SEMrush vs Mangools
SEO Tools pricing comparison · 2026
SEMrush pricing ranges from $0–$549/month, while Mangools ranges from $29–$129/month. Mangools is typically 70% more affordable, though your actual cost depends on tier and team size.
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SEMrush and Mangools both operate in the seo tools category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | SEMrush | Mangools |
|---|---|---|
| Free | Free /month | $29 /month |
| Starter | $199 /month | $49 /month |
| Pro+ | $299 /month | $69 /month |
| Advanced | $549 /month | $129 /month |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
SEMrush
4 scenarios$1,982/year ($165.17/month billed annually)
Solo Freelancer (Annual Starter Plan)
$2,978/year ($248.17/month billed annually)
Growing Agency or SMB (Annual Pro+ Plan)
$5,468/year ($455.67/month billed annually)
Established Business (Annual Advanced Plan)
Mangools
3 scenarios$348
Freelancer or Small Business (Entry Plan)
per year (29/month × 12, with potential 40% savings on annual billing: ~$209/year)
$588
Growing Startup (Basic Plan)
per year (49/month × 12, with potential 40% savings on annual billing: ~$353/year)
$1,548
SEO Agency (Agency Plan)
per year (129/month × 12, with potential 40% savings on annual billing: ~$929/year)
Market Intelligence
SEMrush
- Median annual cost
- $9,667
- Average negotiated discount
- 20%
- Based on
- 32 deals
Mangools
- Median annual cost
- $1,188
- Based on
- 50 deals
Contract Terms
| Term | SEMrush | Mangools |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | Must contact customer service; no self-service cancellation available online | — |
| Minimum commitment | Monthly or annual depending on billing cycle selected | — |
| Price escalation | No published schedule; users report price increases over time and reduced value relative to cost | No price increases for existing long-term subscribers |