Price checkMonthly
FreeFreeFounder$33/moGrowth$83/mo
See all 6 plans

All Mava Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Free

  • 30 support requests/month
  • 1 seat
  • All channels (Discord, Telegram, Web Chat, Email)
  • 2 AI training sources
  • 5 template answers

Founder

  • 100 support requests/month
  • 3 seats
  • 5 AI training sources
  • 10 template answers
  • Web chat customization
  • Analytics (30-day history)

Growth

  • 500 support requests/month
  • Unlimited seats
  • 10 AI training sources
  • Unlimited template answers
  • Train AI on Discord replies
  • Scripted AI replies
  • Ticket & user attributes
  • Analytics (90-day history)

Scale

  • 2,000 support requests/month
  • 20 AI training sources
  • Multi-lingual AI bot
  • SDK, Webhooks & API
  • Custom email domain
  • Office hours
  • Analytics (all-time)

Enterprise

  • 10,000 support requests/month
  • Unlimited AI training sources
  • Rule-based automations
  • Time-based automations (reminders & status updates)
  • Priority support
  • Priority features

Custom

  • Custom support request volume
  • Custom terms and features
  • Dedicated support
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What does Mava actually cost you?

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Tier
Billing
Your projected cost$825per month · $33/unit × 25units
Year 1 license$9.9K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across Mava's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Founder$396/yr
Growth$996/yr
Scale$2.0K/yr
Enterprise$6.0K/yr
CustomCustom
Quick Answer
Last verified:
Medium confidence

Mava costs Free to $499 per month as of September 2026, with 6 plans available including a free tier. Plans: Free (free), Founder at $33/month, Growth at $83/month, Scale at $166/month, and Enterprise at $499/month. Custom pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Mava offers 6 pricing tiers: Free, Founder, Growth, Scale, Enterprise, Custom. A free plan is available. Paid plans include Founder at $33/month, Growth at $83/month, Scale at $166/month. The Founder plan is early-stage teams ready to grow beyond the free plan.

Compared to other ai customer support apis software, Mava is positioned at the premium price point.

  • 24 documented hidden costs beyond list price
  • Contracts auto-renew — Mava's Terms of Service state that Mava may be unable to accommodate cancellation requests after an order is accepted.
  • G2 rating: 4.6 out of 5 from 29 reviews (as of Aug 2026)
Last verified: | Sources: 2 pricing pages and reviews

How much does Mava cost?

Mava offers 6 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Free (free), Founder at $33/month, Growth at $83/month, Scale at $166/month, Enterprise at $499/month, Custom (custom pricing).

Mava Pricing Overview

Mava has 6 pricing plans, including a free tier. Paid plans range from $0 to $499/month. The Free plan is free and is best for solo users setting up their first community support. The Founder plan costs $33/month, best for early-stage teams ready to grow beyond the free plan. The Growth plan costs $83/month, best for growing teams ready to scale operations with ai. The Scale plan costs $166/month, best for companies needing advanced setups and analytics. The Enterprise plan costs $499/month, best for high-volume projects requiring enterprise-grade support at scale. The Custom plan requires contacting sales for a custom quote and is designed for organizations needing custom volume or terms.

Mava contracts auto-renew.

There are at least 24 documented hidden costs beyond Mava's list price, including implementation, training, and add-on fees.

This pricing was last verified in August 18, 2026 from 2 independent sources.

Try Mava Free

How Mava Pricing Compares

Compare Mava pricing against top alternatives in AI Customer Support APIs.

Decagon $0-$300000/year Compare → Sierra $0-$500000/year Compare → Gorgias AI $10-$750/tickets/mo View pricing →

Compare Mava vs Alternatives

Before committing to Mava, compare pricing with these 3 alternatives in the same category.

VSDecagon
Free

B2C + B2B consumer brands

Full comparison
VSSierra
Free

Large consumer brands (Sonos, SiriusXM, Casper)

Full comparison
VSGorgias AI
From $10/tickets/mo

Compare pricing

All Mava alternatives & migration guides

What Companies Actually Pay for Mava

Review scores
G2 4.6out of 5 (29)
Third-party review aggregates, as of Aug 2026
Top pricing complaints
A learning curve for new users who are unfamiliar with customer support programs.The process of gathering and preparing large datasets for Mava AI can be costly and time-consuming.A desire for more customization options within the platform.

How Mava Pricing Compares

Software Starting Price Top Price
Mava Free $499/month
Decagon Free $300000/year
Sierra Free $500000/year
Gorgias AI $10/tickets/mo $750/tickets/mo
Tidio API $24.17/mo. $749/mo.
Intercom API $0.99/seat/mo $132/seat/mo

Detailed pricing comparisons:

Browse all AI Customer Support APIs pricing →

24 Mava Hidden Costs Beyond the List Price

Beyond the listed price, Mava has at least 24 documented hidden costs that can significantly increase total cost of ownership.

Watch for 24 hidden costs
  • Data Preparation 50-70% of project time and 15-35% of project costs, with data labeling alone ranging from $0.10-$5.00 per data point
    high 1 source
    industry "Data Preparation: A significant potential cost involves "gathering and preparing large datasets" for AI training, which can be "costly and time-consuming""
  • Ongoing Configuration, Training, and Support
    medium 1 source
    industry "Ongoing Configuration, Training, and Support: AI support tools are not "plug-and-play" and require "ongoing configuration, training, and support" to maintain optimal performance"
  • Integration Fees
    medium 1 source
    industry ", integrating AI via APIs can incur usage-based pricing, often measured by the number of API calls or data volume"
  • Professional Services
    medium 1 source
    industry "An annual billing option is available at $83 per month (billed yearly), which includes 6,000 support requests per year"
  • Simple API Integration $3,000-$10,000
    medium 1 source
    industry "General implementation costs for AI customer service systems, which could apply to Mava, include: * Integration Costs: * Simple API connections to common systems: $3,000-$10,000"
  • Moderate Integration Complexity $10,000-$25,000
    high 1 source
    industry "Moderate complexity involving custom data mapping and multiple systems: $10,000-$25,000"
  • Basic Team Training $2,000-$5,000
    low 1 source
    industry "One significant reported hidden cost is the effort involved in preparing large datasets for Mava's AI training, which can be both costly and time-consuming"
  • Knowledge Base Development & AI Training
    high 1 source
    industry "One user review specifically noted that "gathering and preparing [large datasets for Mava AI training] can be costly and time-consuming""
  • Usage-Based Costs/Overage Fees $0.001 to $0.05 per API call, and $0.10 to $1.00 per completed customer interaction
    high 1 source
    industry "It is important for buyers to watch out for hidden costs like overage fees if usage exceeds prepaid amounts"
  • Training & Change Management $2,000 to $50,000+
    medium 1 source
    industry "Basic training for under 25 users might be $2,000 to $5,000, while enterprise rollouts for over 100 users could cost $15,000 to $50,000+"
  • Enterprise Training $15,000-$50,000+
    high 1 source
    industry "Enterprise rollouts for over 100 users might cost $15,000-$50,000+"
  • API Call Overage $0.001-$0.05 per request
    medium 1 source
    industry "Mava provides a tiered pricing structure, including a free plan and several paid options"
  • Voice Minute Overage $0.05-$0.25 per minute
    medium 1 source
    industry "Mava provides a tiered pricing structure, including a free plan and several paid options"
  • Training Data and Integration
    high 1 source
    industry "Hidden/Implementation Costs: While Mava emphasizes transparent pricing, some potential implementation costs are implied or generally associated with AI customer support solutions: * Training Data and Integration: Initial implementation of AI custo..."
  • Setup Costs for Low-Volume Teams
    critical 1 source
    industry "Setup Costs for Low-Volume Teams: For AI chatbots in general, low-volume teams might find that setup costs outweigh the benefits"
  • Mava Training Fees
    medium 1 source
    industry "Hidden/Implementation Costs: While Mava's pricing is transparent regarding its core service, several sources indicate that "implementation, training, and add-on fees" are documented hidden costs beyond the list price for Mava."
  • Ongoing AI Tuning & Training $1,000 to $5,000 per month
    high 1 source
    industry "Ongoing Operational Costs: While Mava states that AI-based customer support absorbs volume increases with minimal additional cost, general AI implementation guides suggest ongoing operational costs can include maintenance, optimization, performanc..."
  • Performance Monitoring & Analytics $500 to $2,000 per month
    medium 1 source
    industry "Ongoing Operational Costs: While Mava states that AI-based customer support absorbs volume increases with minimal additional cost, general AI implementation guides suggest ongoing operational costs can include maintenance, optimization, performanc..."
  • Overage Charges
    high 1 source
    industry "Overage Charges: For usage-based pricing models common in AI, exceeding committed volumes can lead to unexpected overage fees."
  • Learning Curve Costs
    low 1 source
    industry "Learning Curve: Some users have reported a learning curve for new users unfamiliar with customer support programs, which could translate to internal training time and associated costs."
  • General AI Implementation Multiplier 3 to 5 times the advertised subscription price
    critical 1 source
    industry "The paid plans generally range from $39 to $599 per month, with annual billing often offering a discount (e.g., plans from $83 to $499 per month when billed annually)."
  • Infrastructure Waste 30-50% of AI-related cloud spend
    high 1 source
    industry "The paid plans generally range from $39 to $599 per month, with annual billing often offering a discount (e.g., plans from $83 to $499 per month when billed annually)."
  • Ongoing Operational Costs
    medium 1 source
    industry "The paid plans generally range from $39 to $599 per month, with annual billing often offering a discount (e.g., plans from $83 to $499 per month when billed annually)."
  • Undocumented Hidden Costs
    critical 1 source
    industry "One source mentions "4 documented hidden costs beyond list price" for Mava, but does not elaborate on what these specific costs are."
Tip

Ask your Mava sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 2 independent sources
industry G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 25 source citations total.

Mava Contract Terms

Mava contracts auto-renew. Changes require Mava's Terms of Service state that Mava may be unable to accommodate cancellation requests after an order is accepted.. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice Mava's Terms of Service state that Mava may be unable to accommodate cancellation requests after an order is accepted.
Based on 1 verified source

Mava Price History

Pricing changes CostBench has tracked for Mava, verified across 4 snapshots going back to 2026Q2.

  1. Mava tier restructure

    Changed from 5 to 6 pricing tiers

  2. Mava tier renamed

    "Starter" renamed to "Free"

  3. Mava tier renamed

    "Bullish" renamed to "Founder"

  4. Mava tier renamed

    "Diamond" renamed to "Growth"

  5. Mava tier renamed

    "Whale" renamed to "Scale"

  6. Mava price decrease

    Highest tier decreased from $800 to $499/month

    -37.62%

  7. Mava tier restructure

    Changed from 3 to 5 pricing tiers

  8. Mava tier renamed

    "Free" renamed to "Starter"

  9. Mava tier renamed

    "Growth" renamed to "Bullish"

  10. Mava tier renamed

    "Scale" renamed to "Diamond"

Price decreased 55% over 0.3 years

View Mava's full price history →

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