Quick Answer
Last verified:

Hootsuite pricing varies by team size and features, ranging from $0 to $399 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Hootsuite offers 4 pricing tiers: Free, Standard, Advanced, Enterprise. Standard paid plans include Free at $0/user/month, Standard at $199/user/month, Advanced at $399/user/month. The Standard plan is individual social media managers.

Compared to other social media management software, Hootsuite is positioned at the premium price point.

Last verified: February 2026 | Sources: 1 pricing pages and reviews

All Hootsuite Plans & Pricing

Plan Monthly Annual Best For
Free Free Free 0 Trial users
Standard $199 /user/month Custom Individual social media managers
Advanced $399 /user/month Custom Teams and agencies
Enterprise Contact Contact Large organizations
View all features by plan

Free

  • Free 30-day trial

Standard

  • Up to 10 social accounts
  • Unlimited post scheduling
  • AI assistant

Advanced

  • Unlimited social accounts
  • Advanced analytics
  • Team workflows

Enterprise

  • Custom solutions
  • Enterprise support
  • SSO

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Hidden Costs to Budget For

Watch for 5 hidden costs
  • Additional team members beyond plan limits
  • Premium app integrations from App Directory
  • Advanced analytics and custom reports
  • Social advertising add-ons
  • Priority customer support
Tip

Ask your Hootsuite sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 How much does Hootsuite cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Hootsuite have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Hootsuite?

Key features include the items listed in the pricing tiers above.

04 Is Hootsuite worth the price?

Value depends on your specific needs and use case. Compare features across plans.