Sprout Social vs Later
Social Media Management pricing comparison · 2026
Sprout Social pricing ranges from $0–$399/month, while Later ranges from $25–$80/month. Later is typically 77% more affordable, though your actual cost depends on tier and team size.
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Sprout Social and Later both operate in the social media management category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Sprout Social | Later |
|---|---|---|
| Free Trial | Free /month | $25 / |
| Standard | $199 /seat/month | $45 / |
| Professional | $299 /seat/month | $80 / |
| Advanced | $399 /seat/month | — |
| Enterprise | Custom | — |
Market Intelligence
Sprout Social
- Median annual cost
- $1,044
- Based on
- 66 deals
Later
- Median annual cost
- $839
- Based on
- 533 deals