G2 Free Plan 2026: What's Included & What's Not
Honest breakdown of the free tier limits and features
G2 costs $299 to $1K per month as of March 2026. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
Yes, G2 offers a freemium plan as of March 2026. The free tier includes 9 features with limits on reviews and profile. Paid plans start at $833/per year (Core). Pricing verified from 10 sources by CostBench.
G2 offers a freemium model with limited features; upgrade to unlock more.
What's Included in the Free Plan
- Basic company profile on G2.com
- List product in G2 catalog
- Access to organic reviews (customer-submitted)
- Basic profile customization
- Respond to reviews (limited)
- Access 'Users Love Us' badge after 20 reviews with 4.0+ rating
- View basic review metrics
- 1 user access
- Community support only
What's NOT Included (Paid Only)
- Enhanced profile with rich media (videos, screenshots)
- Company and product description optimization
- Competitor comparison grid
- Profile analytics and insights
- Review response capabilities
- Basic badges and awards (High Performer, etc.)
- Social proof widgets for website
- Multiple user accounts (team access)
- Email support
- Profile SEO optimization
- Stackie integration for social sharing
Free Plan Limits
| Limit | Free Plan | Paid Plans |
|---|---|---|
| reviews | No ability to proactively collect reviews | Unlimited/Higher |
| profile | Basic profile features only | Unlimited/Higher |
| users | 1 user account | Unlimited/Higher |
| badges | Limited badge access (Users Love Us only) | Unlimited/Higher |
You'll Need to Upgrade When...
- You exceed the user limit
- You need features like Enhanced profile with rich media (videos, screenshots) or Company and product description optimization
- You require premium support or SLA guarantees
- You need to remove branding or watermarks
- You need advanced integrations or API access
Hidden Restrictions on Free Plan
- G2 branding may appear on your content or communications
- Support is limited to community forums or email with longer response times
- Export options may be restricted or include watermarks
- API access is typically limited or not available
- Advanced reporting and analytics require paid plans
Free vs Paid: Which Do You Need?
Free Plan is Enough If...
- You're an individual or very small team
- You need only basic features
- You don't mind usage limits
- Branding on output is acceptable
- Community support is sufficient
You Need Paid If...
- Your team is growing beyond limits
- You need advanced features
- Professional branding is required
- You need priority support
- Integrations/API access is critical
Free vs Core Plan Comparison
| Free Profile $0 | Core $833/per year | |
|---|---|---|
| Features | 9 included | 11+ included |
| Support | Community/Email | Priority Support |
| Branding | G2 branding | Your branding |
| Best For | Early-stage startups or companies exploring G2 that want a basic presence but aren't ready to invest in paid review collection | B2B software companies that want to enhance their profile, earn badges, and improve discoverability but may already have organic review momentum |
Frequently Asked Questions
01 Is G2 free?
Yes, G2 offers a freemium plan with 9 core features included. However, there are limits on reviews, profile that may require upgrading.
02 What's included in G2's free plan?
G2's free plan includes: Basic company profile on G2.com, List product in G2 catalog, Access to organic reviews (customer-submitted), Basic profile customization, Respond to reviews (limited), and 4 more features. Key limits include reviews: No ability to proactively collect reviews, profile: Basic profile features only, users: 1 user account.
03 What's NOT included in G2's free plan?
The free plan excludes: Enhanced profile with rich media (videos, screenshots), Company and product description optimization, Competitor comparison grid, Profile analytics and insights, Review response capabilities. You'll also have G2 branding and limited support options.
04 When should I upgrade from G2's free plan?
Consider upgrading when: you hit user or storage limits, need features like Enhanced profile with rich media (videos, screenshots) or Company and product description optimization, require premium support, or want to remove branding. The cheapest paid plan starts at $833/per year.
05 Is G2's free plan really free forever?
Yes, G2's free plan is available indefinitely with no time limit. However, feature and usage limits may restrict what you can do without upgrading to a paid plan.