Quick Answer
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Clari pricing varies by team size and features, ranging from $100 to $310 per user/month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Clari offers 6 pricing tiers: Clari Core (Forecasting & Pipeline), Clari Copilot - Growth, Clari Copilot - Accelerator, Clari Copilot - Enterprise, Groove by Clari - Sales Engagement, Business Plan (Full Platform). Standard paid plans include Clari Core (Forecasting & Pipeline) at $120/month, Clari Copilot - Growth at $60/month, Clari Copilot - Accelerator at $90/month. The Clari Copilot - Growth plan is general users and teams.

Compared to other ai sales tools software, Clari is positioned at the premium price point.

Last verified: January 2026 | Sources: 15 pricing pages and reviews

Clari is an AI-powered Revenue Orchestration Platform that helps B2B companies manage their entire revenue process from pipeline to forecast to execution. Founded in January 2013 by Andy Byrne (CEO) and Venkat Rangan (CTO), Clari has grown to serve nearly 2,000 customers and manages over $4 trillion in pipeline data annually, making it the largest revenue database in the world.

Headquartered in Silicon Valley with R&D facilities in Bangalore, India and Kraków, Poland, Clari operates at the intersection of Revenue Operations (RevOps) and artificial intelligence. The platform unifies data from CRM, email, calendar, calls, and sales engagement tools into a single revenue database (RevDB), then applies AI (RevAI) to power forecasting, pipeline inspection, conversation intelligence, and sales engagement.

Clari offers three primary product modules sold separately: Clari Core for forecasting and pipeline analytics ($100-120/user/month), Clari Copilot for conversation intelligence ($60-160/user/month across three tiers), and Groove for sales engagement ($50-150/user/month). Total platform costs typically range from $200-310+ per user monthly, with implementation fees of $15K-75K and 8-16 week deployment timelines. While Clari emphasizes 'no extra platform fees,' the reality is significantly higher total cost of ownership when accounting for professional services, training, and modular architecture requiring multiple product purchases.

All Clari Plans & Pricing

Plan Monthly Annual Best For
Clari Core (Forecasting & Pipeline) $120 /month $100 /monthSave 17% General users and teams
Clari Copilot - Growth $60 /month $60 /month General users and teams
Clari Copilot - Accelerator $90 /month $90 /month General users and teams
Clari Copilot - Enterprise $160 /month $120 /monthSave 25% General users and teams
Groove by Clari - Sales Engagement $100 /month $75 /monthSave 25% General users and teams
Business Plan (Full Platform) Contact Contact General users and teams
View all features by plan

Clari Core (Forecasting & Pipeline)

  • Roll-up forecasting with AI predictions
  • Pipeline inspection and coverage tracking
  • Deal scoring and health assessment
  • RevAI insights and recommendations
  • RevDB data integrations (CRM, email, calendar)
  • Basic analytics and reporting
  • Opportunity management
  • Workflow automation
  • Pulse and Flow analytics
  • Week-over-week pipeline movement tracking
  • Premier customer success support
  • No additional platform fees
  • Out-of-the-box implementation
  • 8-week deployment timeline

Clari Copilot - Growth

  • Call and meeting recording
  • Automated transcription
  • Basic conversation analytics
  • Deal insights from conversations
  • Activity intelligence
  • Integration with Clari Core (sold separately)
  • Multiple language support
  • Email and calendar sync
  • Basic coaching insights

Clari Copilot - Accelerator

  • All Growth features
  • Advanced AI coaching insights
  • Enhanced deal risk detection
  • Competitive intelligence tracking
  • Custom playbook creation
  • Topic and keyword tracking
  • Sentiment analysis
  • Manager coaching tools
  • Performance benchmarking
  • Advanced conversation analytics

Clari Copilot - Enterprise

  • All Accelerator features
  • Full AI agent capabilities
  • AI Deal Inspection Agent
  • AI Trend Analysis Agent
  • Custom AI model training
  • Advanced revenue leak detection
  • Enterprise security controls
  • Priority support
  • Custom integrations
  • Advanced workflow automation
  • Dedicated customer success manager (requires Business plan)
  • SLA guarantees

Groove by Clari - Sales Engagement

  • Email sequencing and templates
  • Multi-channel cadence management
  • Sales activity tracking
  • Email tracking and notifications
  • Template library
  • A/B testing for outreach
  • Dialer integration
  • Task automation
  • Activity logging to CRM
  • Performance analytics
  • Team collaboration tools

Business Plan (Full Platform)

  • All Clari Core features
  • Clari Copilot Enterprise included
  • Groove sales engagement
  • API access (REST API)
  • Custom integrations
  • SSO (Single Sign-On)
  • Advanced security controls
  • SAML authentication
  • Dedicated Customer Success Manager
  • Premier support with SLAs
  • Custom training and onboarding
  • Sandbox environments
  • Admin user licenses
  • Custom contract terms
  • Volume discounts (200+ users)
  • Multi-year contract options
  • 24/7 support availability
  • RevAI custom model training
  • Advanced revenue analytics
  • Custom forecasting models
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Hidden Costs to Budget For

Watch for 11 hidden costs
  • Implementation and Professional Services: Clari requires professional services for setup, CRM integration, and field mapping. Implementation costs range from $15,000 to $75,000 depending on organizational complexity, with deployment timelines of 8-16 weeks. Complex Salesforce field mapping is particularly challenging as Clari cannot handle formula fields directly, requiring duplicate field creation.
  • Total Platform Stacking Costs: To get full revenue operations coverage, most organizations need multiple Clari modules. Core platform ($100-120/user/month) + Copilot ($60-160/user/month) + Groove ($50-150/user/month) = $210-430/user/month. When stacked with complementary tools like Gong, total costs can reach $450-550/user/month ($540K annually for 100 users).
  • First-Year Total Cost of Ownership: Implementation and admin costs add 20-30% to first-year expenses beyond per-seat licensing. For a 100-user deployment: Platform licenses ($120K-$300K) + Implementation ($45K-$75K) + Training ($10K-$25K) + Internal RevOps time (40-60 hours) = $175K-$400K first year, making actual cost $1,750-$4,000 per user annually.
  • Training and Change Management: Beyond Business plan's included training, Creator and Pro users must train themselves or hire external consultants. Organization-wide enablement programs cost $5K-15K, custom documentation adds $3K-8K, and productivity loss during 2-4 week adoption periods represents $15K-40K in lost efficiency for mid-market teams.
  • Minimum Contract Terms and Lock-In: Clari typically requires 12-month minimum commitments, with enterprise deals pushing for 2-3 year contracts. Annual contracts are mandatory (no monthly option). Early termination fees range from 25-50% of remaining contract value. Auto-renewal clauses require 90-day cancellation notice, making it difficult to exit without substantial penalties.
  • True-Up Charges and Usage Overages: Large deployments may incur charges if actual usage exceeds contracted terms. Sandbox environments and admin users may require separate licensing. Organizations often face surprise true-up charges at renewal if user counts increased during the contract period without formal amendments.
  • Gong + Clari Tool Stacking Trap: Many revenue teams feel forced to run both Gong ($250-400/user/month) and Clari ($100-200/user/month) simultaneously because neither provides complete coverage alone. This tool stacking creates $350-600/user/month costs ($420K-720K annually for 100 users), representing a massive consolidation opportunity that neither vendor addresses.
  • Rep Adoption and Value Perception Gap: User reviews consistently report that 'Clari is a tool for sales leaders, it adds no value to reps.' This adoption friction means organizations pay per-seat pricing for all reps, but only managers actually use it, effectively doubling the real per-active-user cost. Low adoption rates limit ROI despite high investment.
  • Data Migration and System Integration: Switching to Clari or migrating from another platform incurs significant costs: Data migration ($5K-15K), integration setup ($10K-25K), field mapping and custom configuration, and 2-4 weeks of reduced team productivity. Total migration costs for a 100-user organization typically reach $85K beyond licensing fees.
  • Reporting and Analytics Limitations: Users report limitations in Clari's reporting and dashboard customization, making it difficult to filter data or run ad-hoc analysis. There's a lack of transparency into underlying data that drives analytics, requiring additional BI tools or manual analysis. This hidden complexity adds $5K-20K in supplementary analytics tooling costs annually.
  • Volume Discount Thresholds: Meaningful discounts typically begin at 75+ users, with the most substantial breaks occurring at 150+ and 300+ user levels. Small and mid-market companies pay significantly higher per-seat costs than enterprise customers, often 30-50% more per user for teams under 50 users compared to 200+ user deployments.
Tip

Ask your Clari sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 How much does Clari cost?

Clari uses custom pricing that varies by organization size and modules selected. Base Clari Core (forecasting) costs approximately $100-120 per user per month with annual billing. Clari Copilot (conversation intelligence) adds $60-160/user/month across Growth, Accelerator, and Enterprise tiers. Groove (sales engagement) costs $50-150/user/month. Total platform cost with all modules typically ranges from $200-310+ per user per month, with implementation fees of $15K-75K additional.

02 Does Clari have a free plan or free trial?

Clari does not offer a free plan. They provide a free trial for Clari Copilot, though specific duration and limitations are not publicly disclosed. To access the trial or get pricing information, you must request a demo through their sales team. Clari does not publish transparent pricing publicly.

03 What's the difference between Clari Core, Copilot, and Groove?

Clari Core ($100-120/user/month) provides revenue forecasting, pipeline inspection, and deal analytics. Clari Copilot ($60-160/user/month) offers conversation intelligence with call recording, transcription, and AI coaching across three tiers (Growth, Accelerator, Enterprise). Groove ($50-150/user/month) delivers sales engagement with email sequencing and cadence management. These are sold separately, so full-stack deployment costs $200-400+ per user monthly.

04 What are Clari's hidden implementation costs?

Beyond per-seat licensing, expect $15K-75K in professional services for implementation, 8-16 week deployment timelines, $5K-15K for training and change management, and 20-30% first-year overhead for admin and onboarding. For a 100-user deployment, total first-year costs reach $175K-$400K including implementation, far exceeding the advertised per-seat pricing.

05 How much does Clari Business plan cost?

Clari Business plan uses entirely custom pricing that requires sales negotiation. Average contract values are approximately $160,000 per year for mid-market deployments, with large enterprise deals exceeding $1 million annually. Per-user costs typically range from $120-310/user/month depending on team size, modules selected, and negotiated terms. Best pricing requires 200+ users and multi-year commitments.

06 Can I negotiate Clari pricing?

Yes, Clari pricing is highly negotiable, especially for Business plan customers. The best time to negotiate is 90-120 days before renewal or at quarter-end (Q4 especially) when sales teams have pressure to meet targets. Volume discounts of 10-20% are available for 200+ user deployments. Multi-year contracts (2-3 years) can secure better per-seat rates. Leverage competitor quotes from alternatives like Gong, Clari, or emerging AI-native platforms.

07 What's the minimum contract length for Clari?

Clari requires a minimum 12-month commitment, with enterprise deals typically structured as 2-3 year contracts. Annual billing is mandatory (no monthly payment option). Early termination fees range from 25-50% of remaining contract value. Contracts include auto-renewal clauses requiring 90-day advance cancellation notice, making it difficult to exit without substantial penalties.

08 How does Clari pricing compare to Gong?

Gong moved to a unified license bundling conversation intelligence + engagement + forecasting at approximately $250-400/user/month, plus $30K-50K annual platform fees for 100-200 user teams. Clari costs $200-300/user/month with custom pricing and no separate platform fees. When stacked together (common for revenue teams), Gong + Clari costs $450-550/user/month ($540K annually for 100 users). Clari is typically more cost-effective than Gong for budget-conscious teams, but both use opaque custom pricing.

09 Does Clari offer discounts for startups or nonprofits?

Clari does not publicly advertise startup or nonprofit discount programs. However, custom pricing means all deals are negotiable. Startups and nonprofits should contact Clari sales directly to inquire about special pricing. Organizations with less than 10 sales reps may find Clari overkill, as the platform is designed for mid-market and enterprise revenue teams.

10 What's included in Clari's RevAI features?

RevAI is Clari's AI engine that powers deal scoring, forecast predictions, and workflow automation. It uses descriptive AI to analyze historical sales data and predictive AI to forecast outcomes. Features include AI Deal Inspection Agent (continuous opportunity review), AI Trend Analysis Agent (pattern detection across pipeline), CRM health scores, activity intelligence, and automated next-step recommendations. RevAI is included in all plans but advanced AI agents are exclusive to Enterprise tiers.

11 Can I use only Clari Copilot without Clari Core?

While Clari Copilot can technically be purchased standalone at $60-160/user/month depending on tier, it's designed to integrate with Clari Core for maximum value. Most organizations need both for complete revenue operations coverage. Standalone Copilot pricing may differ from bundled pricing, and you'll miss forecasting and pipeline analytics if you skip Clari Core. Contact Clari sales for standalone Copilot pricing details.

12 What happens if I exceed my Clari user count?

Clari contracts typically include minimum user counts and provisions for true-up charges if actual usage exceeds contracted terms. If your team grows beyond contracted users, you'll need to add licenses through a contract amendment or face true-up charges at renewal. Some contracts allow flexibility, while others strictly enforce user caps. Review your contract terms carefully and notify Clari proactively when adding users to avoid surprise charges.