advanced analytics and predictive capabilities.

Medallia contracts auto-renew, with a 2 years (negotiable to 1 year with opt-out clause) minimum commitment.

The median Medallia customer pays $12,496/year based on 28 verified purchases.

There are at least 3 documented hidden costs beyond Medallia's list price, including implementation, training, and add-on fees.

This pricing was last verified in February 4, 2026 from 10 independent sources.

Visit Medallia Pricing
Medallia is an enterprise-grade customer and employee experience management platform that captures feedback from every touchpoint across the customer journey. The platform enables organizations to collect, analyze, and act on feedback through advanced AI-powered analytics, real-time alerts, and automated workflows. Medallia serves Fortune 500 companies across retail, hospitality, financial services, and healthcare industries, providing comprehensive experience management capabilities that go beyond basic survey tools to deliver actionable insights at scale.

How Medallia Pricing Compares

Compare Medallia pricing against top alternatives in Customer Feedback.

Canny $0-$0/user/mo View pricing → Productboard $5.0-$60.0/user/mo View pricing → Qualtrics XM $0-$0/user/mo View pricing →

All Medallia Plans & Pricing

Plan Monthly Annual Best For
Enterprise users: Based on units (named individuals) and admin usersresponses: Unlimited feedback collection Contact Sales Contact Sales Large enterprises requiring comprehensive experience management across multiple channels with advanced analytics and predictive capabilities
View all features by plan

Enterprise

  • Multi-channel feedback collection (web, mobile, SMS, email, in-app)
  • Advanced AI-powered text analytics
  • Real-time alerting and case management
  • Predictive analytics and machine learning
  • Role-based dashboards and reporting
  • Integration with CRM, marketing, and support platforms
  • Custom survey design and branding
  • Action management workflows
  • Signal discovery and trend analysis
  • Video feedback capabilities
  • Social listening integration
  • API access for custom integrations
  • Enterprise security and compliance (SOC 2, GDPR, HIPAA)
See Medallia Plans & Sign Up

Compare Medallia vs Alternatives

Before committing to Medallia, compare pricing with these 3 alternatives in the same category.

VSCanny
Free

Small teams or startups just getting started with customer feedback collection, or teams with low engagement volumes

Compare pricing
VSProductboard
From $5.0/user/mo

Small teams or individuals exploring product management tools and building initial feedback processes

Compare pricing
VSQualtrics XM
Free

Organizations focused on customer experience management with multi-channel feedback needs and advanced analytics requirements

Compare pricing

All Medallia alternatives & migration guides

What Companies Actually Pay for Medallia

The median Medallia buyer pays $12,496/year based on 28 verified purchase transactions.

What companies actually pay $12,496/yr Median across 28 purchases
0
Review scores
Trustpilot 2.3/5 (14)
Top pricing complaints
Auto-renewal with undisclosed price increasesDeceptive sales tactics and lack of transparencyPoor customer service for smaller accountsPlatform performance degradation after acquisitions
Source: Vendr buyer database — median calculated from 28 real purchase transactions. Savings figure reflects negotiated discounts reported by buyers.
Visit Medallia Pricing

How Medallia Pricing Compares

Software Starting Price Top Price
Medallia Custom Custom
Canny $79/user/month $359/user/month
Productboard $5/user/month $60/user/month
Qualtrics XM $125/user/month $417/user/month
UserVoice $999/user/month $2000/user/month

Browse all Customer Feedback pricing →

3 Medallia Hidden Costs Beyond the List Price

Beyond the listed price, Medallia has at least 3 documented hidden costs that can significantly increase total cost of ownership.

Watch for 3 hidden costs
  • Automatic Price Increases on Renewal 10% of license costs
    high 1 source
    Trustpilot "our agreement was recently renewed with a 10% price increase without our consent or knowledge"
  • Reduced Support for Smaller Accounts 5-10% of license costs
    medium 1 source
    Trustpilot "When reaching out for support, I was told by Kin Ming Li they no longer dedicate resources to accounts our size"
  • Platform Performance Issues After Acquisition 10-15% of license costs
    medium 1 source
    Trustpilot "Since Medailla took over, it completely went to shit. It is so slow, completely unworkable and buggy."
Tip

Ask your Medallia sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 2 independent sources
Trustpilot Consumer reviews Vendr Verified buyer transactions
Key claims include inline source attribution. Data verified against multiple independent sources. 11 source citations total.

Medallia Contract Terms

Medallia contracts auto-renew and cannot be downgraded mid-term. Changes require No advance notice provided by vendor - customers report surprise renewals. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice No advance notice provided by vendor - customers report surprise renewals
Minimum Commitment 2 years (negotiable to 1 year with opt-out clause)
Mid-Term Downgrade Not allowed
Payment Terms Annual upfront
Price Escalation 10% annual price increases reported on auto-renewals
Note

No evidence of downgrade options; smaller accounts report reduced service levels instead

Based on 3 verified sources

How to Negotiate Medallia Pricing

Medallia contracts are negotiable. These 4 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 4 tactics
Leverage Competitor Evaluation high success

Mention that you are actively evaluating competitive platforms like Verint or Qualtrics. Buyers report securing discounts by demonstrating serious consideration of alternatives during the procurement process.

Vendr community insights
Negotiate Cancellation Clause medium success

Request a cancellation option after the first year even on multi-year contracts. Buyers have successfully negotiated opt-out clauses that allow termination after year one of a two-year agreement.

Vendr community insights
Demand Renewal Notifications medium success

Explicitly require written renewal notifications with pricing details at least 60-90 days before auto-renewal. Medallia has stated they are 'not obligated' to send reminders, so this must be contractually specified.

Trustpilot customer reports
Cap Annual Price Increases medium success

Negotiate a maximum annual price escalation cap (e.g., 3-5% or CPI) to avoid surprise 10% increases on renewal. Make this a written contract term rather than relying on vendor good faith.

Trustpilot customer complaints about 10% surprise increases
High success Medium Low / difficult

Full negotiation guide →

Medallia Pricing FAQ

01 How much does Medallia cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Medallia have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Medallia?

Key features include the items listed in the pricing tiers above.

04 Is Medallia worth the price?

Value depends on your specific needs and use case. Compare features across plans.

05 Will Medallia notify me before my contract auto-renews?

No, Medallia has explicitly stated they are 'not obligated to send renewal reminders prior to each renewal term.' Customers report being surprised by auto-renewals with 10% price increases. You must track renewal dates yourself and negotiate notification requirements into your contract.

06 Can I negotiate the contract length?

Yes. While Medallia typically offers 2-year contracts, buyers have successfully negotiated cancellation clauses that allow opt-out after the first year. This provides flexibility if the platform doesn't meet expectations.

07 What is the typical annual cost for Medallia?

Based on marketplace data from 28 purchases, the median annual cost is $12,496. However, pricing varies widely based on company size, number of users, and features required. Enterprise pricing is custom-quoted.

Is this pricing incorrect? — we verify and update within 24 hours.