Sprout Social vs Brand24
Social Media Management pricing comparison · 2026
Sprout Social pricing ranges from $0–$399/month, while Brand24 ranges from $249–$699/month. Sprout Social is typically 53% more affordable, though your actual cost depends on tier and team size.
VS
Sprout Social and Brand24 both operate in the social media management category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Sprout Social | Brand24 |
|---|---|---|
| Free Trial | Free /month | $249 /per month |
| Standard | $199 /seat/month | $349 /per month |
| Professional | $299 /seat/month | $499 /per month |
| Advanced | $399 /seat/month | $699 /per month |
| Enterprise | Custom | $1.5K |
Market Intelligence
Sprout Social
- Median annual cost
- $1,044
- Based on
- 66 deals
Brand24
- Median annual cost
- $399
- Based on
- 20 deals